Earlier this month, our team traveled to Chicago for the 16th biennial conference of the AMTA Association for Machine Translation in the Americas (AMTA 2024)🏙️ They left the city inspired by all the advancements in AI-powered solutions that are breaking the bounds of what’s possible in translation tech💥 Here are Smartling’s key takeaways from AMTA 24 🔑 🪴 Adaptive TM With the rise of LLMs, TM leverage is higher than ever. We can now continuously refine TMs to deliver better translations and adapt auto-generated ones. This is a space where Smartling is ahead of the curve (shoutout to our AI Toolkit 🗣🧰) , and it’s clear that Adaptive TM is the future of Fuzzy Match Repair and automated post-editing (APE). 📖 Style guides, reinvented Style guides were always an important part of the translation process, and they will continue to be in the future. The question is - in what format? Keep an eye out for transformations in style guide formatting and structure to match the upcoming wave of automated translations👀 🤖 Prompt Engineering on the Rise Prompt engineering was identified a year ago as a new skill in high demand. A year later, we are still discovering best practices for prompt engineering for different use cases and across models. 🎯 Quality Estimation (QE) is quintessential The industry is moving fast on QE, and the key will be how companies start integrating the quality estimation into smart routing and other automation steps in their workflow. 📄 Document-Level Translation We see translations at a document level playing a huge part in the future of translations, and in our opinion, any TMS worth their salt will be looking to integrate this into their system. The question then becomes: where does this leave us with TM design, storage and leveraging? 👋 Out with the old metrics, and in with the new While BLEU remains a common go-to metric for a lot of evaluation tasks, it’s clear that more sophisticated metrics like COMET are more applicable for evaluating the modern state of translation engines. The sky's the limit when it comes to finding the best metric to automatically measure quality translations. 🤼 Choose your fighter: NMT or LLMs The lines between Neural Machine Translation (NMT) and Large Language Models (LLMs) are blurring. While NMT remains the go-to for most translation tasks, LLMs are on the rise for a growing number. We're seeing great potential in experimenting with hybrid approaches, and a human evaluation of NMT, AutoML, and LLMs might help us better understand how to strike the right balance. We’re excited to continue evaluating these trends and pushing the envelope in terms of what’s possible with AI-powered translations💡 Shoutout to the team for these insights! Jennifer W., Benjamin Loy, Alex Yanishevsky, Mei Chai Zheng, Anastasiia Yashchenko, Jason Rauchwerk, Marina Sánchez Torrón 🗣️ #AMTA2024
Smartling
Translation and Localization
New York, NY 22,772 followers
Reach global audiences in any language - translate your website, mobile app, product, and more.
About us
#1 AI-Powered Translation Solution Smartling is the most advanced AI translation solution that solves all your localization needs. Our LanguageAITM technology makes it easy to automate workflows, integrate with your existing tech stack, and streamline your translation processes. There’s never been an easier way to translate. Smartling delivers the highest quality translations at a fraction of the cost, enabling you to accelerate your global growth.
- Website
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https://bit.ly/3WhjrEH
External link for Smartling
- Industry
- Translation and Localization
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2009
- Specialties
- Localization, L10n, Internationalization, i18n, Multilingual Content, Global SEO, Translation Management Software, Globalization, Machine Translation, Multilingual SEO, Language Services, Translation, Translation Proxy, and Professional Translation
Products
Smartling
Translation Management Software
Smartling enables long term success for our customers with software and fully integrated language services. Smartling's translation management platform is cloud based with AI-powered content and workflow management, performance and progress dashboards, cost estimating, and a contextual CAT Tool. Automate content ingestion with our suite of pre-built integrations or our proxy. Eliminate 90% of manual effort, capture new opportunities faster, reduce translation spend and avoid the cost of hiring additional resources with translation management software.
Locations
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Primary
1375 Broadway
Floor 14
New York, NY 10018, US
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84 Eccleston Square
London, England, GB
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53 Merrion Square South
Dublin 2, Dublin 2, IE
Employees at Smartling
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Olga Beregovaya
Vice President of AI at Smartling; Executive, Visionary, Mentor in AI, Machine Learning and Global Digital Transformation
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Jack Welde
Smartling Founder | Entrepreneur | Product Leader | US Air Force Pilot | Investor | Philanthropist
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Tim Kirby
Chief Revenue Officer
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Claudio Chagas
BRL Portuguese Translator with C2 Bilingual proficiency. Translation & Editing Services | AIHT (Formerly MTPE SLS), AI Review (Formerly Post-Edit…
Updates
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Smartling reposted this
From our #WLGlobalSponsor Smartling, don't miss out on your chance to learn how to earn the resources you deserve 💸 Localization becomes a challenge when budget cuts constantly target your team. That's why Smartling and Global10x will be sharing strategies to prove the ROI of your localization efforts at this upcoming webinar. That's why Smartling's upcoming webinar will give you strategies to prove the ROI of your efforts and demonstrate the CRITICAL role localization plays in driving business success. 🔗 Register here: https://lnkd.in/gg3z9QAr
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Translation doesn't have to be a pain in the SaaS. 😉 Our SAAS translation content hub has everything you need to know to keep translation from slowing you down. Explore the hub to learn how leading SaaS companies make translation a breeze. 👇 https://shorturl.at/5zNIz
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Smartling reposted this
#SlatorDirectory Smartling helps ambitious brands access more markets, deliver better experiences, and build stronger relationships by transforming the way their content is created and consumed around the world.
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Smartling reposted this
Time for another Smartling webinar! I've spoken a couple of times about calculating and measuring ROI of your localization efforts... But what about communicating that ROI internally? Let's face it, it's a tough thing to do. Join us as Global10x CEO, Kevin O'Donnell, and I talk about reframing your #localization spend from a cost center to a strategic value driver. We go live on Tuesday, October 15th at 11 am EDT, come join us! Registration available here: https://lnkd.in/eXPjZkdt
Proving Localization ROI Webinar - Smartling Events
smartling.com
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Attention sitecore users🗣️ Did you know you can translate your Sitecore content with just a few clicks? With Smartling for Sitecore, you get: Fast setup⚡So you can start translating right away Visual Context of your translations👀 Real-time status updates⏰ Learn more: https://bit.ly/3Y139CV
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Amazon’s got everything. That includes industry-leading translation solutions. With Smartling available directly on @Amazon Web Services (AWS) Marketplace, you can avoid fighting for additional budget to invest in translation tools. Skip the budget battles and use your AWS budget to purchase Smartling. Start translating in no time. ⚡ 🔗 Learn more: https://bit.ly/3BxiaVc
Smartling launches in AWS Marketplace
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Smartling reposted this
If you're looking for a great time in NYC, look no further! 🍹 ✨ New York's hottest party was the one we co-hosted with Inc. Magazine last week to celebrate leading software and AI companies, including many named to this year's #Inc5000 list of the fastest-growing companies in America! Our happy hour had everything: hors d'oeuvres; networking; an expert panel; dozens of software and AI company executives; leaders from the Battery portfolio, Bryan Murphy of Smartling and Anthony Olivier of MadCap Software, Inc.; plenty of the Battery team (namely: Morad Elhafed, Satoshi Harris-Koizumi, Dillon Joyce, Becca Jones, Alexander Hyldmar, Peter Winans, Grace H., Rebecca Buckman and Megan O’Leary); and Inc. leaders, including Stephanie Mehta, Mike Hofman, Ben Baer, Julianne Pepitone and Jennifer Henkus. Many thanks to everyone for joining us for a fabulous evening!
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🚨Loc folks: it's time we change the perception of localization. Business leaders often don't see our work as the strategic value driver that it TRULY is. That's why our webinar next week will help you speak your company's language 🗣️ Tune in to learn how to prove the ROI of your localization efforts. 📈💪 🔗Register here: https://bit.ly/3B8Vv1w
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It's October... that means it's almost time for LocWorld Monterey🤩 We couldn't be more excited to share IBM's localization journey during this session with Smartling's Tim Kirby and IBM's Denisa Despa. Get ready to dive into the data to learn how IBM achieved cost, quality and time to market goals with Smartling. Learn more👇 https://bit.ly/3TWRp2R