Criteo

What does it truly mean to be an ally? Let’s explore together! We asked Valerie I. from our BIPOC community, Laura Nanclares from Women at Criteo, and Ana Romero-Tschann from our Pride community to share their reflections on allyship. At Criteo, allyship goes beyond standing on the sidelines—it’s about taking action, offering support, and fostering meaningful connections. 👇 As we move into 2025, let’s commit to making allyship the rule—not the exception. Together, we can create a more inclusive and equitable world. 💪💖

As we bid farewell to 2024, it’s the perfect time to celebrate the incredible milestones and memories that have defined our year ✨. Thanks to our team’s dedication and passion, we’ve accomplished so much together. Here’s a look at some of the highlights: 🚀 Our annual #Hackathon brought our global Criteo teams closer than ever! Across 22 offices in APAC, EMEA, and the Americas, we saw a record-breaking 50% of participants from outside R&D. This incredible collaboration reflects the spirit of innovation and teamwork that drives us forward. 🛍 At #CannesLions2024, we introduced the world to Commercetopia! Our immersive experience aboard the Criteo yacht sparked conversations on commerce, #retailmedia and the future of advertising. It was a fantastic way to connect with industry leaders and envision bold new possibilities. 🌟 Our #CommerceAudiences redefined how we connect with shoppers, leveraging millions of real-world signals to empower brands and retailers to meet consumers at every step of their journey. This cutting-edge solution continues to set us apart in the world of #commercemedia. 🏆 We’re proud to have been recognized with numerous accolades this year! Highlights include: • Being named a 2024 Top 50 Programmatic Player by AdExchanger. • Being recognized as a leader in IDC MarketScape's Retail Media Network report. • Receiving our first-ever Media Rating Council accreditation for retail media measurement. • Earning the Singapore Business Review Technology Excellence Award for #AI, celebrating our groundbreaking #DeepKNN technology. 🤝 Partnerships with Microsoft Advertising, Boots UK, Walgreens Advertising Group, Albertsons Media Collective, Klarna, Roundel, (and more!) have expanded our reach and strengthened our position as a trusted leader in commerce and retail media innovation. 🎉 Finally, we were honored to receive the Diversity and Inclusion Employer of the Year award from WomenTech Network and a silver medal in the ET BrandEquity MarTech Awards. These achievements highlight our unwavering commitment to creating a workplace where everyone thrives. 👇 What was your favorite Criteo moment from 2024? Let’s share and celebrate our successes in the comments below. Here’s to an even brighter 2025—full of opportunity, innovation, and impact. The future is wide open! ⏭️

Curious if investing in #AI is the right move for your company? Todd Parsons recently spoke at #ReutersNEXT about the impact it will continue to have on the business landscape. 💡 His main takeaway: 2025 will be a breakout year for AI, and for #AdTech specifically. It will fundamentally redefine how brands communicate and engage with consumers. Hear more of his thoughts below 👇 and let us know what you’re most excited about for AI in 2025!

Start the new year with smarter solutions! ✨ Meet us at #NRF2025, and discover how we’re making #commercemedia easy for everyone. 🌟 Empowering brands and agencies to buy with ease. 🌟 Enabling retailers and publishers to sell seamlessly. 🌟 Helping shoppers discover and buy what they love. 📍Come see us at Booth #6806, Javits Center, New York City, January 11–14. 🗓️ Let’s connect! Schedule a meeting here: https://bit.ly/403tAty Let’s make 2025 the year of simplicity!

How do you transform today’s wins into tomorrow’s opportunities? Over 250 team members gathered at the Criteo Beats event in India to tackle this question and plan for the future. ⏭️ Key highlights: 👏 Celebrating Success – Taranjeet Singh reflected on this year’s wins that positioned Criteo as a major player in India, while Frédéric Lachaud shared how our teams delivered results and scaled retailers across APAC. 🔎 Focusing on APAC – Szi-Wei LO unveiled 2025 priorities, highlighting how performance and retail media will drive client growth and new opportunities. ⛷️ Driving Innovation – From our Hackathon to #AI initiatives, Criteo India is unlocking new possibilities and delivering impactful results for our clients. 👫 Empowering Teams – With 34% of women in tech and 270+ coached, our India team leads by example, alongside our Criteo Cares group leaders driving impact. 🌐 Shaping the Future – Manuela Montagnana emphasized that success in India’s digital advertising landscape is powered by our incredible people. Together, we’ll keep driving innovation and collaboration into 2025 and beyond!

The key to driving incremental sales? A seamless omnichannel strategy. 🎯 Learn how Walmart Connect México y Centroamérica for Sam's Club leveraged Criteo’s Retail Media Platform to connect online and offline touchpoints. The results? ✅ 20% increase in ROAS ✅ Significant growth in incremental sales in just 30 days. Discover the full story and see how Walmart Connect México and Sam's Club are leading the way in omnichannel success 🔗 https://bit.ly/3ZZbSaD

This #CyberWeek revealed big trends and bigger opportunities. ✨ From Cyber Monday’s strong growth to unique global shopping habits, this year proved that retailers need to stay agile and adapt fast. 🌍📈 Want to know how to optimize your strategy for the year ahead? 👉 Explore our latest insights on our blog: https://bit.ly/4iDbvdb #ConsumerInsights #HolidayShopping #RetailTrends

🌟 Discover Simplicity at CES 2025 🌟 We’re looking forward to a new year and another CES, where we invite you to Discover Simplicity—our vision for making #commercemedia smarter, faster, and more effective than ever. 📍 From January 7-10, visit us at the Aria Resort & Casino to learn how streamlined solutions can drive your success in 2025 and beyond. 🗓️ Ready to create your roadmap for the year ahead? Let’s connect one-on-one and explore how simplicity can unlock big opportunities. 👉 Schedule your meeting now: https://bit.ly/3DbIHZ1

Marketing to today’s shoppers? You need to know WTF Commerce Audiences are! In partnership with Digiday, we’ve put together a no-nonsense guide that unpacks how real-time shopping behavior, AI, and commerce data are transforming the way brands connect with consumers—right when they’re ready to buy. • In this guide, you’ll discover: 💡 What commerce audiences are 💡 How they’re built and activated 💡 Why they’re changing the game for marketers everywhere Check out the guide now to learn how to connect with shoppers when it matters most 👉 https://bit.ly/3ZQRcSl

Pressure, autonomy, and the thrill of seeing results—this is what fuels Laura’s success as a Sales Manager. 💪 In this article, Laura Hildenbrand shares her journey from agency life to her current role, offering insights into the high-energy, fast-paced world of sales. 🎯 From navigating pressure and deadlines to relishing the independence to shape her strategy, she reveals how she thrives in an environment where no two days are the same. 💡 Want to learn more about how she turns challenges into opportunities? Check out her story here: https://bit.ly/3BvnoBh #SalesLeadership #CareerGrowth #CriteoGermany