TV Off: Difference between revisions
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{{Use American English|date=November 2024}} |
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{{Use mdy dates|date=November 2024}} |
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{{Infobox song |
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| name = TV Off |
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| type = song |
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| artist = [[Kendrick Lamar]] featuring Lefty Gunplay |
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| ⚫ | |||
| released = {{start date|2024|11|22|mf=y}} |
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| recorded = May 2024 |
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| genre = [[West Coast hip hop]] |
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| length = 3:40 |
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| label = |
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* [[pgLang]] |
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* [[Interscope Records|Interscope]] |
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| writer = [[Kendrick Lamar|Kendrick Lamar Duckworth]] |
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| producer = |
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* [[Kendrick Lamar]] |
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* [[Sounwave]] |
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* [[Mustard (record producer)|Mustard]] |
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* [[Kamasi Washington]] |
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* [[Sean Momberger]] |
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| misc = {{External music video|type=song|header=Audio video|{{YouTube|U8F5G5wR1mk|"TV Off"}}}} |
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}} |
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"'''TV Off'''" (stylized in [[Letter case#Alllowercase|all lowercase]]) is a song written and recorded by American rapper [[Kendrick Lamar]]<nowiki/> for his sixth studio album, ''[[GNX (album)|GNX]]'' (2024). It was released on November 22, 2024, and features guest vocals by rapper Lefty Gunplay. Lamar produced the song with [[Sounwave]], [[Mustard (record producer)|Mustard]], [[Kamasi Washington]] and [[Sean Momberger]]. |
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==Background== |
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Upon release, "TV Off" emerged as one of the standout tracks on the album, mainly due to its sonic resemblance to the Mustard-produced "[[Not Like Us]]", released earlier in 2024. According to Mustard, the similarities were "definitely intentional" and revealed that it was recorded around the same time as "Not Like Us" in May 2024 but at two different times, thus the beat switches. The song was especially noted for Lamar screaming Mustard's name as a transition between the two parts,<ref>{{cite magazine|url=https://www.billboard.com/music/rb-hip-hop/mustard-kendrick-lamar-album-gnx-tv-off-reaction-1235837131/|title=Mustard Reacts to Surprise Kendrick Lamar Album ''GNX'' & Says His "TV Off" Shout Out 'Was Elite'|last=Havens|first=Lyndsey|magazine=[[Billboard (magazine)|Billboard]]|date=November 22, 2024|access-date=November 26, 2024}}</ref><ref>{{cite magazine|url=https://hiphopdx.com/news/mustard-reacts-kendrick-lamar-viral-line-gnx|title=Mustard reacts to Kendrick Lamar's viral 'Mustaaard!' line on "TV Off"|last=Setaro|first=Shawn|magazine=[[HipHopDX]]|date=November 25, 2024|access-date=November 26, 2024}}</ref> subsequently popularized as a [[Meme|meme]].<ref>{{cite web|url=https://ftw.usatoday.com/2024/11/kendrick-lamar-tv-off-mustard-meme-music|title=Kendrick Lamar yelling 'Mustard!' on his new album turned into an outstanding meme|last=Woodroof|first=Corey|website=[[USA Today#For the Win|For the Win]]|date=November 23, 2024|access-date=November 26, 2024}}</ref> |
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==Composition and content== |
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"TV Off" is a [[West Coast hip hop]] song<ref>{{cite web|url=https://www.visions.de/news/kendrick-lamar-veroeffentlicht-neues-album-gnx/|title=Überraschungsalbum veröffentlicht|last=Silbermann-Schön|first=Jonas|website=visions.de|language=de|date=November 22, 2024|access-date=November 26, 2024}}</ref> split into two distinct parts that are connected through a beat switch around the two-minute mark. As the production of the first part fades out, Mustard's signature tag emerges again as a "booming" percussion kicks in and is followed by Lamar's "animated" scream.<ref>{{cite magazine|url=https://www.complex.com/music/a/backwoodsaltar/kendrick-lamar-mustard-tv-off-memes|title=Kendrick Lamar Screaming 'Mustard' on "TV Off" Is an Instant Meme|last=Price|first=Joe|magazine=[[Complex (magazine)|Complex]]|date=November 22, 2024|access-date=November 26, 2024}}</ref> It offers Lamar's "personal introspection" combined with "societal critique", including references to the [[Revelation 22]], media culture and his own 2025 [[Super Bowl LIX]] halftime show. He encourages listeners to challenge ideas of authencity and highlights the intricacy of urban life.<ref>{{cite web|url=https://royaltyexchange.com/blog/kendrick-lamar-tv-off-lyrics-explained|title=Kendrick Lamar "TV Off" Lyrics Explained|website=[[Royalty Exchange]]|date=November 22, 2024|access-date=November 26, 2024}}</ref> |
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==Critical reception== |
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Zachary Horvath of ''[[HotNewHipHop]]'' viewed the song as a "pseudo-sequel" to "[[Watch the Party Die]]", released exclusively on Lamar's social media in September 2024, as it furthers the idea of resetting the culture in [[Rap music|rap music]]. Despite the superficial similarities to "Not Like Us", distinctions mainly stand out on the lyrical front. Lamar offers his critical stance in regards to social media and the associated distortion of perception.<ref>{{cite web|url=https://www.hotnewhiphop.com/863122-kendrick-lamar-tv-off-stream|title=Kendrick Lamar & Mustard Have Another Hit With The Thought-Provoking "TV Off"|last=Horvath|first=Zachary|website=[[HotNewHipHop]]|date=November 24, 2024|access-date=November 26, 2024}}</ref> |
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==References== |
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{{reflist}} |
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{{Kendrick Lamar songs}} |
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[[Category:2024 songs]] |
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[[Category:Kendrick Lamar songs]] |
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[[Category:Song recordings produced by Mustard (record producer)]] |
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[[Category:Songs written by Kendrick Lamar]] |
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Revision as of 17:30, 26 November 2024
| "TV Off" | |
|---|---|
| Song by Kendrick Lamar featuring Lefty Gunplay | |
| from the album GNX | |
| Released | November 22, 2024 |
| Recorded | May 2024 |
| Genre | West Coast hip hop |
| Length | 3:40 |
| Label | |
| Songwriter(s) | Kendrick Lamar Duckworth |
| Producer(s) | |
| Audio video | |
| "TV Off" on YouTube | |
"TV Off" (stylized in all lowercase) is a song written and recorded by American rapper Kendrick Lamar for his sixth studio album, GNX (2024). It was released on November 22, 2024, and features guest vocals by rapper Lefty Gunplay. Lamar produced the song with Sounwave, Mustard, Kamasi Washington and Sean Momberger.
Background
Upon release, "TV Off" emerged as one of the standout tracks on the album, mainly due to its sonic resemblance to the Mustard-produced "Not Like Us", released earlier in 2024. According to Mustard, the similarities were "definitely intentional" and revealed that it was recorded around the same time as "Not Like Us" in May 2024 but at two different times, thus the beat switches. The song was especially noted for Lamar screaming Mustard's name as a transition between the two parts,[1][2] subsequently popularized as a meme.[3]
Composition and content
"TV Off" is a West Coast hip hop song[4] split into two distinct parts that are connected through a beat switch around the two-minute mark. As the production of the first part fades out, Mustard's signature tag emerges again as a "booming" percussion kicks in and is followed by Lamar's "animated" scream.[5] It offers Lamar's "personal introspection" combined with "societal critique", including references to the Revelation 22, media culture and his own 2025 Super Bowl LIX halftime show. He encourages listeners to challenge ideas of authencity and highlights the intricacy of urban life.[6]
Critical reception
Zachary Horvath of HotNewHipHop viewed the song as a "pseudo-sequel" to "Watch the Party Die", released exclusively on Lamar's social media in September 2024, as it furthers the idea of resetting the culture in rap music. Despite the superficial similarities to "Not Like Us", distinctions mainly stand out on the lyrical front. Lamar offers his critical stance in regards to social media and the associated distortion of perception.[7]
References
- ^ Havens, Lyndsey (November 22, 2024). "Mustard Reacts to Surprise Kendrick Lamar Album GNX & Says His "TV Off" Shout Out 'Was Elite'". Billboard. Retrieved November 26, 2024.
- ^ Setaro, Shawn (November 25, 2024). "Mustard reacts to Kendrick Lamar's viral 'Mustaaard!' line on "TV Off"". HipHopDX. Retrieved November 26, 2024.
- ^ Woodroof, Corey (November 23, 2024). "Kendrick Lamar yelling 'Mustard!' on his new album turned into an outstanding meme". For the Win. Retrieved November 26, 2024.
- ^ Silbermann-Schön, Jonas (November 22, 2024). "Überraschungsalbum veröffentlicht". visions.de (in German). Retrieved November 26, 2024.
- ^ Price, Joe (November 22, 2024). "Kendrick Lamar Screaming 'Mustard' on "TV Off" Is an Instant Meme". Complex. Retrieved November 26, 2024.
- ^ "Kendrick Lamar "TV Off" Lyrics Explained". Royalty Exchange. November 22, 2024. Retrieved November 26, 2024.
- ^ Horvath, Zachary (November 24, 2024). "Kendrick Lamar & Mustard Have Another Hit With The Thought-Provoking "TV Off"". HotNewHipHop. Retrieved November 26, 2024.