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| founder = Gaik Wong
| founder = Gaik Wong
| location = Kota Damansara, [[Petaling Jaya]], [[Malaysia]]
| location = Kota Damansara, [[Petaling Jaya]], [[Malaysia]]
| industry = Food and Beverages
| industry = Food and beverages
| parent = [[Zensho|Zensho Holdings]]
| products =
| products =
| homepage = {{URL|https://www.thechickenriceshop.com}}
| homepage = {{URL|https://www.thechickenriceshop.com}}
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'''TCRS Restaurants Sdn Bhd''' (doing business as '''The Chicken Rice Shop''') is a [[Malaysia|Malaysian]] family restaurant chain established in June 2000,<ref>{{cite web |last=Min |first=Ruo |date=16 May 2021 |title=The Chicken Rice Shop Menu & Price List (Update 2021) |url=https://www.lokataste.com/the-chicken-rice-shop-menu-malaysia/ |access-date=26 July 2022 |website=LOKATASTE.COM}}</ref> specializing in [[Hainanese chicken rice]] and other Malaysian cuisine.
'''TCRS Restaurants Sdn Bhd''' (doing business as '''The Chicken Rice Shop''') is a [[Malaysia|Malaysian]] family restaurant chain established in June 2000,<ref>{{cite web |last=Min |first=Ruo |date=16 May 2021 |title=The Chicken Rice Shop Menu & Price List (Update 2021) |url=https://www.lokataste.com/the-chicken-rice-shop-menu-malaysia/ |access-date=26 July 2022 |website=LOKATASTE.COM}}</ref> specializing in [[Hainanese chicken rice]] and other Malaysian cuisine.

== History ==
The company was founded by Gaik Wong, a former COO-cum-director of [[KFC|KFC Holdings (M) Bhd]], who had been working in the fast food industry for 25 years before the foundation of TCRS.<ref name="company background">{{cite web|url=https://www.mfa.org.my/chicken-rice-and-more-the-story-behind-malaysias-halal-hainanese-chicken-rice-giant/|title=Chicken Rice And More: The Story Behind Malaysia’s Halal Hainanese Chicken Rice Giant|last=Mohamad|first=Nurul Ain|work=Malaysian Franchise Association|date=15 June 2023|access-date=3 November 2024|archive-url=|archive-date=|url-status=}}</ref> The first store was founded in [[Taipan Business Centre|Taipan]] USJ of [[UEP Subang Jaya]].<ref>{{cite web|url=https://vulcanpost.com/828015/the-chicken-rice-shop-malaysia-halal-food-founder-history/|title=Chicken rice and more: The story behind Malaysia’s halal Hainanese chicken rice giant|last=Khaw|first=Claudia|work=Vulcan Post|date=25 May 2023|access-date=3 November 2024|archive-url=|archive-date=|url-status=}}</ref> In 2019, the company was acquired by Japanese-[[Zensho|Zensho Holdings]] for a $53 million (RM220 million [[Malaysian ringgit|ringgit]]).<ref>{{cite web|url=https://www.reuters.com/article/markets/commodities/japans-zensho-agreed-to-pay-53-mln-for-malaysian-halal-restaurant-chain-sourc-idUSL4N23K0P6/|title=Japan's Zensho agreed to pay $53 mln for Malaysian halal restaurant chain -source|last1=Lee|first1=Liz|last2=Dolan|first2=David|last3=Cushing|first3=Christopher|work=Reuters|date=13 June 2019|access-date=3 November 2024|archive-url=|archive-date=|url-status=}}</ref>


== Locations ==
== Locations ==
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== Menu ==
== Menu ==
The restaurant's primary offering is Hainanese chicken rice, complemented by a variety of Malaysian dishes. The emphasis is on maintaining traditional flavours and cooking methods.<ref>{{cite web|url=https://www.mfa.org.my/chicken-rice-and-more-the-story-behind-malaysias-halal-hainanese-chicken-rice-giant/|title=Chicken Rice And More: The Story Behind Malaysia’s Halal Hainanese Chicken Rice Giant|last=Mohamad|first=Nurul Ain|work=Malaysian Franchise Association|date=15 June 2023|access-date=3 November 2024|archive-url=|archive-date=|url-status=}}</ref>
The restaurant's primary offering is Hainanese chicken rice, complemented by a variety of Malaysian dishes. The emphasis is on maintaining traditional flavours and cooking methods.<ref name="company background"/>


== References ==
== References ==

Revision as of 07:00, 3 November 2024

The Chicken Rice Shop
Company typePrivate
IndustryFood and beverages
FoundedJune 2000
FounderGaik Wong
HeadquartersKota Damansara, Petaling Jaya, Malaysia
ParentZensho Holdings
Websitewww.thechickenriceshop.com

TCRS Restaurants Sdn Bhd (doing business as The Chicken Rice Shop) is a Malaysian family restaurant chain established in June 2000,[1] specializing in Hainanese chicken rice and other Malaysian cuisine.

History

The company was founded by Gaik Wong, a former COO-cum-director of KFC Holdings (M) Bhd, who had been working in the fast food industry for 25 years before the foundation of TCRS.[2] The first store was founded in Taipan USJ of UEP Subang Jaya.[3] In 2019, the company was acquired by Japanese-Zensho Holdings for a $53 million (RM220 million ringgit).[4]

Locations

The Chicken Rice Shop store at Mid Valley Megamall in Malaysia

There are more than 100 locations in Peninsular Malaysia and East Malaysia (excluding Labuan) to date.[5] These outlets are situated in various locations, including shopping malls and urban areas, with the Mid Valley Megamall being one such location.

The restaurant's primary offering is Hainanese chicken rice, complemented by a variety of Malaysian dishes. The emphasis is on maintaining traditional flavours and cooking methods.[2]

References

  1. ^ Min, Ruo (16 May 2021). "The Chicken Rice Shop Menu & Price List (Update 2021)". LOKATASTE.COM. Retrieved 26 July 2022.
  2. ^ a b Mohamad, Nurul Ain (15 June 2023). "Chicken Rice And More: The Story Behind Malaysia's Halal Hainanese Chicken Rice Giant". Malaysian Franchise Association. Retrieved 3 November 2024.
  3. ^ Khaw, Claudia (25 May 2023). "Chicken rice and more: The story behind Malaysia's halal Hainanese chicken rice giant". Vulcan Post. Retrieved 3 November 2024.
  4. ^ Lee, Liz; Dolan, David; Cushing, Christopher (13 June 2019). "Japan's Zensho agreed to pay $53 mln for Malaysian halal restaurant chain -source". Reuters. Retrieved 3 November 2024.
  5. ^ "Chicken Rice Shop To Expand Business In Small Towns". Bernama. 5 June 2024. Retrieved 3 November 2024.


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