Presto

Established 1884-THE AMERICAN MUSIC TRADE WEEKLY-Estabiished mi 896, at . 1879. N U M B E R 2141. THE CHICAGO A U G U S T 1 1Q97 VnivAUU, A U U U O l Id, l\)£,l Published weekly by Presto Publishing COt 4 1 7 g. Dearborn St., Chicago. 111. INSTKUMENT Stein way Chosen M • 1, OST of the great pianists who choose the Steinway, buy it , for its present and easily apparent qualitiesits exquisite singing (obe J tone, and its quick, accurate response to the player's moods and feelings. ' 9 They form a group of .people who care little about pricewho require the finest instrument that the world* can give themwha judge a piano, not primarily froifi the standpoint of service, or cost, but from its tone, its response to the hand and spirit, its ability to interpret every subtle mood of the musician. These aso are among the many reasons why the Stlinway is bought in ever-increasing* numbers by people who most carefully conS T E I N W A Y 1 0 9 & W e s t S O N S , ofrnanri UAU, th&. th exduAiveuj J #ider the family budget. To buy the best is to practice real' economy. Every Steiryway makes a generous return to its own'er. For -the SJeiivay is 1uilt, literally, for a lifetime of pleasure and delight. Its durability alone places it definitely among the least expensive of all pianos. There are many pianos whose initial cost is less, but there are few that cost so little in the end. Upon this basis of true economy, the great majority of Steinway pianos are soldto students, to amateurs, to men and women of modest means. S T E I N W A Y "j t h S t r e e t , N e w • 42ND YEAR H A L L Y o r k Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com). All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org). Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/