"Testing an extended model of consumer behavior in the context of social ..."

Mohammad Reza Habibi, Michel Laroche, Marie-Odile Richard (2016)

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DOI: 10.1016/J.CHB.2016.03.079

access: closed

type: Journal Article

metadata version: 2020-02-18

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Mohammad Reza Habibi, Michel Laroche, Marie-Odile Richard:
Testing an extended model of consumer behavior in the context of social media-based brand communities. Comput. Hum. Behav. 62: 292-302 (2016)

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