Eleonora R.

Basic content to understand better programmatic Media. BTW this a forum created to share content and QA about Programmatic Media. Lets share our knowledge! #programmatic #DSP #SSP #adtech

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Had a great conversation with Paulo de Vilhena on Alavancagem na Empresas! At Framedrop.ai, we're discovering that we can boost Media Company’s efficiency by 40%to 60% — centralizing all the tools you need in one place. Check out the podcast snippet below to hear how we make it happen. 🇵🇹 version

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[US 🇺🇸] "You Don’t Lose, You Learn" At etermax we are thrilled to launch the very first commercial of #TriviaCrack for the 🇺🇸 United States. Our new campaign, "You Don’t Lose, You Learn," celebrates the joy of discovery and the thrill of learning something new with every game. As true believers that curiosity drives our world, our global community of players transforms every trivia challenge into an enlightening adventure, discovering hidden facts, exploring intriguing historical trivia, and uncovering the unexpected origins of everyday items. We hope the campaign message resonates as much as it does for us and our users, partners, clients, and colleagues because even when you lose, you learn! 🚀🌎 #15YearsOfDiscovery #GameChangers #YouDontLoseYouLearn #SmarterTogether

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Tech Innovator Award Finalists in Brazil! We are thrilled to spotlight five visionary startups that are finalists for the Tech Innovator Award by KPMG Brasil! Each of these groundbreaking companies is pushing the boundaries of technology to tackle critical challenges and make the world a better place. Here’s how they are connecting technology with real-world impact: 1. Huna Huna - Vinicius Ribeiro Sector: HealthTech Imagine a future where detecting multiple types of cancer is as routine as a blood test. Huna is making this a reality by combining AI with routine blood exams, transforming early cancer detection and improving treatment outcomes. Their technology is not just advancing diagnostics—it’s reshaping our approach to cancer care. 2. PBSF – Protecting Brains & Saving Futures - Gabriel Variane Sector: HealthTech In the race against time for premature babies, PBSF leads with its Digital Neonatal Neurological ICU (Neon ICU). By integrating telemedicine, AI, and continuous monitoring, PBSF is protecting the most vulnerable newborns from brain injuries, gathering invaluable data to drive future innovations. Their work ensures every tiny brain gets the best start possible. 3. Orby, Co. - Duda Franklin Sector: HealthTech Orby.co is revolutionizing neuromodulation with a deeptech solution that stimulates neuroplasticity to repair damaged nerve pathways. Using non-invasive electrical stimulation, Orby enhances recovery for patients with neuromotor dysfunctions, demonstrating how advanced technology can lead to holistic healing and improved quality of life. 4. so+ma - Claudia Pires Sector: CleanTech In the world of recycling, SO+MA is setting new standards with its Recycling Incentive Program. By rewarding citizens for recycling and offering its methodology as SaaS, SO+MA is promoting environmental responsibility and creating a culture of sustainability. They are proving that even small actions can lead to significant impacts on our planet. 5. Abstra - Bruno Vieira Costa Sector: SAAS Abstra is democratizing solution development with its Python-based, AI-powered tool. By making workflow creation accessible to everyone through a Smart Console that interprets natural language and translates it into machine code, Abstra allows users to interact in real-time with every stage of the process, simplifying solution building for everyone, even those without programming experience. These startups are not just finalists—they are pioneers shaping the future of health, sustainability, and technology. Stay tuned as we celebrate their remarkable achievements and innovations. #TechInnovator #Innovation #Startups #HealthTech #CleanTech #SAAS #AI #KPMG Carolina de Oliveira Jean Paraskevopoulos Neto Gustavo Grigorine Conor Moore Lindsay Hull Hazel Panter

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🗣️ Next week I will be in ProXXima 2024, the most important event for media, technology, and innovation in Brazil's marketing and communications sector! 🇧🇷 We will meet clients, colleagues, and journalists to discuss the challenges and opportunities in the digital industry in the U18 segment. 📊 Did you know that 95% of children influence household purchases and that 64% of teenagers in Brazil have their own money to spend? 💡 Currently, 7 out of 10 dollars invested in digital advertising to connect with minors are wasted. 💸 On these topics, and more, Ricardo Wako, Country Manager of Kids Corp Brazil, will present an exclusive session on Tuesday, 6/4 at 11:10 am on the Content Stage about "The power and influence of children in family purchasing decisions: how to connect with them in compliance with the LGPD." 📅 🙌 If you want to learn more about Martech for U18, come to our booth (#6), where we will provide more information and have games and surprises. 🎉 #ProXXima2024 #Brazil #Martech #KidsCorp #Innovation

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