About
An outcomes focused Sales professional with a track record of high customer satisfaction and retention, I have 20+ years experience in consulting on cloud solutions & digital strategy and am excited to be a part of the growing team of consultants at Crayon Australia.
Founded in Norway more than 20 years ago, Crayon is a global leader in Software Asset Management services according to Gartner so helping Enterprise clients reduce costs in software is our DNA.
We also provide world class services across Cyber Security, Modern Work and Data & AI to complement our strength in Software & Cloud Advisory.
Reach out today to discuss how Crayon can help support your Tech Strategy.
In previous roles in the Salesforce ecosystem as an AE at Simplus (formerly Sqware Peg) and as Head of Sales at SalesFix, I worked with my colleagues at Salesforce to deliver high-value business solutions on the worlds leading customer success platform.
In a former role as Senior Digital Strategist at Appscore, I consulted to a variety of vertical markets to solve business problems via strategic digital solutions: Mobile Apps, websites and digital marketing campaigns.
In recent times, as the Director of Sales for a National Digital Solutions Agency I established large-volume, high profit accounts with excellent levels of retention and developed a fiercely competitive team achieving $10m+ annually. During this period, my individual sales results were consistently above budget at an average of $2m+ pa and were recognised with numerous sales awards every year.
Core Competencies:
• Microsoft, AWS, GCP & Salesforce consulting
• Enterprise/Channel/Direct sales, complex deals, long sales cycle
• Full sales cycle management, multiple verticals
• Key account management & retention
• Stakeholder management, coaching & mentoring
• Excellent presentation and closing skills
Services
Articles by Allen
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The 4 Letter Word That Starts With "C"...
The 4 Letter Word That Starts With "C"...
There are a few that spring to mind, but there is one that is integral to successful Digital Consulting: CARE…
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How does your squeak sound?
How does your squeak sound?
G'day! Our clients and potential clients in the digital space are being bombarded daily with repeated offers which are…
Activity
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I accept connection requests from anyone who... ⚡ ...Has the keyword #Bitcoin in their tagline (the first 40 characters are visible in connection…
I accept connection requests from anyone who... ⚡ ...Has the keyword #Bitcoin in their tagline (the first 40 characters are visible in connection…
Liked by Allen Cook
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"#Bitcoin can destabilise countries." - Hillary Clinton Yes of course that's the point. Bitcoin removes money from state.
"#Bitcoin can destabilise countries." - Hillary Clinton Yes of course that's the point. Bitcoin removes money from state.
Liked by Allen Cook
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Christine, it’s been such a great experience working alongside you. Thanks so much for everything you have done for the CFC and the Collingwood…
Christine, it’s been such a great experience working alongside you. Thanks so much for everything you have done for the CFC and the Collingwood…
Liked by Allen Cook
Experience
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Volunteer Experience
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Coach
Auskick
- Present 6 years 8 months
Children
I love volunteering at Auskick with my fellow coaches every weekend of the season to inspire young boys and girls to be active and healthy and to understand the benefits of teamwork by learning how to play AFL; the only Australian made sport.
Projects
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Amplimesh
A strong digital presence is becoming more and more critical for today’s consumer and for doing business. This year Amplimesh has partnered with Australia’s largest digital solutions agency ‘Exa’ to re-launch the Amplimesh website and digital strategy.
Our mission for this project? Make Amplimesh the first choice when it comes to securing the family home and create an online presence designed specifically to meet the needs of today's security conscious consumer.
With the…A strong digital presence is becoming more and more critical for today’s consumer and for doing business. This year Amplimesh has partnered with Australia’s largest digital solutions agency ‘Exa’ to re-launch the Amplimesh website and digital strategy.
Our mission for this project? Make Amplimesh the first choice when it comes to securing the family home and create an online presence designed specifically to meet the needs of today's security conscious consumer.
With the assistance of Exa, Amplimesh.com.au is now a class leading website well regarded as one of the best in its industry.
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Recommendations received
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LinkedIn User
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Thanks Jeff for everything you have done for our Club. It has been a priveledge to work along side you. It’s been a ride, so much learning and you…
Thanks Jeff for everything you have done for our Club. It has been a priveledge to work along side you. It’s been a ride, so much learning and you…
Liked by Allen Cook
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Right now you’re “eligible”. How long before it’s mandatory? Will you stay on LinkedIn when you’re forced to do #KYC? If you’re a #Bitcoiner…
Right now you’re “eligible”. How long before it’s mandatory? Will you stay on LinkedIn when you’re forced to do #KYC? If you’re a #Bitcoiner…
Liked by Allen Cook
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Rocket Agency
🎙Find out how email, SMS, and push marketing are used in eCommerce lifecycle marketing in 2024 🛍️. Tune in to the Smarter Marketer Podcast with James Lawrence 🚀 , featuring eCommerce expert Joshua Chin. Full episode link is in the comments! Key takeaways include: - Understanding lifecycle marketing and what it means for Australian marketers - The challenges in lifecycle marketing and strategies to overcome them - Case Study: The Oodie’s success - How to balance click rates and conversions to maximise ROI - The right way to optimise channels: SMS vs. Email - Personalisation in lifecycle marketing - Navigating the eCommerce market - USA and Australia #digitalmarketing #rocketagency #digitalmarketingagency #podcast #ecommerce
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Amaechi (Ah-may-chi) Inglis
Salesforce's decision to make their core products available on the AWS Marketplace in Australia (and globally) is a significant endorsement of the trust and confidence they have in AWS's scale and reach. By leveraging the extensive infrastructure and broad capabilities provided by AWS, Salesforce can now offer their cutting-edge solutions to a wider audience while maintaining the highest levels of performance, security, and reliability. The streamlined procurement process, flexible pricing options, and consolidated billing offered by the AWS Marketplace also make it simpler than ever for organisations to harness the full potential of their cloud investments. In my view, this strategic partnership between Salesforce and AWS is a significant milestone in the growing adoption of software marketplaces as an enabler for business growth and innovation. As more companies seek to leverage advanced technologies like AI, the ability to quickly access and deploy best-in-class solutions through a trusted platform will be paramount to achieving success in the digital age. #SalesforceOnAWS #TrustedPartnership #ScalingInnovation
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Keaton Russell
SAP and Australia have signed a new Whole of Government agreement with Digital Transformation Agency, to continue the Commonwealth’s access to SAP software and services and enable their transition to the CLOUD! Read all About it here: https://lnkd.in/gtaj64p5 #lifeatSAP #Publicsector #tech #software #cloud #cloudtransformation #AI
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Hamish Prakash
Boost Your Business with Voice AI in Regional QLD Discover how voice AI can revolutionize your business operations in regional Queensland. From handling customer service calls to appointment scheduling and follow-ups, imagine the convenience of seamless automation. Join us to explore the endless possibilities of AI, whether you're a small cafe owner or a project manager. Embrace efficiency and growth with voice AI. #VoiceAI #BusinessAutomation #RegionalQLD #CustomerService #SeamlessOperations #EfficiencyCatalyst #BusinessGrowth #AutomationRevolution #ConvenienceMatters #FutureReady
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David Gawler
Service Provider, Web Hosting David Gawler: Elevating Digital Marketing with Global Expertise In the ever-evolving landscape of digital marketing, one name shines brilliantly as a beacon of excellence – David Gawler. With a proven track record of exceptional achievements and a 5-star reputation that echoes across the globe, David Gawler is not just a digital marketer; he is an architect of success for businesses worldwide. David Gawler's mastery in the realms of SEM (Search Engine Marketing), SMM (Social Media Marketing), SEO (Search Engine Optimization), and MSM (Mobile Search Marketing) is nothing short of extraordinary. His profound understanding of these intricate disciplines allows him to sculpt digital campaigns that captivate, engage, and convert audiences with unmatched precision. Beyond his prowess in the digital sphere, David Gawler's qualifications as an expert in Microsoft and Linux hosting solutions are a testament to his diverse skill set. He seamlessly navigates the complex world of IT support, providing clients with hosting solutions that are as efficient as they are effective. His ability to harness the power of technology as both an engineer and a marketer sets him apart as a truly multidimensional professional. David Gawler's reputation extends far beyond his technical expertise. His 5-star global reputation is a reflection of his unwavering commitment to excellence and his tireless dedication to delivering results that surpass expectations. Whether he is steering a startup towards unprecedented growth or revitalizing an established brand's online presence, David Gawler's strategies are marked by creativity, innovation, and a deep understanding of consumer behavior. One of David Gawler's standout qualities is his proficiency in both Microsoft and Linux hosting solutions. His prowess in these platforms empowers him to create holistic marketing strategies that are fully integrated with the technical aspects of a business. This synergy ensures that not only are his marketing campaigns impactful, but they are also supported by a strong technological foundation. David Gawler's expertise in SEM, SMM, SEO, and MSM is akin to that of an artist who masterfully paints a vivid portrait of a brand's identity. His SEM strategies drive targeted traffic, his SMM initiatives foster authentic connections, his SEO techniques elevate online visibility, and his MSM campaigns engage mobile users in a way that transcends the screen. Each stroke of his digital brush is deliberate, purposeful, and designed to leave a lasting impression. https://lnkd.in/eTnXPxUE
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