Elderly consumers in China are seeking high-quality travel experiences in March, a traditional off-peak season for travel, thereby boosting the growth of the country's silver economy. Since last year, among all age groups of women, those aged 50 and above have recorded the fastest growth in booking volumes for travel... read full story
"Compared with the traditional spending on food, clothing and utilities, women are increasingly willing to pay for experiences and emotional value. Besides, since last year, the average prices of domestic luxury hotels have declined by about 20 percent compared to the past few years,"