Integrate Mailchimp with HubSpot to automate your work
How Zapier works
Zapier makes it easy to integrate Mailchimp with HubSpot - no code necessary. See how you can get setup in minutes.
Select a trigger from Mailchimp
Setup an action from HubSpot
That’s it! You just connected Mailchimp to HubSpot
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023
93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Set up your first integration
Quickly connect Mailchimp to HubSpot with a Zapier template.
Our most popular template
Frequently Asked Questions about Mailchimp + HubSpot integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Mailchimp and HubSpot
What triggers can be set up for integrating HubSpot with Mailchimp?
When integrating HubSpot with Mailchimp, you can set up various triggers such as new contact creation, contact property changes, new deal creation, and more. For instance, when a new contact is created in HubSpot, an automated action can be triggered to add this contact to a Mailchimp list.
Can I sync my HubSpot contacts to a specific Mailchimp audience?
Yes, you can choose which specific audience or list your HubSpot contacts should be synced to in Mailchimp. This makes it easier to segment and target your email campaigns effectively.
How do I handle duplicate contacts when syncing between HubSpot and Mailchimp?
Our integration ensures that duplicate contacts are managed efficiently. When the same email address is found in both platforms, we update the existing contact information instead of creating a duplicate entry.
Can I track Mailchimp campaign activities back in HubSpot?
Yes, you can track campaign activities such as opens, clicks, bounces, and unsubscribes from Mailchimp campaigns directly in HubSpot. This allows you to have a unified view of your marketing efforts.
Is it possible to trigger automated workflows in HubSpot based on Mailchimp interactions?
Yes, it’s possible. For example, if a user clicks on a link in one of your Mailchimp campaigns, you can set an automated workflow in HubSpot to follow up with that user or update their status.
How often is data synchronized between HubSpot and Mailchimp?
We offer real-time data synchronization between HubSpot and Mailchimp. This means any changes or updates made in one platform will reflect almost immediately in the other.
Do I need any technical skills to integrate HubSpot with Mailchimp?
No technical skills are required for the integration. We provide an easy-to-use interface where you can set up triggers and actions without any coding knowledge.
Connect Mailchimp and HubSpot to integrate crucial parts of your business
With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.
Automate your lead management and improve conversions
Create more impactful campaigns with automation
Provide world-class support with a little help from automation
Automate your way to actionable, up-to-date data
Resolve incidents faster with automation
Practical ways you can use Mailchimp and HubSpot
Add new subscribers to Mailchimp list from new HubSpot contacts
When a new contact is added in HubSpot, Zapier will automatically add them to a specified Mailchimp audience. This ensures your email marketing list is always up-to-date without manual effort.
Business owner
Send welcome email via Mailchimp when new contact is added in HubSpot
When a new contact is added in HubSpot, Zapier will trigger a welcome email to be sent via Mailchimp. This ensures every new customer gets an immediate, consistent introduction to your services.
Customer support ops
Notify team of new engagement in HubSpot through Mailchimp update
When a new engagement is created in HubSpot, Zapier sends an update to your team via Mailchimp. This keeps everyone aligned with the latest customer interactions for better data analysis and predictive modeling.
Data science
Add job applicants from Mailchimp to HubSpot contacts
When a job applicant subscribes via a Mailchimp form, Zapier will automatically add their details into HubSpot. This helps streamline the recruitment process and ensures candidate data is centralized.
HR & recruiting opsConnect Mailchimp and HubSpot to unlock the power of automation
With Zapier's 7,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
