Fashion copywriting

Telling the story of your art, made easy. Copywriting is a key part in connecting with your clients as they peruse your portfolio. In this guide you'll find out the benefits of including copy, tips for what to write, prompts and lots of actionable steps to get started.

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Myth busters: Copywriting Edition. A common misconception is that copywriting and content writing are the same thing. They are *not.* While there IS a ton of overlap (for example, your email marketing can also be content rather than copy), it all comes down to purpose. #businessowner #womanowned #businesstips #writes #careergoals #writing

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Copywriting formulas can help writers organize their messages to be clear, useful and appealing to readers. Writers can use different formulas to create copy that aligns with their company's unique purpose, style and mission. The aim of copywriting is to persuade people to purchase a product or service from a company. A good copywriter will use language to encourage you to buy from a company, but not directly tell you to. A copywriter will show your customers how your product.

Nobody Reads Advertising | Howard Luck Gossage - THE BIG AD

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