COVER PAGE

DECLARATION

I Khushi Choudhary hereby certify that this report has been

prepared by me and is entitled to SHREE SHYAM ROAD
CARRIER (SSRC) under the supervision of Krishan Kumar
Choudhary.

This report has not previously formed the basis of any diploma
or degree. the report is to be submitted to the SARAWAST
VIDYALAYA SRIDORA CALULO COLLEGE OF
COMMERECE AND MANAGEMENT STUDIES KHORLIM
MAPUSA-GOA as partial fulfilment of internship paper of 4 th
term of the BACHELORS OF BUSINESS
ADMINISTRATION programs

Khushi Choudhary
C-22-52
SRIDORA CALULO COLLEGE OF COMMERENCE AND MANAGMENT
STUDIES
FYBBA
 CERTIFICATE

This is to certify that this project report is a record of work done

by Khushi Choudhary during the period of study; under my
guidance to the best of my knowledge and that it has not
previously formed the basis of an award of any degree or
diploma at the Goa university or elsewhere.

signature

Mrs:Harsha Talauikar
(lecture & project Guide,
department of BBA
CACLULO COLLEGE OF COMMERENCE AND MANAGEMENT
STUDIES)
LETTER FROM THE COMPANY
 ACKNOWLEDGEMENT

I have successfully fulfilled the internship program which would

not have been possible without the kind support and help of
many individuals and organization. I would like to extend my
sincere thanks to all of them.

I am highly indebted to SSRC for their guidance and constant

supervision as well as for providing necessary information and
support to complete the internship program. I am truly grateful
to Mr. Krishan Kumar Choudhary for granting me permission to
undergo this internship. A sincere thank you to all the
department managers for their patience and sharing of
knowledge.

I would like to thank all the faculty members for their

encouragement and their efforts in building my confidence to
face the vast business world. I express deep gratitude towards
my guide, Professor/Mentor Mrs. Pooja Lawande Karamli and
all the other members of the institution for being a constant
support and clarifying doubts at every stage.
 Table of Content

Contents
Executive Summary
Industry Profile
Company Profile
Aims and Objective of Study
Methodology of the study
Finding & Job Training(week wise)
My Learning
Conclusion
Appendix
Bibliography
Executive Summary

The internship is an integral part of the Logistic Industry. The

organization that choose for my internship project is SHREE
SHYAM ROAD CARRIER (SSRC) This Eight-week period of
my internship in such a huge organization gave me a real time
exposure to know about the organizational working process I
made many itinerary over there with the help of my company
guide Mrs geeta naik (sales manager) and she gave me a lot of
knowledge how to talk with industrialist people. All types of
logistic in India have registered phenomenal growth in the last
decade ever since the Indian government decided to boost
revenues from the logistic sector by projecting India as the
ultimate logistic oriented nation.
The basic objectives of my study were:
o To know about basic of logistic industry
o To gain different industry knowlegede
o To know more corporate people
o To know how logistic takes place
Main summary in this project is to know about the logistic
industry is growing day by day, I came to know with the help of
my seniors and secondary data

1
Industry Profile
The logistic industry is growing rapidly with the country’s
economy expanding at a rapid pace. The sector is expected to
grow at a compound annual growth rate(CAGR) of 15.5%
between FY2019 and FY2024, according to various market
research.
The sector employs around 22 million people and is expected to
create another 1.2 million jobs by 2025.
The government’s focus on infrastructure development,FDI
reform, and the implementation of the goods and services
Tax(GST) are some of the key drivers of growth in the
sector.The government’s initiatives such as Make In India are
also expected to boost the growth of the logistics industry in the
country.
Types Of Logistic Services
There are many different types of logistic services available in
India. Here is a brief overview of some of the most popular
services:
1. Transportation Logistics: This type of logistics services
helps companies to move their goods from one place to
another.this can be done via land,sea,or air.
2. Warehousing logistic: This type of service helps companies
to store their goods in a safe and secure location.
3. Distribution logistics: This type pf service helps companies
to manage to distribute their goods to various location.
4. Supply Chain Management: This type of service helps
companies to manage their supply chain effectively.
5. Project Logistics: This type pf services help companies to
plan and execute logistics for specific projects.
Common Logistic Functions: There are many common logistics
functions that are performed within the logistics industry in
India. These functions include transportation, warehousing, and
distribution. Each of these functions play a vital role in ensuring
that goods and materials are moved effectively and efficiently
from one location to another.

Transportation is responsible for physically moving goods and

materials from one location to another. This can be done via
various means of transportation, such as trucks, trains, planes,
and ships. Transportation must be carefully planned in order to
ensure that goods arrive at their destination safely and on time.

Warehousing is responsible for storing goods and materials until

they are needed. Warehouses must be large enough to
accommodate the volume of goods that they will be receiving,
and they must be equipped with the proper storage facilities and
equipment. Distribution is responsible for delivering goods and
materials to the customers or end-users. This can be done via
various means of distribution, such as retail stores, wholesalers,
or online retailers.
Brief History of Logistics Industry in India

The logistics industry in India has a long and rich history, dating
back to ancient times. The first recorded use of logistics in India
was in the military campaigns of Alexander the Great, who used
elephants to transport supplies and troops across the country. In
the centuries that followed, logistics became an integral part of
Indian society, with many different types of businesses and
organizations using it to move goods and services around the
country.

Today, the logistics industry in India is booming, thanks to the

country’s rapidly growing economy. This growth is being driven
by a number of factors, including the increasing demand for e-
commerce and online shopping, the expansion of the retail
sector, and the government’s infrastructure development
initiatives.

With its vast population and large geographical size, India

presents a unique challenge for logistics companies. But as the
country’s economy continues to grow, so too will the demand
for efficient and reliable logistics services.

Key Trends in the Logistics Industry

1. The rise of e-commerce: E-commerce is booming in India,

and this is having a major impact on the logistics industry.
 Online shopping is growing at an incredible rate, and this is
leading to a huge increase in demand for logistics services.
2. The growth of online grocery shopping: Along with e-
commerce, online grocery shopping is also growing rapidly
in India. This is another area where logistics companies are
seeing a big increase in demand for their services.
3. The rise of last-mile delivery: Last-mile delivery is
becoming increasingly important in the logistics industry, as
companies strive to get orders delivered to customers as
quickly and efficiently as possible.
4. The growth of express delivery: Express delivery is
another area where the logistics industry is seeing strong
growth. With customers expecting ever-faster delivery times,
logistics companies are working hard to meet this demand.
5. The rise of reverse logistics: Reverse logistics is also
becoming increasingly important, as more and more
companies focus on ensuring that returns are handled
efficiently.

Company Profile
Shree Shyam Road Carriers(SSRC) are situated in lush green
village of Kundaim on Panjim Ponda road, which provide
world-class vehicle transportation and logistics.
SSRC was established in year 2005 by Mr.Pawan Kumar
Choudhary.
SSRC provides comprehensive solutions in transporting
packages both locally and nationally.The name carries with it
truth, dependability and safe passage, and has earned for itself
the distinction of being called, ‘The most Dynamic Moving
Transport Company’ in India with a nation-wide presence of
20 branches.
The mission statement is: We carry commitment,responsibility
and efficiency.
A Variety Of Versatile Services provided by SSRC:
FREIGHT:

a) Full Truck Load:Full Truck Load (FTL) services form the

core offering at Shree Shyam Road Carrier, end to end trucking
based services catered through owned trucks for bulk
consignments on a pan India basis. Options include
customized/specialized fleet as demanded by customer
requirements.
b) Bulk Cargo:The movement of commodities in bulk is
legendary and is also one of our speciality. Raw material, semi
finished, finished goods are transported through road and rail in
bulk we are carrying Rubber, Powder, Food Grade, white goods
in bulk for different reputed companies in India.
c) ODC trailers: Shree Shyam Road Carrier Provide better
service of trailers. We provide Hydraulic Trailer, Multi Excel
Trailer, Low Bed Trailer,Semi LowBed Trailer & FlatBed
Trailers at reasonable rates as compare to others.
d) Air freight:Our cargo operations give you a capacity
advantage on pan india basis.
Infrastructures:
a) Own vehicles:SSRC Owns 700 vehicles (32ft SXL, 32ft
MXL, 35ft SXL, 35ft MXL, 40ft ODC Trailor, 40ft Low Bed
Trailor, Touras and 19ft open), 100 Refrigeraed vehicles (32ft
MXL Containers and 40ft Containers).
b) Handling Equipments:SSRC is equipped to provide handling
equipments like loaders, cranes and reach stackers, well suited
to address a variety ofcustomer requirements. We provide the
flexibility of hiring services, or just the equipments.
c) In-plant logistics:SSRC aids customers by managing the
movements of raw materials and semi finished goods with-in
their plants. These services are supported by a robust
infrastructure which includes dedicated vehicles and handling
equipments.

Transrail:
a) TransRail offers Rail Freight Forwarding services including
conventional transportation in covered/open wagons and
containerized rail transport. Movement of bulk volumes is
enabled in a much easier manner while participation in railways
incentive schemes and bulk discount arrangements lead to cost
advantages.
Industry solution:
a) Multimodal logistics:We Provide cost effective and flexible
solutions by combining transportation modes across road, sea
and air. These modes include conventional as well as
containerized railway options. Combining these modes
intelligently, Shree Shyam Road Carrier provides end to end
convenience while enabling cost benefits and safe movement of
large volumes.
Fluctuating demands, tight schedules add to the need for reliable
and responsible logistics providers. At Shree Shyam Road
Carrier, we have Succeeded in meeting a set of unique logistics
challenges of every sector. 
Currently we cater FMCG, Electrical & Electronics,
Telecommunication, Automobile, Construction, Oil and Gas,
Iron and Steel, Mining and Minerals.
SSRC faces many competition from various companies mainly
include the following:

Transportation Logistics: This type of logistics service

helps companies to move their goods from one place to
another. This can be done via land, sea, or air.

his type of service helps companies to store their goods in a

safe and secure location.

Distribution Logistics: This type of service helps

companies to distribute their goods to various
locations.

Supply Chain Management: This type of service

helps companies to manage their supply chains
effectively.
Project Logistics: This type of service helps
companies to plan and execute logistics for specific
projects.
Aims and Objectives of study:
The main motive in conducting this internship is to study and
analyze different different departments of the company.

Overview of Logistics Industry in

India
The logistics industry in India is growing rapidly, with
the country’s economy expanding at a rapid pace. The
sector is expected to grow at a compound annual growth
rate (CAGR) of 15.5% between FY2019 and FY2024,
according to various market research.

Overview of Logistics Industry in

Methodology of the study :

there were two ways used to collect data for this report,

1.Primary Data

By meeting the respective department heads. They explained

the basic functioning of the day to day activities held in the
department. I also met the different workers of the respective
departments for better understanding detailed information.

2. Secondary Data

This included:

a. The company website

b. Brochures of the company

c. Other related documents

Finding & Analysis

I studied about 4 departments which include:

a) Human resource
b) Marketing department
c) sales department
d) Finance department
Human Resource Department

An HR department is an essential component of any business,

regardless of an organization’s size. It is tasked with
maximizing employee productivity and protecting the company
from any issues that may arise within the workforce. HR
responsibilities include compensation and benefits, recruitment,
retention, firing, and keeping up to date with any laws that may
affect the company and its employees.

The following is the organizational structure of Shree Shyam

Road Carrier(SSRC)

HOD HR
SSRC follows a very small and simple organizational structure

EXECUTIVE
when it comes to the Human Resource Department. Miss.
Anisha Mhadeshi is the HOD while Miss.Swapna Naik is the
only executive working in the entire department. The tasks
performed by this department includes recruiting, motivating,
training, payroll, maintaining salary and attendance file and
soon.
These are some of the main tasks which the HR manager has to
do.
Recruitment
The typical manual hiring process is done at SSRC logistics
which consists of the following stages: 

 Posting your job advert on careers site and other relevant

job boards and job listing websites, as well as sharing it on your
social media pages.
 Manually reviewing and evaluating each and every
application. 
 Screening candidates to find suitable ones to bring forward
to the interview. 
 Checking their references. 
 Carrying out in-person or telephone interviews. 
 Issuing job offers. 
 On boarding new hires. 
Training
The HR department looks after the training of every employee
no matter it's anew employ or an existing employee. Existing
employee are trained especially when they need to be introduced
to some new technology or when their supervisor asks for it.
New employees go through an orientation program and get
trained by their supervisors of respective departments.

Performance Appraisal
There are different methods of Performance Appraisal used
by the HR department.They use Management by Objective
(MBO) method in certain departments like sales and marketing
and they also use methods like Grading and Paired Comparison
in certain departments.
Based on this they get incentives, increment in salary,
promotions,certification and soon. Salary to the employees of
SSRC is provided on monthly basis depending on their
attendance.
 
 Marketing department

SSRC logistics is directly based on customer satisfaction and

cost reduction. Marketing focuses its actions on selling, directs
them toward customers but also generates actions so that those
customers who were initially captured are satisfied with the
service provided.
The following is the organizational structure of SSRC’S
Marketing Department:

AGM SALES

MARKETING
MARKETING STRUCTURE MARKETING
EXCUTIVE OF MANAGER

SSRC

TEAM
LEADERS
Segmentation, targeting, positioning in the Marketing strategy
of SSRC.

SSRC has got many branches all over India so different region
follows different strategies for marketing.
Marketing is the practice of understanding what customers
need and then communicating how the SSRC can achieve
those needs.
While advertising, social networking and product packaging
design are all part of marketing, so is the analysis of sales and
response data to figure out what customers like and want so
that the outgoing messages can be adjusted.