Ecommerce Marketing amid AI ‘Slop’
December 18, 2025 • Armando Roggio
Generative AI did not introduce subpar content so much as streamline its speed and quantity.
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Amazon & Marketplaces
Amazon Rules Product Discovery, for Now
January 18, 2026 • Armando Roggio
The world's most popular product search engine is dominant for many reasons, yet it faces challenges from AI and social commerce.
The Latest
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Business
DIY Approach Fuels Craft Cocktail Brand
January 16, 2026 • Eric Bandholz
Texas-based Liber & Co., a manufacturer of premium beverage syrups, has scaled from a single test batch on a stove to 1,500-gallon tanks and worldwide buyers.
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Customer Retention
Lawmakers Eye Dynamic Ecommerce Pricing
January 15, 2026 • Armando Roggio
Some American legislators liken data-driven price changes to gouging. One senator requested an FTC investigation.
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Platforms & Apps
New Ecommerce Tools: January 14, 2026
January 14, 2026 • Sig Ueland
This week: rollouts for agentic commerce, Amazon reviews, A/B testing, post-purchases, cryptocurrency payments, fulfillment, analytics, personalization, and packaging.
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SEO Tools
Tools for Fast Search-Query Analysis
January 13, 2026 • Ann Smarty
Queries are becoming longer, more diverse, and less predictable, fueling the need for extended research and analysis.
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Paid Post
Your Global Expansion Toolkit
September 28, 2025 • Amazon Ads
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Cross-border Selling
Why E.U. Ecommerce Rules Seem Complex
January 12, 2026 • Beata Twardowska
E.U. ecommerce regulations start with the European Commission, yet overlap, with no single framework.
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Business
Early AI Signals from Holiday Sales
January 11, 2026 • Armando Roggio
The raw totals for AI-driven shopping were small, but the coming impact will likely be massive.
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Staffing
Ecommerce Success with Fractional Talent
January 9, 2026 • Eric Bandholz
CMO turned entrepreneur Jai Dolwani thrives with The Starters, a marketplace for fractional ecommerce talent.
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Google Ads
Acquiring Customers via Google Ads
January 8, 2026 • Matthew Umbro
Google's New Customer Acquisition feature offers account and bid settings to target meaningful prospects.
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Platforms & Apps
New Ecommerce Tools: January 7, 2026
January 7, 2026 • Sig Ueland
This week: new products and services for marketing and advertising, livestreams, pop-up and form builders, fulfillment networks, AI voice agents, agentic commerce, and reverse logistics.
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Content Marketing
5 Content Marketing Ideas for February 2026
January 6, 2026 • Armando Roggio
Valentine's Day, Presidents' Day, and the start of the spring buying cycle offer content opportunities in February 2026.
Ecommerce Conversions Podcast
Marketing
Content Marketing
Marketing & Advertising
AI Favors Ecommerce Giants — for Now
December 14, 2025 • Armando Roggio
AI models rely on "trusted" enterprise sources, yet providers are emerging for SMBs.
SEO
Technical SEO
Yes, 404 Status Codes Hurt SEO
January 5, 2026 • Ann Smarty
"404" pages are not direct ranking signals, but they disrupt the user experience and block link equity.
SEO
3 SEO Predictions for 2026
December 30, 2025 • Ann Smarty
Generative AI increasingly dominates search results through AI Overviews and AI Mode, rendering traditional optimization ineffective.
Conversion
Customer Retention
Will AI Solve Ecommerce Personalization?
November 20, 2025 • Armando Roggio
Albatross AI claims to have the first infrastructure for training personalization models on live events.
Customer Retention
AI Makes Loyalty Programs Smarter
November 9, 2025 • Armando Roggio
Artificial intelligence is not replacing loyalty programs. It is refining them.
Business
Cross-border Selling
When Heavy Products Make Global Sense
January 2, 2026 • Armando Roggio
Selling high-value, differentiated products with international interest can unlock meaningful growth.
Business
2025 Top 25: Our Most Popular Posts
December 31, 2025 • Kerry Murdock
We published roughly 300 articles in 2025. Of the 25 most read, 17 addressed AI.
Design & Development
Platforms & Apps
New Ecommerce Tools: December 31, 2025
December 31, 2025 • Sig Ueland
This week: new products and services for mobile apps, hosting, business accelerators, avatars, review management, email marketing, agentic commerce, and video creation.
Schools & Resources
New Books: Swiftynomics, UX Skills, More
December 26, 2025 • Jean Gazis
Our latest rundown of new books for merchants includes titles on supply chain, user experience, transformation, and, yes, Taylor Swift.
From the archive
Business
Apply a ‘Blue Ocean Strategy’ for Objective Business Decisions
December 11, 2019 • Armando Roggio
A "Blue Ocean Strategy" can help businesses identify market opportunities. But it can be misused — in a good way — to identify brand characteristics, resolve tactical conflicts, and help a business see itself from a customer's perspective. I'll address those misuses in this post.
Business
The 2 Universal KPIs for Ecommerce Retailers
November 12, 2019 • Dale Traxler
A business's key performance indicators typically change over time with new opportunities and challenges. But Gross Revenue and Gross Profit are universal KPIs for all ecommerce retailers, all of the time.
2025 Top 25: Our Most Popular Posts
SEO for AI, Low Traffic, No Clicks