AMD’s Post

If market leaders and most of major brands degrow in CAGR in terms of Units share your views about new Product Launch in the segment.

Do any of these surprise you?! The #KantarBrandZ Most Valuable Global Brands 2024 have been revealed! 🏆   Highlights from this year’s study include:   🍎 Apple is the world’s most valuable brand for the third year, and the first brand to surpass a brand value of $1 trillion 🚀 NVIDIA (No.6; $201.8bn) leaps 18 places and has the highest brand value increase of 178% 🆕 Five newcomers enter the Top 100, including lululemon (No.92; $20.6bn) and Corona (No.100; $19.0bn) 👾 The Business Technology and Services Platforms category has grown the fastest, increasing in total value by 45%, partly due to excitement around advanced AI 💙 Kantar 💜 Insights by Kantar 😎

Today, #CPG brands are constantly battling to retain their “must-have” status and stand out on store shelves and online channels. For many companies, product #renovation is a lower-risk, more cost-effective solution to make this happen. Explore our experts' top insights when comparing new-to-market vs. product renovation: https://lnkd.in/efPW6AeM

Today, #CPG brands are constantly battling to retain their “must-have” status and stand out on store shelves and online channels. For many companies, product #renovation is a lower-risk, more cost-effective solution to make this happen. Explore our experts' top insights when comparing new-to-market vs. product renovation: https://lnkd.in/g_-NSdqk

Today, #CPG brands are constantly battling to retain their “must-have” status and stand out on store shelves and online channels. For many companies, product #renovation is a lower-risk, more cost-effective solution to make this happen. Explore our experts' top insights when comparing new-to-market vs. product renovation: https://lnkd.in/eb_NmaJ8

Today, #CPG brands are constantly battling to retain their “must-have” status and stand out on store shelves and online channels. For many companies, product #renovation is a lower-risk, more cost-effective solution to make this happen. Explore our experts' top insights when comparing new-to-market vs. product renovation: https://lnkd.in/eP6Jpbzd

Today, #CPG brands are constantly battling to retain their “must-have” status and stand out on store shelves and online channels. For many companies, product #renovation is a lower-risk, more cost-effective solution to make this happen. Explore our experts' top insights when comparing new-to-market vs. product renovation: https://lnkd.in/eVVK-Zg3

Today, #CPG brands are constantly battling to retain their “must-have” status and stand out on store shelves and online channels. For many companies, product #renovation is a lower-risk, more cost-effective solution to make this happen. Explore our experts' top insights when comparing new-to-market vs. product renovation: https://lnkd.in/gg7gGvY9

Insurgent brands are an exciting part of the Consumer Products industry. Typically driven by small teams with a relentless passion to change the lives of consumers, they outperform much bigger competitors to solve raw needs, grow share and often premiumise the category. Many will ultimately become part of much larger CPGs who can help them scale further an faster. Our eighth annual review recognizes 97 high-growth US consumer products brands, including 48 newcomers to the list. It is well worth diving into their stories. The lessons we can learn from them apply to all brands - whether $1M or $1B in sales.