Supported languages for LinkedIn Ads campaigns

Last updated: 5 months ago

When you create a LinkedIn advertising campaign, you can select from one of 21 profile languages for your target audience. Keep in mind:

  • When you select English, your campaign will target all member accounts in the location your campaign is targeting, regardless of the language member accounts have selected on their profiles. Please note, this doesn’t apply to Sponsored Messaging. 
  • When you select any language other than English, your ads will appear to member accounts that meet your target audience criteria and match your language selection.

For Sponsored Messaging campaigns:  

  • When you select any language, your ads will appear to member accounts that meet your target audience criteria and match your language selection.
Campaign language setting in audiences

Supported languages for LinkedIn Ads campaigns are:

  • Arabic
  • Czech
  • Danish
  • Dutch
  • English
  • French
  • German
  • Hindi
  • Indonesian
  • Italian
  • Japanese
  • Korean
  • Malaysian
  • Norwegian
  • Polish
  • Portuguese
  • Romanian
  • Russian
  • Spanish
  • Swedish
  • Turkish

Important to know

Chinese, Tagalog, and Thai are languages not supported for LinkedIn Ads campaigns.

When selecting a language for your campaign: 

  • We recommend that the language of the ad and landing pages should match the language you select. 
  • After you create and launch a campaign, you won’t be able to change the language. To use a different language, you’ll need to create a new campaign. 
  • If the language you've selected has a narrow target audience, try removing some of the targeting criteria or running another campaign targeting the appropriate geographic locations in English to reach some of the same people who speak both languages.

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