Miami-based production powerhouse Btf Media has announced new appointments and promotions to expand its management team and position in Spanish-speaking markets.
Company founders Ricardo Coeto and Francisco Cordero will now serve as co-CEOs of the company. Cordero will lead business affairs and Ricardo creative affairs.
The film-tv company, whose recent projects include a Frida Kahlo TV series co-produced with the Frida Kahlo estate, has appointed industry veteran Yoselín Pérez Valdez as SVP of sales.
In her new position, she will head up Btf’s front office, helping secure new deals with clients. Pérez Valdez has more than 20 years of experience within the advertising and sales industry.
Ivonne Vela, former Cms manager at Btf, has been promoted to SVP of business affairs. Vela will oversee the operations of the management and back office team, as well as working with future stakeholders and managing projects.
“We are very proud to announce the new leadership for the company,...
Company founders Ricardo Coeto and Francisco Cordero will now serve as co-CEOs of the company. Cordero will lead business affairs and Ricardo creative affairs.
The film-tv company, whose recent projects include a Frida Kahlo TV series co-produced with the Frida Kahlo estate, has appointed industry veteran Yoselín Pérez Valdez as SVP of sales.
In her new position, she will head up Btf’s front office, helping secure new deals with clients. Pérez Valdez has more than 20 years of experience within the advertising and sales industry.
Ivonne Vela, former Cms manager at Btf, has been promoted to SVP of business affairs. Vela will oversee the operations of the management and back office team, as well as working with future stakeholders and managing projects.
“We are very proud to announce the new leadership for the company,...
- 10/10/2023
- by Liza Foreman
- Variety Film + TV
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