Many comedy writers view AI as no laughing matter. “It’s horrific,” Seth Rogen explained to The Hollywood Reporter at the May 10 premiere of Apple TV+’s show Platonic, in which he stars. “Any use of AI seems terrifying and also just unfair from a financial standpoint because it’s all being input with things that they’re not keeping track of,” referring to how the technology is trained on material without its creators’ consent.
The wariness has intensified during the ongoing writers strike. A key sticking point in the broken-down contract negotiations between the WGA and the AMPTP, which bargains on behalf of studios, is a proposal to regulate the use of artificial intelligence. Machines wouldn’t be allowed to write or rewrite literary material, or to be used as a source, and union-covered output couldn’t be used to train AI models, either. The studios have rejected that plan,...
The wariness has intensified during the ongoing writers strike. A key sticking point in the broken-down contract negotiations between the WGA and the AMPTP, which bargains on behalf of studios, is a proposal to regulate the use of artificial intelligence. Machines wouldn’t be allowed to write or rewrite literary material, or to be used as a source, and union-covered output couldn’t be used to train AI models, either. The studios have rejected that plan,...
- 6/1/2023
- by Gary Baum
- The Hollywood Reporter - Movie News
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