Biography

Will is a Clio Award-winning director, producer, and the founder of Atsion Run Media. He got his start in production at the ripe old age of 10, working alongside his dad Bill, who ran a company that made commercials and industrials in the Philadelphia market. Will's first real gig was hauling around a Betacam SP deck shouting "Tape speed!" at an epic veterinary conference. Once he finally got a camera in his hands, he never stopped making things - eventually moving on to write, direct, and produce a few New York Television Festival award-winning pilots, working extensively as an editor and producer, and then in development in the world of unscripted TV. He started Atsion Run Media because he realized that ultimately he didn't want to stay within the rigid lanes of big production. He wanted to get back to the spirit of the kid with the Betacam - a hustling member of a lean team of creators, hands in all of it.

Will's directing and production knowledge is also deeply shaped by time spent on the other side of the camera as an actor and improv guy - a gig he fell into after impulsively auditioning for Blue Man group in NYC in his early 20s. From there, he went on to play a serial killer on One Life to Live, appear in more than 30 commercials, and star for one crazy night in an Arthur Miller play on Broadway.

- IMDb Mini Biography By: Atsion Run Media