Archetypes aesthetic

Developing your own brand archetype is the basis for your brand identity. Here’s how to use them to develop your brand and build brand loyalty.

Our ego is the character we play in life. Even though we all play a different one (at least that’s […]

Reading a birth chart can be overwhelming, but archetypes can help you get to the heart of a chart quickly and easily.

Discover how the 7 Feminine Archetypes shape your life—a must-read resource for unlocking your feminine power.

Creator brands are the pioneering makers of the world. They are creative and resourceful, and seek to turn imagination into creation. Customers gravitate to Creator brands because they are inspired by the way the they think and innovate the world around us.

Thing your brand may fit into the Hero Brand Archetype? Check out everything you need to know about it, plus some Hero Brand Archetype examples and what a Hero Archetype aesthetic looks like in this blog post.

What if your past lovers confessed the enigmatic quality that attracted them–and held them in thrall? What if your friends, colleagues and even your enemies divulged how you naturally command attention–without even trying? Imagine what you could do with that kind of straight-no-chaser intel. It would be rare insight into the way the world sees you at your best. It […]

The Archetype Lover profile is passionate about people and experiences. Finds ways to make others feel special. Seeks a deep connection with the other through a shared experience. It is very aesthetic, appreciates and creates beauty and beautiful and functional environments.