Gen z advertising

Big Mac gets a Gen Z makeover! Discover creative interpretations in fashion, art & more. Unleash your inner icon.

Want to connect with Gen Z on social media? Discover 5 marketing strategies to implement in 2024.

Graphic Design, Canva

Fashion, Advertising

Each item in the Vintage Drip collection features a unique ketchup stain

Let’s chat about getting Gen Z to feel FOMO about your brand! 🌟 It’s all about creating buzz and making your brand feel like the must-have of the moment. Use exclusive drops, limited-time offers, and real talk from actual customers to spark that “I need this now!” feeling. Want tips on making it happen? Hit the link to dive in! 🚀 [social media advertising, video creator, user-generated content, creative ads, ads expert, AI, video marketing specialist, UGC, branding strategies]⁠

To target Gen Z in your branding, you need to think like them. Gen Z have an estimated purchasing power of $44 billion per annum.

... – billboards, posters, and print advertisements, posters displayed in high-traffic, primary audience locations like college campuses – extend

I like this copywriting because it is obvious about the age of the audience the ad is attempting to reach, (gen z/millennials) and it catches the attention of that generation perfect. It grabs the attention of a popular catchphrase that everyone is familiar aqnd may struggle with, while including a clever innuendo to the coughdrop brand. This is a perfect way to not overdo it with advertising their product, yet it is a subtle reminder that their product is available to the audience.

Which brands win the most with Gen Z compared to older generations? From TikTok to Capri Sun, this ranking looks at Gen Z's favorite brands.