Food activation ideas

#DiorSki Pop Up Cafe - SoHo, New York. Find out how mobile pop up shops create one-of-a-kind experiences.

Treating CO2 as currency, Swedish store shows the true price of food where it matters most: at the point of purchase.

Discover the best brand activations at events with 13 stunning examples. See how companies got incredible results, and ways you can customize their ideas.

Here’s how brands such as State Farm, Bacardi, and more incorporated their messaging and products into the New York music festival.

Hamburger on Ferris wheel

Here, BizBash is sharing scroll-stopping Instagram photos to serve as inspiration for your next live, virtual or hybrid event.

See how Bud Light, Aperol Spritz, American Eagle, Honda, Google Pixel, and more engaged with attendees off the festival stages.

PS makes wellness more accessible through real-life stories, first-person perspectives, and expert-backed information. Our staff of journalists and subject-matter experts research, report, and produce articles, videos, and social content that help people feel good about their well-being choices, no matter what they are. Via our core verticals — Health, Fitness, Beauty, Balance, Identity, and Shopping — we help our audience proceed with confidence.

SDD24/04_02: Explore Elevated Style at Maison Margiela's First Class Travel Exhibition in Shanghai's Jincang Mandarin Plaza flagship store. This temporary installation, symbolising good luck, delves into the brand's Spring / Summer travel-inspired fashion collection IRL. Guests can actively engage with the experience by crafting personalised boarding passes on-site, adding a tangible and bespoke touch to their visit.Pictures courtesy of Maison Margiela.