What could have and should have been a masterpiece is just OK I really want to give this every chance; to see them utilize this cultural icon and use her as a tool to satirize the gender and sexuality that she represents.
It's a vibrant and rather charming story of the self-aware, vaguely post-modern kind and putting her into her doll-world was cute even it all becomes a bit derivative of the Lego Movie after a point.
Watching her on her journey has so has so many little spins on it; this is not a movie just for small children, this movie had a message and a loud way of saying it. It is not just a rich story in which the message sort of developes.
A very long essay would be required to pick apart all the nuances of its manifesto and its plot. While charming on the visual and cinematic level, as an intellectual experience, I'll just suffice to say that this was poorly thought through.
They're pro-feminist and pro-individualist and ultimately use barbie as an icon of empowerment and diversity so this movie is basically right in principle.
Now I had something cleverish worked out, what was it...
Oh yeah. I thought that while trying to be postmodern and meta-referential they strangely lacked self-awareness.
They seemed to want to make you think about stuff and yet you CANNOT over-think this movie and its plot except to ridicule it.
That teenager is really obnoxious but she's supposed to be.
The real protagonist is Ken and I that for the third act I had to meet this movie two thirds of the way for any of it to feel like reasonable conflict.
Margot Robbie was miscast. She just doesn't feel like a Barbie.
Their concept of the Barbie world was half-baked too. I got the impression that how their toy counter-parts are played with in the real world affect them in the Barbie world, in fact, it's a major plot point. Yet...it seems that our world does not affect the barbies at all unless it is strictly necessary for the plot.
I think this idea, not just a Barbie movie but one used to take a post-modern sledgehammer to gender and sexuality, was a movie that needed to be made but should have been given to a different screen-writer.
Direction is good though, just the wrong person behind the type-writer.