This anime series is centred on Tsubasa Shiki, a teenaged boy from Tokyo who has moved the city of Kitami on the northern island of Hokkaido. He arrives in winter and everything is covered in snow. He is somewhat surprised when he sees a girl with dyed blonde hair wearing a short skirt and no gloves; clearly a 'gyaru'. He doesn't really approve but ends up talking to her. She is Minami Fuyuki and it turns out she is in the same class as him. Gradually they start developing feelings for one another.
I hadn't got far into watching this when I began to suspect it was going to be fan service heavy and not that great... thankfully I was wrong. Minami's attire may be a little revealing but nothing too much is shown and the usual ecchi tropes are largely avoided. Instead we get a delightful romance set in an area of Japan that is underserved in anime. The characters are rather fun; with some good secondary characters as well as the two protagonists. I liked the character designs and setting. Overall a fun series; don't be put off by Minami's dress sense.
These comments are based on watching the series in Japanese with English subtitles.