Online-Ressource
Verfasst von:	Luhn, Matthew [VerfasserIn]
Titel:	The Best Story Wins
Titelzusatz:	how to leverage Hollywood storytelling in business and beyond
Mitwirkende:	Ross, Jonathan Todd [MitwirkendeR]
Verf.angabe:	Matthew Luhn
Verlagsort:	[Old Saybrook, Connecticut]
Verlag:	Tantor Media, Inc.
Jahr:	2024
Umfang:	1 online resource (1 audio file)
Fussnoten:	Machine-generated record
ISBN:	9798855525397
Abstract:	"How to use the principles of Pixar-style storytelling to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes. Pixar movies have transfixed viewers around the world and stirred a hunger in creative and corporate realms to adopt new and more impactful ways of telling stories. Former Pixar and The Simpsons animator and story artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. A combination of Luhn's personal stories and storytelling insights, The Best Story Wins retells the ""Hero's Journey"" story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves!".
URL:	Aggregator: https://learning.oreilly.com/library/view/-/9798855525397/?ar
Datenträger:	Online-Ressource
Sprache:	eng
Sach-SW:	Communication dans l'entreprise
	Communication dans les organisations
	Art de conter
	Inspiration
	inspiration
	Audiobooks
	Livres audio
K10plus-PPN:	1892756641
	Universitätsbibliothek
Lokale URL UB:	Zum Volltext
	Bibliothek der Medizinischen Fakultät Mannheim der Universität Heidelberg
	Bestellen/Vormerken für Benutzer des Klinikums Mannheim Eigene Kennung erforderlich
Bibliothek/Idn:	UW / m4544411963
Lokale URL Inst.:	Zum Volltext