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 Online-Ressource
Titel:50 essentials on science communication
Mitwirkende:Bertemes, Jean Paul [HerausgeberIn]   i
 Haan, Serge [HerausgeberIn]   i
 Hans, Dirk [HerausgeberIn]   i
 University of Luxembourg, University of [VerfasserIn]   i
 Luxembourg National Research Fund, Luxembourg National Research [VerfasserIn]   i
Institutionen:De Gruyter Mouton [Verlag]   i
Verf.angabe:edited by Jean Paul Bertemes, Serge Haan, Dirk Hans
Verlagsort:Berlin ; Boston
Verlag:De Gruyter Mouton
E-Jahr:2024
Jahr:[2024]
Umfang:1 Online-Ressource (135 Seiten)
Illustrationen:Diagramme, Illustrationen
Schrift/Sprache:In English
Ang. zum Inhalt:Frontmatter
 Imprint
 Preface
 Editorial
 I. BASICS
 Basics Contents
 1. Science with and for society
 2. What is science communication?
 3. The history of science communication
 4. Goals of science communication
 5. Inform, interact, involve
 6. Science communication and science journalism
 7. Science education
 8. Authenticity in science communication
 9. The communicating scientist
 10. The science of science communication
 11. Trust in science
 II. STRATEGY
 STRATEGY Contents
 12. Stakeholders of science
 13. Target groups of science communication
 14. Institutional communication strategy
 15. Internal communication
 16. Communications departments
 17. Science as a brand
 III. GET STARTED
 GET STARTED Contents
 18. Learning science communication
 19. Media training
 20. Public engagement
 21. Inredients of a good story
 22. Language and simplification
 23. Numbers and statistics
 24. Communicating uncertainty
 25. Visual communication
 26. Evaluation of science communication
 IV. CHANNELS
 CHANNELS Contents
 27. Interpersonal communication
 28. Website
 29. Social media
 30. Channels of social media
 31. Videos
 32. Podcasts
 33. Print materials
 34. Science comics
 35. Press releases
 36. Press invitations and conferences
 37. Events
 38. School lab
 39. Science slam
 40. Science shows and festivals
 41. Science centres and museums
 V. HOT TOPICS
 HOT TOPICS Contents
 42. Competition in science communication
 43. Bad science and misrepresentation
 44. Fake news, misinformation and disinformation
 45. Science Media Centres
 46. Engaging with policymakers
 47. Risk communication
 48. Crisis communication
 49. Animals in research
 50. Ethical perspectives
 51. AI in science communication
 References
 Authors
 Partners
ISBN:978-3-11-076357-7
 978-3-11-076364-5
Abstract:Science communication is becoming increasingly important. Research institutions, scientists and science communicators want to engage with society, share their knowledge and build trust. At the same time, it is about competition for research funds and top personnel. So how do you get it right - and what do you need to consider when developing your communication strategy? This handy and entertaining book provides the basics of goal-oriented science communication. It is aimed at career-building scientists and anyone who wants to take their first steps in the field of science communication. Experienced international authors in the field share their essential thoughts on important aspects of contemporary science communication.
DOI:doi:10.1515/9783110763577
URL:kostenfrei: Resolving-System: https://doi.org/10.1515/9783110763577
 kostenfrei: Verlag: https://www.degruyter.com/isbn/9783110763577
 Cover: https://www.degruyter.com/document/cover/isbn/9783110763577/original
 DOI: https://doi.org/10.1515/9783110763577
Schlagwörter:(s)Wissenschaftskommunikation   i / (s)Wissenschaftstransfer   i / (s)Kommunikationswissenschaft   i / (s)Wissenschaftspublizistik   i
Datenträger:Online-Ressource
Sprache:eng
(Sekundärform):Issued also in print
Bibliogr. Hinweis:Erscheint auch als : Druckausgabe: 50 Essentials on Science Communication. - 1. Auflage. - Berlin : de Gruyter Mouton, 2024. - 136 Seiten
RVK-Notation:AK 28300   i
Sach-SW:LANGUAGE ARTS & DISCIPLINES / Communication Studies
K10plus-PPN:1883331277
 
 
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