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Bhattacharjee, Anuradha: Multiculturalism and advertising : Indian and European enterprises under globalization / Anuradha Bhattacharjee. -
New Delhi, India: Oxford University Press, 2019. - xxx, 213 Seiten : Illustrationen, Tabellen, ISBN 978-0-19-945356-6
 Buch/keine Angabe |
Signatur: 219 wiw 2021/1085
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| 2. |
Dawson, Barry: Street graphics India / Barry Dawson. -
London: Thames and Hudson, 1999. - 111 S. : überw. Ill., ISBN 978-0-500-28095-9
Buch/keine Angabe |
Signatur: 219 kun 2006/4961
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| 3. |
Shankar, Shalini: Advertising diversity : ad agencies and the creation of Asian American consumers / Shalini Shankar. -
Durham ; London: Duke University Press, 2015. - XII, 314 S. : Ill., ISBN 978-0-8223-5864-0
Buch/keine Angabe |
Signatur: 730 inf 2015/2296
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| 4. |
Gabler, Mette: The good life - buy 1 get 1 free - messages of outdoor advertising for social change in urban India / Mette Gabler. -
Berlin: Südasien-Informationsnetz, 2010
(Südasien-Informationen ; 17)
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Kloet, Jeroen de: The Beijing Olympics and the art of nation-state maintenance / Jeroen de Kloet, Gladys Pak Lei Chong and Wei Liu, 2008
In: China aktuell, ISSN 2699-8319. 37(2008), 2, Seite 5-36
DOI: 10.11588/chakt.2008.2.12752
Online-Ressource  Zeitschriftenartikel |
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| 6. |
Chaudhuri, Arun: Indian advertising, 1780 to 1950 A.D / Arun Chaudhuri, Consultant, Kolkata. -
New Delhi: Tata McGraw-Hill, 2007. - XIV, 285 Seiten : Illustrationen, ISBN 978-0-07-060461-2
Buch/keine Angabe |
Signatur: 216 soz 2007/4065 GF
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| 7. |
Rangaswami, Anant: The elephants in the room : the future of advertising in India, 2016 / Anant Rangaswami. - 1. ed.. -
Mumbai: Fortytwo Bookz Galaxy, 2013. - 170 S., ISBN 978-93-81770-07-8
Buch/keine Angabe |
Signatur: 219 inf 2014/3289
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| 8. |
Ghosh, Chilka: Printed advertisement : 1947 - 1970; Bengali middleclass; an interaction / by Chilka Ghosh. - 1. publ.. -
Newcastle upon Tyne: Cambridge Scholars Publishing, 2014. - XI, 218 S., ISBN 978-1-4438-5907-3
Buch/keine Angabe |
Signatur: 278 wiw 2014/5252
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| 9. |
Chaudhuri, Arun: Indian advertising : laughter & tears; 1950 to 2013 / Arun Chaudhuri. -
New Delhi, India: Niyogi Books, 2014. - 388 S. : Ill., ISBN 978-93-83098-47-7
Buch/keine Angabe |
Signatur: 219 soz 2015/3900
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| 10. |
Parameswaran, Ambi: Nawabs, nudes, noodles : India through 50 years of advertising / Ambi Parameswaran. -
New Delhi: MacMillan, 2016. - xv, 301 Seiten : Illustrationen, ISBN 978-93-82616-71-9
Buch/keine Angabe |
Signatur: 219 soz 2017/1710
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| 11. |
Srinivas C., Sunitha: 'Ad'apting to markets : repackaging commercials in Indian languages / Sunitha Srinivas C. -
Los Angeles ; London ; New Delhi ; Singapore ; Washington, DC ; Boston: SAGE, 2015. - 215 Seiten, ISBN 978-93-5150-240-1
Buch/keine Angabe |
Signatur: 219 soz 2016/780
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| 12. |
Kant, Amitabh: Branding India : an incredible story / Amitabh Kant; Design: V. Sunil. -
Noida, Uttar Pradesh, India: Collins Business, 2009. - 267 S. : Ill., Kt., ISBN 978-81-7223-809-4
Buch/keine Angabe |
Signatur: 219 rei 2014/4557
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Künne, Andreas: Krise und Befreiung : die südkoreanischen Medien / Andreas Künne. -
Hamburg: GIGA German Institute of Global and Area Studies, Institut für Asien-Studien, 1998
In: Korea, ISSN 2510-6406. (1998), Seite 151-161
DOI: 10.11588/kjb.1998.0.2847
Online-Ressource Zeitschriftenartikel |
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Advertising and media management / ed. by Meena Devi. - 1. publ.. -
New Delhi, India: Alfa Publ., 2009. - VI, 292 S., ISBN 978-81-907385-4-5
Buch/keine Angabe |
Signatur: 219 inf 2010/1568
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| 15. |
Pahad, Anjali: Social advertisements : an analysis / Anjali Pahad, Anvita Upadhyay. -
New Delhi, India: Serials Publ., 2009. - 107 S. : graph. Darst., ISBN 978-81-8387-295-9
Buch/keine Angabe |
Signatur: 276 inf 2010/4200
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| 16. |
McDonald, Ross: Selling desire and dissatisfaction : why advertising should be banned from Bhutanese television / McDonald, Ross. -
Thimphu, Bhutan: Centre for Bhutan Studies, 2007, ISBN 978-99936-14-41-8
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Wacker, Gudrun: Werbung in der VR China 1979 - 1989 : Entwicklung, Theorie, Probleme / Gudrun Wacker. -
Hamburg: Institut für Asienkunde, 1991. - 356 S. : graph. Darst., ISBN 978-3-88910-096-2
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Promotion of small and medium-sized firms in developing countries through collective actions : Inter-Regional Symposium on the Exchange of Experience, Paris, 25 - 29 September 1967. -
Paris: Organisation for Economic Co-operation and Development, [1969]. - 373 S. : graph. Darst., Kt.
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Schaffter, Sharada J.: Privileging the privileged : gender in Indian advertising / Sharada J. Schaffter. - 1. publ.. -
New Delhi: Promilla [u.a.], 2006. - 308 S. : Ill., ISBN 978-81-85002-36-1
Buch/keine Angabe |
Signatur: 219 soz 2014/4000
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| 20. |
Bhatia, Tej K.: Advertising in rural India : language, marketing communication, and consumerism / Tej K. Bhatia. -
Tokyo: Inst. for the Study of Languages and Cultures of Asia and Africa, Tokyo University of Foreign Studies, 2000. - XVI, 333 S. : Ill., graph. Darst., ISBN 978-4-87297-782-0
(ILCAA study of languages and cultures of Asia and Africa monograph series ; no. 36)
Buch/keine Angabe |
Signatur: 219 inf 2012/3573
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