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Ritter, Thomas: Digitization capability and the digitalization of business models in business-to-business firms: Past, present, and future: Elsevier Inc, 2020 In: Industrial marketing management. (2020) S. 180-190, ISSN 0019-8501
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Iankova, Severina: A comparison of social media marketing between B2B, B2C and mixed business models: Elsevier Inc, 2019 In: Industrial marketing management. (2019) S. 169-179, ISSN 0019-8501
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Crick, James M.: Coopetition and COVID-19: Collaborative business-to-business marketing strategies in a pandemic crisis: Elsevier Inc, 2020 In: Industrial marketing management. (2020) S. 206-213, ISSN 0019-8501
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Ulaga, Wolfgang: The role of a solutions salesperson: Reducing uncertainty and fostering adaptiveness: Elsevier Inc, 2018 In: Industrial marketing management. (2018) S. 161-168, ISSN 0019-8501
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Salo, Jari: Social media research in the industrial marketing field: Review of literature and future research directions: Elsevier Inc, 2017 In: Industrial marketing management. (2017) S. 115-129, ISSN 0019-8501
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Eggert, Andreas: Conceptualizing and communicating value in business markets: From value in exchange to value in use: Elsevier Inc, 2018 In: Industrial marketing management. (2018) S. 80-90, ISSN 0019-8501
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Kramer, Victoria: A configurational approach to understanding relationship characteristics in differing levels of servitization: Elsevier Inc, 2024 In: Industrial marketing management. (2024) S. 42-65, ISSN 0019-8501
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Keinänen, Hanna: Antecedents of social media B2B use in industrial marketing context: customers’ view. - Santa Barbara: Emerald Group Publishing Limited, 2015 In: The Journal of business & industrial marketing. (2015) S. 711-722, ISSN 0885-8624
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Guesalaga, Rodrigo: The use of social media in sales: Individual and organizational antecedents, and the role of customer engagement in social media. - New York: Elsevier Inc, 2016 In: Industrial marketing management. (2016) S. 71-79, ISSN 0019-8501
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Sheng, Margaret L.: A dynamic capabilities-based framework of organizational sensemaking through combinative capabilities towards exploratory and exploitative product innovation in turbulent environments: Elsevier Inc, 2017 In: Industrial marketing management. (2017) S. 28-38, ISSN 0019-8501
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Chen, Shijiao (Joseph): How privacy practices affect customer commitment in the sharing economy: A study of Airbnb through an institutional perspective: Elsevier Inc, 2022 In: Industrial marketing management. (2022) S. 161-175, ISSN 0019-8501
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Schmitz, Christian: Understanding the Impact of Relationship Disruptions. - Los Angeles, CA: Sage Publications, Inc, 2020 In: Journal of marketing. (2020) S. 66-87, ISSN 0022-2429
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Brege, Harald: Exploring proactive market strategies: Elsevier Inc, 2020 In: Industrial marketing management. (2020) S. 75-88, ISSN 0019-8501
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Cartwright, Severina: Influencer marketing within business-to-business organisations, 2022 In: Industrial marketing management. (2022) S. 338-350, ISSN 0019-8501
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Ghazimatin, Elham: Mobilizing the Temporary Organization: The Governance Roles of Selection and Pricing. - Los Angeles, CA: SAGE Publications, 2021 In: Journal of marketing. (2021) S. 85-104, ISSN 0022-2429
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Siemieniako, Dariusz: Power in Business Relationships : Dynamics, Strategies and Internationalisation. - 1. - Oxford: Routledge, 2023. - 118 S., ISBN 9780367559793 (Routledge Focus on Business and Management)
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Markovic, Stefan: Editorial: Introducing interdisciplinary research in Industrial Marketing Management: Elsevier Inc, 2021 In: Industrial marketing management. (2021) S. A1-A3, ISSN 0019-8501
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Joshi, Ashwin W.: The effects of a manufacturer's actions on supplier performance: Insights from a contingent expectancy theory-based model: Elsevier Inc, 2023 In: Industrial marketing management. (2023) S. 106-120, ISSN 0019-8501
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Mani, Sudha: Buyer–Supplier Relationship Dynamics in Buyers’ Bankruptcy Survival. - Los Angeles, CA: SAGE Publications, 2024 In: Journal of marketing. (2024) S. 127-144, ISSN 0022-2429
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Homburg, Christian: Corporate Social Responsibility in Business-to-Business Markets: How Organizational Customers Account for Supplier Corporate Social Responsibility Engagement. - Chicago: American Marketing Association, 2013 In: Journal of marketing. (2013) S. 54-72, ISSN 0022-2429
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