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A New Kind of Hardware Store: TreeHouse

After the Dwell prefab popup party at SXSW Eco this past October, we spent the next Saturday checking out a number of modern homes and happenings around Austin, where we stumbled with delight upon TreeHouse, the new green hardware store company with a focus on design that's already earned a local tagline as the "Whole Foods version of Home Depot." We toured the store and the next week back in San Francisco, caught up with TreeHouse CEO, Paul Yanosy, to chat.
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