Tomas Laurinavicius
Alicante/Alacant, Comunidad Valenciana / Comunitat Valenciana, España
11 mil seguidores
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Growth marketer, content manager, strategist, and writer with market-tested SEO…
Artículos de Tomas
Contribuciones
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How can you learn from the growth hacking successes and failures of other companies or industries?
Think in analogies: 1. Cross-Industry Inspiration: - Uber's surge pricing → Can it apply to your SaaS pricing? - Netflix's personalization → How could it enhance your email marketing? 2. Twist Familiar Concepts: - Airbnb's referral program → What if it was time-based instead of money-based? - Dropbox's space rewards → Could you reward with exclusive content instead? 3. Combine Unlikely Pairs: - Gamification + B2B sales → Salesforce's Trailhead - Social media + Customer service → Glossier's community-driven support When experimenting: - Start with the core principle behind a strategy - Translate it to your context, preserving the essence but changing the form - Test variations to find what resonates
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What are the key differences and similarities between growth hacking and traditional marketing?
Growth hacking is all about finding the fastest path to massive growth. How? Rapid Experimentation: Test everything, from email subject lines to landing page designs. Data-Driven Decisions: Let numbers, not gut feelings, guide your strategy. Creative Tactics: Think outside the box—way outside. Remember Dropbox's referral program? Cross-Functional Approach: Blend marketing, product development, and engineering. Scalability Focus: Find what works and scale it. Fast. Key Traits of Growth Hackers: - Obsessed with metrics - Masters of A/B testing - Always learning and adapting Growth hacking is about continuous optimization and compounding gains. A mere 10% weekly growth? That's 142x growth in a year, and 20,000x in two years. 🤯
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How do you find and validate your growth hacking ideas?
Don't overlook secondary and tertiary effects. Consider Buffer's experience with guest posting: 1. Initially used for direct traffic 2. Unexpectedly led to industry recognition 3. Resulted in speaking invitations, podcast appearances, and collaborations This "Guest Posting Domino Effect" demonstrates how one strategy can yield multiple benefits: - Builds credibility - Creates diverse traffic sources - Contributes to long-term brand building - Expands your professional network To leverage these effects: 1. Think long-term 2. Track indirect growth indicators 3. Stay open to unexpected opportunities 4. Focus on building genuine industry relationships In growth hacking, the most powerful results are often the ones you didn't anticipate.
Actividad
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Got something special happening this week - if you’re looking to scale your affiliate program… - 1 hour webinar - 100% actionable - scale revenue…
Got something special happening this week - if you’re looking to scale your affiliate program… - 1 hour webinar - 100% actionable - scale revenue…
Recomendado por Tomas Laurinavicius
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Don’t like bureaucracy? Become one.
Don’t like bureaucracy? Become one.
Recomendado por Tomas Laurinavicius
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Officially three months with saas.group and Prerender®! You never know what a company will be like before you join, but I'm happy to report that…
Officially three months with saas.group and Prerender®! You never know what a company will be like before you join, but I'm happy to report that…
Recomendado por Tomas Laurinavicius
Experiencia
Educación
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Erhvervsakademi Aarhus | Business Academy Aarhus
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Actividades y grupos:Business, Communication, Interaction, Design
Licencias y certificaciones
Idiomas
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Spanish
Competencia básica profesional
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Lithuanian
Competencia bilingüe o nativa
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English
Competencia profesional completa
Recomendaciones recibidas
20 personas han recomendado a Tomas
Unirse para verloMás actividad de Tomas
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🚀 Thrilled to announce that daydream is publishing the most comprehensive, hands-on guide to programmatic SEO (pSEO) EVER! After weeks of creative…
🚀 Thrilled to announce that daydream is publishing the most comprehensive, hands-on guide to programmatic SEO (pSEO) EVER! After weeks of creative…
Recomendado por Tomas Laurinavicius
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Bluesky feels fresh and exciting, just like Twitter in the early days. 👋 Come find me! "@tomaslau"
Bluesky feels fresh and exciting, just like Twitter in the early days. 👋 Come find me! "@tomaslau"
Publicado por Tomas Laurinavicius
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I have some big personal news to share: Gaps .com is back. 🤝 In-depth startup success stories and trends from countless hours of research. With…
I have some big personal news to share: Gaps .com is back. 🤝 In-depth startup success stories and trends from countless hours of research. With…
Recomendado por Tomas Laurinavicius
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Hey designers! I've started redesigning my portfolio and will have a separate website for my design studio/agency. I'm looking for feedback on the…
Hey designers! I've started redesigning my portfolio and will have a separate website for my design studio/agency. I'm looking for feedback on the…
Recomendado por Tomas Laurinavicius
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