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| key_people = Ding Lei ([[Chief executive officer|CEO]])
| key_people = Ding Lei ([[Chief executive officer|CEO]])
| industry = Internet
| industry = Internet
| products = [[Online services]]
| products = [[Online service provider|Online services]]<br />[[Video game|Video games]]
| revenue = {{increase}} {{CNY | link=yes}} 59.24&nbsp;billion {{small|(2019)}}<ref name="FY2019">{{Cite web | url=http://ir.netease.com/static-files/3e42123b-ccaf-4ed2-8bd1-784261a20ca9 | title=NetEase Reports Fourth Quarter and Fiscal Year 2019 Unaudited Financial Results (PDF) | date=26 February 2020 | access-date=4 May 2020 | archive-date=2 January 2022 | archive-url=https://web.archive.org/web/20220102135000/https://ir.netease.com/static-files/3e42123b-ccaf-4ed2-8bd1-784261a20ca9 | url-status=live }}</ref>
| revenue = {{increase}} {{CNY | link=yes}} 59.24&nbsp;billion {{small|(2019)}}<ref name="FY2019">{{Cite web | url=http://ir.netease.com/static-files/3e42123b-ccaf-4ed2-8bd1-784261a20ca9 | title=NetEase Reports Fourth Quarter and Fiscal Year 2019 Unaudited Financial Results (PDF) | date=26 February 2020 | access-date=4 May 2020 | archive-date=2 January 2022 | archive-url=https://web.archive.org/web/20220102135000/https://ir.netease.com/static-files/3e42123b-ccaf-4ed2-8bd1-784261a20ca9 | url-status=live }}</ref>
| operating_income = {{increase}} {{CNY}} 13.79&nbsp;billion {{small|(2019)}}<ref name="FY2019"/>
| operating_income = {{increase}} {{CNY}} 13.79&nbsp;billion {{small|(2019)}}<ref name="FY2019"/>
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| assets = {{increase}} {{CNY}} 112.12&nbsp;billion {{small|(2019)}}<ref name="FY2019"/>
| assets = {{increase}} {{CNY}} 112.12&nbsp;billion {{small|(2019)}}<ref name="FY2019"/>
| divisions = NetEase YanXuan<br />[[NetEase Cloud Music]]<br />NetEase Games (Thunder Fire)<br />NetEase Games (Interactive Entertainment)<br />NetEase D&R Center Lab<br />NetEase Wisdom Enterprise<br />Youdao<br />NetEase News
| divisions = NetEase YanXuan<br />[[NetEase Cloud Music]]<br />NetEase Games (Thunder Fire)<br />NetEase Games (Interactive Entertainment)<br />NetEase D&R Center Lab<br />NetEase Wisdom Enterprise<br />Youdao<br />NetEase News
| num_employees = 18,129 (December 2017)<ref>{{cite web|url=http://ir.netease.com/phoenix.zhtml?c=122303&p=irol-faq|title=Investor FAQs|access-date=3 August 2018|archive-url=https://web.archive.org/web/20190322142601/http://ir.netease.com/phoenix.zhtml?c=122303&p=irol-faq|archive-date=22 March 2019|url-status=dead}}</ref>
| num_employees = 29,128 (December 2023)<ref>{{cite web|url=https://ir.netease.com/shareholder-services/investor-faqs|title=Investor FAQs|access-date=4 December 2024|archive-url=https://web.archive.org/web/20241126220114/https://ir.netease.com/shareholder-services/investor-faqs|archive-date=26 November 2024|url-status=dead}}</ref>
| subsid = See {{section link||Development_studios}}
| subsid = See {{section link||Development_studios}}
| homepage = {{URL|www.163.com/|163.com}}
| homepage = {{URL|www.163.com/|163.com}}
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}}
}}


'''NetEase, Inc.''' ({{zh|s=网易|t=網易|p=Wǎngyì}}) is a Chinese Internet technology company providing online services centered on content, community, communications, and commerce. The company was founded in 1997 by [[Ding Lei]]. NetEase develops and operates online PC and mobile games, advertising services, email services, and e-commerce platforms in China. It is [[List of largest Internet companies|one of the largest Internet]] and video game companies in the world.<ref>{{cite news|title=Tencent leads the top 25 public game companies with $10.2 billion in revenues {{!}} GamesBeat|url=https://venturebeat.com/2017/03/23/tencent-leads-the-top-25-public-game-companies-with-10-2-billion-in-revenues/|work=venturebeat.com|access-date=17 November 2017|archive-date=30 May 2019|archive-url=https://web.archive.org/web/20190530033044/https://venturebeat.com/2017/03/23/tencent-leads-the-top-25-public-game-companies-with-10-2-billion-in-revenues/|url-status=live}}</ref> NetEase has an on-demand music-streaming service ([[NetEase Music]]). The company also owns several [[Pig farming|pig farms]].<ref>{{Cite web|url=https://www.caixinglobal.com/2019-09-21/chinese-gaming-giant-netease-to-raise-more-pigs-101464633.html|title=Chinese Gaming Giant NetEase to Raise More Pigs|last1=Bao|first1=Zhiming|last2=Jia|first2=Denise|date=21 September 2019|website=[[Caixin]]|language=en|access-date=24 September 2019|archive-date=24 September 2019|archive-url=https://web.archive.org/web/20190924021641/https://www.caixinglobal.com/2019-09-21/chinese-gaming-giant-netease-to-raise-more-pigs-101464633.html|url-status=live}}</ref>
'''NetEase, Inc.''' ({{zh|s=网易|t=網易|p=Wǎngyì}}) is a Chinese Internet technology company providing online services centered on content, community, communications, and commerce. The company was founded by [[Ding Lei]] in 1997. It develops and operates online PC and mobile games, advertising services, email services, and e-commerce platforms in China. It is [[List of largest Internet companies|one of the largest Internet]] and video game companies in the world.<ref>{{cite news|title=Tencent leads the top 25 public game companies with $10.2 billion in revenues {{!}} GamesBeat|url=https://venturebeat.com/2017/03/23/tencent-leads-the-top-25-public-game-companies-with-10-2-billion-in-revenues/|work=venturebeat.com|access-date=17 November 2017|archive-date=30 May 2019|archive-url=https://web.archive.org/web/20190530033044/https://venturebeat.com/2017/03/23/tencent-leads-the-top-25-public-game-companies-with-10-2-billion-in-revenues/|url-status=live}}</ref> NetEase has an on-demand music-streaming service ([[NetEase Cloud Music]]). The video games include, ''[[Fantasy Westward Journey]]'', ''Tianxia III'', ''Heroes of Tang Dynasty Zero'' and ''Ghost II''.<ref>{{cite web|title=NetEase Q2 earnings beat expectations with online game services reversing downtrend - ChinaKnowledge|url=https://m.chinaknowledge.com/News/DetailNews?id=74387|website=chinaknowledge.com|date=9 August 2018|access-date=14 March 2021|archive-date=1 November 2021|archive-url=https://web.archive.org/web/20211101220609/https://m.chinaknowledge.com/News/DetailNews?id=74387|url-status=live}}</ref> NetEase has partnered with [[Blizzard Entertainment]] to operate Chinese versions of their games, such as ''[[World of Warcraft]]'', ''[[StarCraft II]]'' and ''[[Overwatch (video game)|Overwatch]]'' from 2008 to 2023.<ref>{{cite news|last1=Minotti|first1=Mike|title=Blizzard and NetEase extend Chinese publishing deal for Hearthstone, Overwatch, and more|url=https://venturebeat.com/2019/01/11/blizzard-and-netease-extend-chinese-publishing-deal-for-hearthstone-overwatch-and-more/|access-date=18 May 2021|work=Venture Beat|date=11 January 2019|archive-date=25 November 2021|archive-url=https://web.archive.org/web/20211125025804/https://venturebeat.com/2019/01/11/blizzard-and-netease-extend-chinese-publishing-deal-for-hearthstone-overwatch-and-more/|url-status=live}}</ref><ref name=":0">{{Cite web|date=16 November 2022|title=Blizzard Entertainment and NetEase Suspending Game Services in China|url=https://investor.activision.com/news-releases/news-release-details/blizzard-entertainment-and-netease-suspending-game-services|url-status=live|access-date=24 November 2022|archive-date=24 November 2022|archive-url=https://web.archive.org/web/20221124084427/https://investor.activision.com/news-releases/news-release-details/blizzard-entertainment-and-netease-suspending-game-services}}</ref><ref name=":1">{{Cite web|last=Liao|first=Rita|date=17 November 2022|title=Blizzard ends 14-year licensing deal with NetEase in China|url=https://techcrunch.com/2022/11/16/blizzard-ends-14-year-licensing-deal-with-netease-in-china/|access-date=24 November 2022|website=TechCrunch|language=en-US|archive-date=24 November 2022|archive-url=https://web.archive.org/web/20221124084421/https://techcrunch.com/2022/11/16/blizzard-ends-14-year-licensing-deal-with-netease-in-china/|url-status=live}}</ref> In August 2023, NetEase launched an American studio led by Bethesda and BioWare veterans.<ref>{{Cite web|last=Dealessandri|first=Marie|date=2023-08-17|title=NetEase launches new US studio led by Bethesda and BioWare veterans|url=https://www.gamesindustry.biz/netease-launches-new-us-studio-led-by-bethesda-and-bioware-veterans|access-date=2024-01-19|website=GamesIndustry.biz|language=en}}</ref>

NetEase video games include, the ''[[Fantasy Westward Journey|Westward Journey]]'' series, ''Tianxia III'', ''Heroes of Tang Dynasty Zero'', ''Ghost II'',<ref>{{cite web |title=NetEase Q2 earnings beat expectations with online game services reversing downtrend - ChinaKnowledge |url=https://m.chinaknowledge.com/News/DetailNews?id=74387 |website=chinaknowledge.com |date=9 August 2018 |access-date=14 March 2021 |archive-date=1 November 2021 |archive-url=https://web.archive.org/web/20211101220609/https://m.chinaknowledge.com/News/DetailNews?id=74387 |url-status=live }}</ref> Nostos and Onmyoji. NetEase also partnered with [[Blizzard Entertainment|Blizzard]] to operate Chinese versions of their games, such as ''[[World of Warcraft]]'', ''[[StarCraft II]]'', and ''[[Overwatch (video game)|Overwatch]]'' from 2008 to 2023.<ref>{{cite news |last1=Minotti |first1=Mike |title=Blizzard and NetEase extend Chinese publishing deal for Hearthstone, Overwatch, and more |url=https://venturebeat.com/2019/01/11/blizzard-and-netease-extend-chinese-publishing-deal-for-hearthstone-overwatch-and-more/ |access-date=18 May 2021 |work=Venture Beat |date=11 January 2019 |archive-date=25 November 2021 |archive-url=https://web.archive.org/web/20211125025804/https://venturebeat.com/2019/01/11/blizzard-and-netease-extend-chinese-publishing-deal-for-hearthstone-overwatch-and-more/ |url-status=live }}</ref><ref name=":0">{{Cite web |date=16 November 2022 |title=Blizzard Entertainment and NetEase Suspending Game Services in China |url=https://investor.activision.com/news-releases/news-release-details/blizzard-entertainment-and-netease-suspending-game-services |url-status=live |access-date=24 November 2022 |archive-date=24 November 2022 |archive-url=https://web.archive.org/web/20221124084427/https://investor.activision.com/news-releases/news-release-details/blizzard-entertainment-and-netease-suspending-game-services }}</ref><ref name=":1">{{Cite web |last=Liao |first=Rita |date=17 November 2022 |title=Blizzard ends 14-year licensing deal with NetEase in China |url=https://techcrunch.com/2022/11/16/blizzard-ends-14-year-licensing-deal-with-netease-in-china/ |access-date=24 November 2022 |website=TechCrunch |language=en-US |archive-date=24 November 2022 |archive-url=https://web.archive.org/web/20221124084421/https://techcrunch.com/2022/11/16/blizzard-ends-14-year-licensing-deal-with-netease-in-china/ |url-status=live }}</ref> In August 2023, NetEase launched a new American studio led by Bethesda and BioWare veterans.<ref>{{Cite web |last=Dealessandri |first=Marie |date=2023-08-17 |title=NetEase launches new US studio led by Bethesda and BioWare veterans |url=https://www.gamesindustry.biz/netease-launches-new-us-studio-led-by-bethesda-and-bioware-veterans |access-date=2024-01-19 |website=GamesIndustry.biz |language=en}}</ref>


==History==
==History==
The company was founded in June 1997 by Chinese entrepreneur [[Ding Lei]], and grew rapidly due in part to its investment in [[search engine technology]].<ref>{{cite web |url=http://www.httpuseragent.org/list/YoudaoBot+1.0-n742.htm |title=Netease Search Engine - Youdao/yodao spider |publisher=Httpuseragent.org |date=31 December 2008 |access-date=17 August 2012 |archive-date=9 July 2015 |archive-url=https://web.archive.org/web/20150709054820/http://www.httpuseragent.org/list/YoudaoBot+1.0-n742.htm |url-status=dead }}</ref> In 2012, the company's official English name was changed from NetEase.com, Inc to NetEase, Inc.<ref>{{cite web|url=http://tech.sina.com.cn/i/2012-03-29/19036890626.shtml|title=NetEase English Name Changes|publisher=[[Sina.com.cn]]|date=29 March 2012|access-date=29 March 2012|language=zh|archive-date=1 April 2012|archive-url=https://web.archive.org/web/20120401060240/http://tech.sina.com.cn/i/2012-03-29/19036890626.shtml|url-status=live}}</ref>
The company was founded by Chinese businessman [[Ding Lei]] in June 1997, and grew rapidly due in part to the investment in [[Search engine (computing)|search engine]] technology.<ref>{{cite web|url=http://www.httpuseragent.org/list/YoudaoBot+1.0-n742.htm|title=Netease Search Engine - Youdao/yodao spider|publisher=Httpuseragent.org|date=31 December 2008|access-date=17 August 2012|archive-date=9 July 2015|archive-url=https://web.archive.org/web/20150709054820/http://www.httpuseragent.org/list/YoudaoBot+1.0-n742.htm|url-status=dead}}</ref> In 2012, the official name was changed from NetEase.com, Inc to NetEase, Inc.<ref>{{cite web|url=http://tech.sina.com.cn/i/2012-03-29/19036890626.shtml|title=NetEase English Name Changes|publisher=[[Sina.com.cn]]|date=29 March 2012|access-date=29 March 2012|language=zh|archive-date=1 April 2012|archive-url=https://web.archive.org/web/20120401060240/http://tech.sina.com.cn/i/2012-03-29/19036890626.shtml|url-status=live}}</ref>


Early in the company's history, top executives quit amid possible ad revenue misreporting<ref>{{cite web |last1=Lu Stout |first1=Kristie |title=Key Netease executives call it quits |url=http://edition.cnn.com/2001/BUSINESS/asia/06/12/hk.neteaseexecsquit/ |website=[[CNN]] |date=12 June 2001 |access-date=14 March 2021 |archive-date=16 January 2022 |archive-url=https://web.archive.org/web/20220116052320/http://edition.cnn.com/2001/BUSINESS/asia/06/12/hk.neteaseexecsquit/ |url-status=live }}</ref> and buy-out talks with [[i-Cable Communications]] and others were reported.<ref>{{cite web |last1=Ong |first1=Carolyn |title=Another suitor linked with NetEase buyout |url=https://www.scmp.com/article/349487/another-suitor-linked-netease-buyout |website=[[South China Morning Post]] |archive-url=https://web.archive.org/web/20210314020548/https://www.scmp.com/article/349487/another-suitor-linked-netease-buyout |archive-date=14 March 2021 |url-status=live |language=en |date=9 June 2001}}</ref>
The company's top executives quit amid possible advertisement revenue misreporting, and buy-out talks with [[i-Cable Communications]] and others were reported.<ref>{{cite web|last1=Lu Stout|first1=Kristie|title=Key Netease executives call it quits|url=http://edition.cnn.com/2001/BUSINESS/asia/06/12/hk.neteaseexecsquit/|website=[[CNN]]|date=12 June 2001|access-date=14 March 2021|archive-date=16 January 2022|archive-url=https://web.archive.org/web/20220116052320/http://edition.cnn.com/2001/BUSINESS/asia/06/12/hk.neteaseexecsquit/|url-status=live}}</ref><ref>{{cite web|last1=Ong|first1=Carolyn|title=Another suitor linked with NetEase buyout|url=https://www.scmp.com/article/349487/another-suitor-linked-netease-buyout|website=[[South China Morning Post]]|archive-url=https://web.archive.org/web/20210314020548/https://www.scmp.com/article/349487/another-suitor-linked-netease-buyout|archive-date=14 March 2021|url-status=live|language=en|date=9 June 2001}}</ref>


In 2008, the 163.com domain attracted at least 1.8&nbsp;million visitors annually according to the [[Compete.com]] survey.<ref>{{cite web |url=http://siteanalytics.compete.com/163.com?metric=uv |title=163.com |publisher=Siteanalytics.compete.com |date=26 October 2011 |access-date=17 August 2012 |archive-date=13 August 2011 |archive-url=https://web.archive.org/web/20110813045043/http://siteanalytics.compete.com/163.com/?metric=uv |url-status=dead }}</ref> In 2010, the site was the 28th most visited site in the world according to [[Alexa Internet]] rankings.<ref>{{cite web| url=http://www.alexa.com/topsites/global;1| title=Alexa Top 500 Global Sites| access-date=15 April 2010| archive-date=7 December 2015| archive-url=https://web.archive.org/web/20151207184933/http://www.alexa.com/topsites/global;1| url-status=dead}}</ref> NetEase's official website address is ''163.com''. This was attributed to the past when Chinese internet users had to dial "163" to connect to the internet, before the availability of broadband internet.<ref>{{Cite web|last=李|first=志强|date=10 April 2018|title=今日头条、凤凰新闻、网易新闻、天天快报4款APP被下架-新华网|url=http://www.xinhuanet.com/fortune/2018-04/10/c_1122657264.htm|archive-url=https://web.archive.org/web/20180414085403/http://www.xinhuanet.com/fortune/2018-04/10/c_1122657264.htm|archive-date=14 April 2018|url-status=live|access-date=1 October 2021|publisher=[[Xinhua News Agency]]}}</ref><ref>{{Cite web|url=https://newrepublic.com/article/117608/chinese-number-websites-secret-meaning-urls|title=The Secret Messages Inside Chinese URLs|date=1 May 2014|access-date=1 February 2016|website=newrepublic.com|publisher=[[The New Republic]]|last=Beam|first=Christopher|archive-date=29 August 2019|archive-url=https://web.archive.org/web/20190829011157/https://newrepublic.com/article/117608/chinese-number-websites-secret-meaning-urls|url-status=live}}</ref>
In 2008, the 163.com domain attracted at least 1.8&nbsp;million visitors annually according to the [[Compete.com]] survey.<ref>{{cite web|url=http://siteanalytics.compete.com/163.com?metric=uv|title=163.com|publisher=Siteanalytics.compete.com|date=26 October 2011|access-date=17 August 2012|archive-date=13 August 2011|archive-url=https://web.archive.org/web/20110813045043/http://siteanalytics.compete.com/163.com/?metric=uv|url-status=dead}}</ref> In 2010, the site was the 28th most visited site in the world according to [[Alexa Internet]] rankings.<ref>{{cite web| url=http://www.alexa.com/topsites/global;1| title=Alexa Top 500 Global Sites| access-date=15 April 2010| archive-date=7 December 2015| archive-url=https://web.archive.org/web/20151207184933/http://www.alexa.com/topsites/global;1| url-status=dead}}</ref> NetEase's official website address is ''163.com''. It was attributed to the past when Chinese internet users dial "163" online, before the availability of broadband internet.<ref>{{Cite web|last=李|first=志强|date=10 April 2018|title=今日头条、凤凰新闻、网易新闻、天天快报4款APP被下架-新华网|url=http://www.xinhuanet.com/fortune/2018-04/10/c_1122657264.htm|archive-url=https://web.archive.org/web/20180414085403/http://www.xinhuanet.com/fortune/2018-04/10/c_1122657264.htm|archive-date=14 April 2018|url-status=live|access-date=1 October 2021|publisher=[[Xinhua News Agency]]}}</ref><ref>{{Cite web|url=https://newrepublic.com/article/117608/chinese-number-websites-secret-meaning-urls|title=The Secret Messages Inside Chinese URLs|date=1 May 2014|access-date=1 February 2016|website=newrepublic.com|publisher=[[The New Republic]]|last=Beam|first=Christopher|archive-date=29 August 2019|archive-url=https://web.archive.org/web/20190829011157/https://newrepublic.com/article/117608/chinese-number-websites-secret-meaning-urls|url-status=live}}</ref>


In 2014, [[Tencent]] sued [[NetEase]] alleging [[copyright infringement]].<ref name=":Zhang">{{Cite book |last=Zhang |first=Angela Huyue |title=High Wire: How China Regulates Big Tech and Governs Its Economy |publisher=[[Oxford University Press]] |year=2024 |isbn=9780197682258 |doi=10.1093/oso/9780197682258.001.0001}}</ref>{{Rp|page=102}} Tencent used its leverage from the suit to convince NetEase to sublicense music rights from Tencent.<ref name=":Zhang" />{{Rp|page=102}} The sub-licensing arrangement that resulted then became a model used by other online music platforms in China.<ref name=":Zhang" />{{Rp|page=102}}
[[Tencent]] sued NetEase alleging [[copyright infringement]] in 2014.<ref name=":Zhang">{{Cite book |last=Zhang |first=Angela Huyue |title=High Wire: How China Regulates Big Tech and Governs Its Economy |publisher=[[Oxford University Press]] |year=2024 |isbn=9780197682258 |doi=10.1093/oso/9780197682258.001.0001}}</ref>{{Rp|page=102}} Tencent used its leverage from the suit to convince NetEase to sublicense music rights from Tencent.<ref name=":Zhang" />{{Rp|page=102}} The sub-licensing arrangement that resulted became a model used by other online music platforms in China.<ref name=":Zhang" />{{Rp|page=102}}


NetEase is the largest provider of free e-mail services in China with over 940 million users since 2017. The company also ran 188.com and 126.com.<ref>{{Cite web |url=https://wccftech.com/netease-q2-results-revenue-grows-to-2-billion-games-generate-1-4bn/ |title=NetEase Q2 2017: Revenue Grows to $2 Billion, Games Generate $1.4bn |last=Wray |first=Chris |website=Wccftech |date=10 August 2017 |archive-url=https://web.archive.org/web/20180521104454/https://wccftech.com/netease-q2-results-revenue-grows-to-2-billion-games-generate-1-4bn/ |archive-date=21 May 2018 }}</ref>
NetEase is the largest provider of free e-mail services in China with over 940 million users since 2017. The company also ran 188.com and 126.com.<ref>{{Cite web |url=https://wccftech.com/netease-q2-results-revenue-grows-to-2-billion-games-generate-1-4bn/ |title=NetEase Q2 2017: Revenue Grows to $2 Billion, Games Generate $1.4bn |last=Wray |first=Chris |website=Wccftech |date=10 August 2017 |archive-url=https://web.archive.org/web/20180521104454/https://wccftech.com/netease-q2-results-revenue-grows-to-2-billion-games-generate-1-4bn/ |archive-date=21 May 2018}}</ref>


The company operates a news website at news.163.com<ref>{{Cite web|last=张|first=天磊|date=10 December 2020|title=网易传媒全新知识短视频内容消费品牌网易新闻"知识公路"正式发布|url=https://caijing.chinadaily.com.cn/a/202012/10/WS5fd1b539a3101e7ce973474b.html|access-date=1 October 2021|website=[[China Daily]]|language=zh|archive-date=1 October 2021|archive-url=https://web.archive.org/web/20211001173645/https://caijing.chinadaily.com.cn/a/202012/10/WS5fd1b539a3101e7ce973474b.html|url-status=live}}</ref> along with an associated app.<ref>{{Cite web|last=黎|first=小明|date=9 April 2018|title=七麦数据(原ASO100)-专业移动产品商业分析平台-ASO-ASM优化|url=https://www.qimai.cn/zhuanlan/article/id/422|access-date=1 October 2021|website=Qimai|language=zh|publisher=Qimai Technology Co.|archive-date=1 October 2021|archive-url=https://web.archive.org/web/20211001174539/https://www.qimai.cn/zhuanlan/article/id/422|url-status=live}}</ref> In 2022, [[Riot Games]] sued NetEase over alleged copyright violation concerning [[Valorant]].<ref>{{cite web |title=Riot Games Has Sued Chinese Game Company Netease for Copyright Infringement – Valorant 'Copy' |url=https://techtyche.com/riot-games-has-sued-chinese-game-company-netease-for-copyright-infringement-valorant-copy/ |publisher=Victor Marquez |access-date=9 December 2022 |archive-date=21 December 2022 |archive-url=https://web.archive.org/web/20221221114853/https://techtyche.com/riot-games-has-sued-chinese-game-company-netease-for-copyright-infringement-valorant-copy/ |url-status=live }}</ref><ref>{{cite web |title=Riot Games sues NetEase for alleged Valorant imitation |date=11 December 2022 |url=https://easternmirrornagaland.com/riot-games-sues-netease-for-alleged-valorant-imitation/ |publisher=Tekato Longkumer |access-date=11 December 2022 |archive-date=12 December 2022 |archive-url=https://web.archive.org/web/20221212210309/https://easternmirrornagaland.com/riot-games-sues-netease-for-alleged-valorant-imitation/ |url-status=live }}</ref>
The company operates a news website at news.163.com and an associated app.<ref>{{Cite web|last=张|first=天磊|date=10 December 2020|title=网易传媒全新知识短视频内容消费品牌网易新闻"知识公路"正式发布|url=https://caijing.chinadaily.com.cn/a/202012/10/WS5fd1b539a3101e7ce973474b.html|access-date=1 October 2021|website=[[China Daily]]|language=zh|archive-date=1 October 2021|archive-url=https://web.archive.org/web/20211001173645/https://caijing.chinadaily.com.cn/a/202012/10/WS5fd1b539a3101e7ce973474b.html|url-status=live}}</ref><ref>{{Cite web|last=黎|first=小明|date=9 April 2018|title=七麦数据(原ASO100)-专业移动产品商业分析平台-ASO-ASM优化|url=https://www.qimai.cn/zhuanlan/article/id/422|access-date=1 October 2021|website=Qimai|language=zh|publisher=Qimai Technology Co.|archive-date=1 October 2021|archive-url=https://web.archive.org/web/20211001174539/https://www.qimai.cn/zhuanlan/article/id/422|url-status=live}}</ref> [[Riot Games]] sued NetEase over alleged copyright violation concerning [[Valorant]] in 2022.<ref>{{cite web|title=Riot Games Has Sued Chinese Game Company Netease for Copyright Infringement – Valorant 'Copy'|url=https://techtyche.com/riot-games-has-sued-chinese-game-company-netease-for-copyright-infringement-valorant-copy/|publisher=Victor Marquez|access-date=9 December 2022|archive-date=21 December 2022|archive-url=https://web.archive.org/web/20221221114853/https://techtyche.com/riot-games-has-sued-chinese-game-company-netease-for-copyright-infringement-valorant-copy/|url-status=live}}</ref><ref>{{cite web|title=Riot Games sues NetEase for alleged Valorant imitation|date=11 December 2022|url=https://easternmirrornagaland.com/riot-games-sues-netease-for-alleged-valorant-imitation/|publisher=Tekato Longkumer|access-date=11 December 2022|archive-date=12 December 2022|archive-url=https://web.archive.org/web/20221212210309/https://easternmirrornagaland.com/riot-games-sues-netease-for-alleged-valorant-imitation/|url-status=live}}</ref>


===Expansion and acquisitions===
===Expansion and acquisitions===
NetEase launched their first Western Headquarters in August 2014, bringing one of the largest tech companies from China to the United States.<ref>{{Cite web|title = NetEase North America|url = http://www.netease-na.com/#!/about|website = www.netease-na.com|access-date = 16 October 2015|archive-date = 3 June 2019|archive-url = https://web.archive.org/web/20190603143444/https://netease-na.com/#!/about|url-status = dead}}</ref> In January 2020, NetEase discussed secondary listings with the [[Hong Kong Exchanges and Clearing]].<ref>{{Cite web|url=https://www.bloomberg.com/news/articles/2020-01-02/hong-kong-bourse-discusses-second-listing-with-trip-com-netease"Hong|title=Kong Bourse Discusses New Listings With Ctrip, Netease|website=[[Bloomberg News]] }}</ref>
NetEase launched the first western headquarters in August 2014, bringing one of the largest tech companies from China to the United States.<ref>{{Cite web|title=NetEase North America|url=http://www.netease-na.com/#!/about|website=www.netease-na.com|access-date=16 October 2015|archive-date=3 June 2019|archive-url=https://web.archive.org/web/20190603143444/https://netease-na.com/#!/about|url-status=dead}}</ref> In January 2020, NetEase discussed secondary listings with the [[Hong Kong Exchanges and Clearing]].<ref>{{Cite web|url=https://www.bloomberg.com/news/articles/2020-01-02/hong-kong-bourse-discusses-second-listing-with-trip-com-netease"Hong|title=Kong Bourse Discusses New Listings With Ctrip, Netease|website=[[Bloomberg News]]}}</ref>


In 2018, NetEase invested US$100&nbsp;million into [[Bungie]] for a minority stake in the company and a seat on its [[board of directors]].<ref>{{cite web|url=https://www.gamesindustry.biz/articles/2018-06-01-bungie-gets-more-than-usd100-million-investment-from-netease|title=Bungie gets more than $100 million investment from NetEase|website=[[GamesIndustry.biz]]|date=1 June 2018|access-date=1 June 2018|archive-date=9 November 2020|archive-url=https://web.archive.org/web/20201109025806/https://www.gamesindustry.biz/articles/2018-06-01-bungie-gets-more-than-usd100-million-investment-from-netease|url-status=live}}</ref> In December 2018, NetEase invested in New Zealand developer A44 (Also known as Aurora 44),<ref>{{cite web |url=https://app.companiesoffice.govt.nz/companies/app/ui/pages/companies/4672299/shareholdings |title=Aurora44 Limited (4672299) Registered |website=[[New Zealand Companies Office]] |date=17 December 2018 |access-date=15 March 2019 |archive-date=28 October 2021 |archive-url=https://web.archive.org/web/20211028071933/https://app.companiesoffice.govt.nz/companies/app/ui/pages/companies/4672299/shareholdings |url-status=live }}</ref> and it sold the comics business to [[Bilibili]].<ref name="Marvel" /> NetEase obtained a minority stake in [[Quantic Dream]] for an undisclosed investment in 2019.<ref>{{cite web | url = https://www.polygon.com/2019/1/29/18201917/quantic-dream-netease-investment-next-gen-games | title = Quantic Dream receives investment from NetEase to develop next-gen games | first = Michael | last = McWhertor | date = 29 January 2019 | access-date = 29 January 2019 | work = [[Polygon (website)|Polygon]] | archive-date = 29 January 2019 | archive-url = https://archive.today/20190129231106/https://www.polygon.com/2019/1/29/18201917/quantic-dream-netease-investment-next-gen-games | url-status = live }}</ref>
NetEase invested US$100&nbsp;million into [[Bungie]] for a minority stake in the company and a seat on the [[board of directors]] in June 2018.<ref>{{cite web|url=https://www.gamesindustry.biz/articles/2018-06-01-bungie-gets-more-than-usd100-million-investment-from-netease|title=Bungie gets more than $100 million investment from NetEase|website=[[GamesIndustry.biz]]|date=1 June 2018|access-date=1 June 2018|archive-date=9 November 2020|archive-url=https://web.archive.org/web/20201109025806/https://www.gamesindustry.biz/articles/2018-06-01-bungie-gets-more-than-usd100-million-investment-from-netease|url-status=live}}</ref> NetEase invested Aurora 44 in New Zealand and sold the comic books to [[Bilibili]] in December 2018.<ref>{{cite web|url=https://app.companiesoffice.govt.nz/companies/app/ui/pages/companies/4672299/shareholdings|title=Aurora44 Limited (4672299) Registered|website=[[New Zealand Companies Office]]|date=17 December 2018|access-date=15 March 2019|archive-date=28 October 2021|archive-url=https://web.archive.org/web/20211028071933/https://app.companiesoffice.govt.nz/companies/app/ui/pages/companies/4672299/shareholdings|url-status=live}}</ref><ref name="Marvel" /> NetEase acquired [[Quantic Dream]] in August 2022 after the 2019 minority investment.<ref>{{cite web|url=https://www.polygon.com/2019/1/29/18201917/quantic-dream-netease-investment-next-gen-games|title=Quantic Dream receives investment from NetEase to develop next-gen games|first=Michael|last=McWhertor|date=29 January 2019|access-date=29 January 2019|work=[[Polygon (website)|Polygon]]|archive-date=29 January 2019|archive-url=https://archive.today/20190129231106/https://www.polygon.com/2019/1/29/18201917/quantic-dream-netease-investment-next-gen-games|url-status=live}}</ref>


In June 2020, NetEase established Ouka Studios, sometimes referred to as Sakura Studios, to develop next-generation console games.<ref>{{citation | url = https://www.gamasutra.com/view/news/364286/Chinese_game_company_NetEase_has_opened_a_new_studio_in_Japan.php | title = Chinese game company NetEase has opened a new studio in Japan | date = 5 June 2020 | work = [[Gamasutra]] | first = Chris | last = Kerr | access-date = 6 July 2020 | archive-date = 5 August 2020 | archive-url = https://web.archive.org/web/20200805205219/https://www.gamasutra.com/view/news/364286/Chinese_game_company_NetEase_has_opened_a_new_studio_in_Japan.php | url-status = live }}</ref> The developer has offices in both Guangzhou, China and Shibuya, Tokyo.<ref>{{cite web|url=https://www.gematsu.com/2022/03/netease-games-sakura-studio-outlines-three-new-titles-in-development-for-console|title=NetEase Games' Sakura Studio outlines three new titles in development for console|first=Sal|last=Romano|website=[[Gematsu]]|date=March 16, 2022|access-date=April 2, 2024}}</ref>
NetEase established Ouka Studios (Sakura Studios) in June 2020.<ref>{{citation|url=https://www.gamasutra.com/view/news/364286/Chinese_game_company_NetEase_has_opened_a_new_studio_in_Japan.php|title=Chinese game company NetEase has opened a new studio in Japan|date=5 June 2020|work=[[Gamasutra]]|first=Chris|last=Kerr|access-date=6 July 2020|archive-date=5 August 2020|archive-url=https://web.archive.org/web/20200805205219/https://www.gamasutra.com/view/news/364286/Chinese_game_company_NetEase_has_opened_a_new_studio_in_Japan.php|url-status=live}}</ref> The company has offices in Guangzhou, China and Shibuya, Tokyo.<ref>{{cite web|url=https://www.gematsu.com/2022/03/netease-games-sakura-studio-outlines-three-new-titles-in-development-for-console|title=NetEase Games' Sakura Studio outlines three new titles in development for console|first=Sal|last=Romano|website= Gematsu|date=March 16, 2022|access-date=April 2, 2024}}</ref>


NetEase acquired [[Grasshopper Manufacture]] from [[GungHo Online Entertainment]] in October 2021, incorporating the developer within the NetEase Games division.<ref>{{cite web | url = https://www.gematsu.com/2021/10/netease-games-acquires-grasshopper-manufacture | title = NetEase Games acquires Grasshopper Manufacture | first = Sal | last = Romano | date = 21 October 2021 | accessdate = 21 October 2021 | work = Gematsu | archive-date = 22 October 2021 | archive-url = https://web.archive.org/web/20211022013442/https://www.gematsu.com/2021/10/netease-games-acquires-grasshopper-manufacture | url-status = live }}</ref>
NetEase acquired [[Grasshopper Manufacture]] from [[GungHo Online Entertainment]] in October 2021, incorporating the developer within the division.<ref>{{cite web|url=https://www.gematsu.com/2021/10/netease-games-acquires-grasshopper-manufacture|title=NetEase Games acquires Grasshopper Manufacture|first= Sal|last=Romano|date=21 October 2021|accessdate=21 October 2021|work=Gematsu|archive-date=22 October 2021|archive-url=https://web.archive.org/web/20211022013442/https://www.gematsu.com/2021/10/netease-games-acquires-grasshopper-manufacture|url-status=live}}</ref>


In May 2022, NetEase established Jackalope Games, the first American studio in Austin, Texas. It was founded by [[Jack Emmert]], a veteran of [[massively multiplayer online role-playing game]]s who worked on titles, including [[City of Heroes]], [[Neverwinter (video game)|Neverwinter]], [[Star Trek Online]] and [[DC Universe Online]]. They worked on PC and console games and operate independently from NetEase.<ref>{{Cite web |title=China's gaming giant NetEase opens first US studio in Austin |url=https://social.techcrunch.com/2022/05/05/netease-austin-us-first-studio/ |access-date=5 May 2022 |website=[[TechCrunch]] |language=en-US}}</ref>
NetEase opened Jackalope Games in May 2022, founded by former [[Daybreak Game Company]] employee [[Jack Emmert]].<ref>{{Cite web|title=China's gaming giant NetEase opens first US studio in Austin|url=https://techcrunch.com/2022/05/05/netease-austin-us-first-studio/|access-date=5 May 2022|website=[[TechCrunch]]|date=5 May 2022|language=en-US}}</ref> The company is later changed to Jackalyptic Games on May 18, 2023, and has a partnership with [[Games Workshop]].<ref>{{cite web|url=https://www.gematsu.com/2023/05/jackalope-games-rebrands-to-jackalyptic-games-in-early-development-on-warhammer-game#google_vignette|title=Jackalope Games rebrands to Jackalyptic Games, in early development on Warhammer game|first=Sal|last=Romano|date=18 May 2023|accessdate=22 October 2024|work=Gematsu}}</ref>


[[Toshihiro Nagoshi]], Daisuke Sato and several other former [[Sega]] employees, established a new studio called Nagoshi Studio, which is the part of their subsidiary.<ref>{{cite web | url=https://nagoshistudio.com/ | title=Nagoshi Studio | access-date=24 January 2022 | archive-date=28 February 2022 | archive-url=https://web.archive.org/web/20220228082211/https://nagoshistudio.com/ | url-status=live }}</ref>
[[Toshihiro Nagoshi]], Daisuke Sato, and several other former [[Sega]] employees established Nagoshi Studio, which is part of their subsidiary.<ref>{{cite web|url=https://nagoshistudio.com/|title=Nagoshi Studio|access-date=24 January 2022|archive-date=28 February 2022|archive-url=https://web.archive.org/web/20220228082211/https://nagoshistudio.com/|url-status=live}}</ref>


In July 2022, NetEase announced the establishment of a new studio, Jar Of Sparks, led by former [[343 Industries]] employee Jerry Hook.<ref>{{Cite web |first=Kat |last=Bailey |date=18 July 2022 |title=Xbox Pioneer Forms Jar Of Sparks, New Studio Dedicated To AAA Action-Adventure Games |url=https://www.ign.com/articles/jerry-hook-forms-jar-of-sparks |access-date=17 May 2023 |website=[[IGN]] |language=en |archive-date=17 May 2023 |archive-url=https://web.archive.org/web/20230517180823/https://www.ign.com/articles/jerry-hook-forms-jar-of-sparks |url-status=live }}</ref>
NetEase established Jar Of Sparks on July 18, 2022, founded by former [[343 Industries]] employee Jerry Hook.<ref>{{Cite web|first=Kat|last=Bailey|date=18 July 2022|title=Xbox Pioneer Forms Jar Of Sparks, New Studio Dedicated To AAA Action-Adventure Games|url=https://www.ign.com/articles/jerry-hook-forms-jar-of-sparks|access-date=17 May 2023|website=[[IGN]]|language=en|archive-date=17 May 2023|archive-url=https://web.archive.org/web/20230517180823/https://www.ign.com/articles/jerry-hook-forms-jar-of-sparks|url-status=live}}</ref> Polish VR studio Something Random announced that it had received an investment from NetEase.<ref>{{Cite web|date=6 July 2022|title=NetEase Invests in Polish VR Studio Something Random|url=https://80.lv/articles/netease-invests-in-polish-vr-studio-something-random/|access-date=18 May 2023|website=80.lv|language=en|archive-date=18 May 2023|archive-url=https://web.archive.org/web/20230518134334/https://80.lv/articles/netease-invests-in-polish-vr-studio-something-random/|url-status=live}}</ref>


In August 2022, NetEase acquired [[Quantic Dream]] after the 2019 minority investment in the company. It became a subsidiary part of its parent company and had NetEase to have console game releases.<ref>{{cite web|url=https://www.gematsu.com/2022/08/netease-games-acquires-quantic-dream|title=NetEase Games acquires Quantic Dream|date=31 August 2022|access-date=31 August 2022|archive-date=2 September 2022|archive-url=https://web.archive.org/web/20220902024706/https://www.gematsu.com/2022/08/netease-games-acquires-quantic-dream|url-status=live}}</ref> Something Wicked Games founder Jeff Gardiner announced that NetEase had invested $13.2 million for the studio.<ref>{{Cite news|date=23 August 2022|title=Former Bethesda lead Jeff Gardiner debuts new studio Something Wicked|language=en-US|newspaper=[[The Washington Post]]|url=https://www.washingtonpost.com/video-games/2022/08/23/wyrdsong-something-wicked/|access-date=18 May 2023|issn=0190-8286|archive-date=2 December 2022|archive-url=https://web.archive.org/web/20221202010805/https://www.washingtonpost.com/video-games/2022/08/23/wyrdsong-something-wicked/|url-status=live}}</ref>
In July 2022, Polish VR studio Something Random announced that it had received an investment from NetEase.<ref>{{Cite web |date=6 July 2022 |title=NetEase Invests in Polish VR Studio Something Random |url=https://80.lv/articles/netease-invests-in-polish-vr-studio-something-random/ |access-date=18 May 2023 |website=80.lv |language=en |archive-date=18 May 2023 |archive-url=https://web.archive.org/web/20230518134334/https://80.lv/articles/netease-invests-in-polish-vr-studio-something-random/ |url-status=live }}</ref>


In August 2022, NetEase announced the acquisition of [[Quantic Dream]] after the 2019 minority investment done in the company. After this, the studio became a subsidiary part of its parent company and had NetEase objective to have more console game releases.<ref>{{cite web | url=https://www.gematsu.com/2022/08/netease-games-acquires-quantic-dream | title=NetEase Games acquires Quantic Dream | date=31 August 2022 | access-date=31 August 2022 | archive-date=2 September 2022 | archive-url=https://web.archive.org/web/20220902024706/https://www.gematsu.com/2022/08/netease-games-acquires-quantic-dream | url-status=live }}</ref>
NetEase established a development company GPTRACK50 Studio in October 2022, founded by former [[Capcom]] producer [[Hiroyuki Kobayashi (producer)|Hiroyuki Kobayashi]].<ref>{{Cite web|url=https://www.gematsu.com/2022/10/netease-games-establishes-gptrack50-osaka-based-studio-led-by-former-capcom-producer-hiroyuki-kobayashi|title=NetEase Games establishes GPTRACK50 - Osaka-based studio led by former Capcom producer Hiroyuki Kobayashi|date=31 October 2022|website=Gematsu|access-date=1 November 2022|archive-date=1 November 2022|archive-url=https://web.archive.org/web/20221101023405/https://www.gematsu.com/2022/10/netease-games-establishes-gptrack50-osaka-based-studio-led-by-former-capcom-producer-hiroyuki-kobayashi|url-status=live}}</ref>


In November 2022, NetEase acquired the Polish studio [[Rebel Wolves]] which was founded on February 16, 2022. It was founded by former [[CD Projekt]] employee, and ''The Witcher 3'' and ''Cyberpunk 2077'' game director, Konrad Tomaszkiewicz.<ref>{{Cite web|date=22 November 2022|title=Rebel Wolves acquires strategic investment from NetEase Games|url=https://www.gematsu.com/2022/11/rebel-wolves-acquires-strategic-investment-from-netease-games|access-date=18 May 2023|website=Gematsu|language=en-US|archive-date=18 May 2023|archive-url=https://web.archive.org/web/20230518134332/https://www.gematsu.com/2022/11/rebel-wolves-acquires-strategic-investment-from-netease-games|url-status=live}}</ref> It later acquired the [[Norway|Norwegian]] fitness startup PlayPulse.<ref>{{Cite web|date=23 November 2022|title=PlayPulse receives investment from NetEase Games|url=https://playpulse.com/blogs/news/playpulse-receives-investment-from-netease-games|access-date=18 May 2023|website=Playpulse|archive-date=18 May 2023|archive-url=https://web.archive.org/web/20230518134332/https://playpulse.com/blogs/news/playpulse-receives-investment-from-netease-games|url-status=live}}</ref> NetEase acquired a minority stake for Liquid Swords.<ref>{{Cite web|title=Press Release: Liquid Swords Announces Investment From NetEase Games — Liquid Swords|url=https://www.liquidswords.com/news/liquid-swords-announces-investment-from-netease-games/|access-date=17 May 2023|website=Liquids Words|archive-date=17 May 2023|archive-url=https://web.archive.org/web/20230517180824/https://www.liquidswords.com/news/liquid-swords-announces-investment-from-netease-games/|url-status=live}}</ref>
In August 2022, Something Wicked Games founder Jeff Gardiner announced that NetEase had invested $13.2 million for the studio.<ref>{{Cite news |date=23 August 2022 |title=Former Bethesda lead Jeff Gardiner debuts new studio Something Wicked |language=en-US |newspaper=[[The Washington Post]] |url=https://www.washingtonpost.com/video-games/2022/08/23/wyrdsong-something-wicked/ |access-date=18 May 2023 |issn=0190-8286 |archive-date=2 December 2022 |archive-url=https://web.archive.org/web/20221202010805/https://www.washingtonpost.com/video-games/2022/08/23/wyrdsong-something-wicked/ |url-status=live }}</ref>


In October 2022, NetEase established a development company GPTRACK50 Studio, focused on console releases and led by former [[Capcom]] producer [[Hiroyuki Kobayashi (producer)|Hiroyuki Kobayashi]].<ref>{{Cite web|url=https://www.gematsu.com/2022/10/netease-games-establishes-gptrack50-osaka-based-studio-led-by-former-capcom-producer-hiroyuki-kobayashi|title=NetEase Games establishes GPTRACK50 - Osaka-based studio led by former Capcom producer Hiroyuki Kobayashi|date=31 October 2022|website=Gematsu|access-date=1 November 2022|archive-date=1 November 2022|archive-url=https://web.archive.org/web/20221101023405/https://www.gematsu.com/2022/10/netease-games-establishes-gptrack50-osaka-based-studio-led-by-former-capcom-producer-hiroyuki-kobayashi|url-status=live}}</ref>
NetEase acquired the Canadian studio [[Skybox Labs]] in January 2023.<ref>{{Cite news|date=7 January 2023|title=NetEase has acquired Skybox Labs|language=en-gb|work=[[Eurogamer]]|url=https://www.eurogamer.net/netease-has-acquired-skybox-labs|access-date=7 January 2023|archive-date=7 January 2023|archive-url=https://web.archive.org/web/20230107165342/https://www.eurogamer.net/netease-has-acquired-skybox-labs|url-status=live}}</ref>


In February 2023, NetEase opened the studio Spliced,<ref>{{Cite web|url=https://www.neteasegames.com/news/Corporate/20230202/37075_1071383.html|title=NetEase Games introduces Spliced, a new game studio|first=|last=|date=2 February 2023|website=NetEase|access-date=30 August 2024}}</ref> and acquired the video game company Studio Flare which was established on September 6, 2022. It was founded by former [[Marvelous (company)|Marvelous]] vice president Toshinori Aoki, and former [[Arc System Works]] employee and ''[[BlazBlue]]'' game creator Toshimichi Mori.<ref>{{Cite web|url=https://www.gematsu.com/2023/02/tokyo-based-studio-flare-established-based-with-blazblue-series-toshimichi-mori-as-development-producer|title=Tokyo-based Studio Flare established with BlazBlue series' Toshimichi Mori as development producer|first=Sal|last=Romano|date=27 February 2023|website=Gematsu|access-date=28 February 2023|archive-date=28 February 2023|archive-url=https://web.archive.org/web/20230228161320/https://www.gematsu.com/2023/02/tokyo-based-studio-flare-established-based-with-blazblue-series-toshimichi-mori-as-development-producer|url-status=live}}</ref>
In November 2022, NetEase announced that it had invested in Polish studio [[Rebel Wolves]] founded by Konrad Tomaszkiewicz,<ref>{{Cite web |date=22 November 2022 |title=Rebel Wolves acquires strategic investment from NetEase Games |url=https://www.gematsu.com/2022/11/rebel-wolves-acquires-strategic-investment-from-netease-games |access-date=18 May 2023 |website=Gematsu |language=en-US |archive-date=18 May 2023 |archive-url=https://web.archive.org/web/20230518134332/https://www.gematsu.com/2022/11/rebel-wolves-acquires-strategic-investment-from-netease-games |url-status=live }}</ref> and the [[Norway|Norwegian]] fitness startup PlayPulse.<ref>{{Cite web |date=23 November 2022 |title=PlayPulse receives investment from NetEase Games |url=https://playpulse.com/blogs/news/playpulse-receives-investment-from-netease-games |access-date=18 May 2023 |website=Playpulse |archive-date=18 May 2023 |archive-url=https://web.archive.org/web/20230518134332/https://playpulse.com/blogs/news/playpulse-receives-investment-from-netease-games |url-status=live }}</ref> The [[Stockholm]]-based studio Liquid Swords announced that NetEase had acquired a minority stake in the company.<ref>{{Cite web |title=Press Release: Liquid Swords Announces Investment From NetEase Games — Liquid Swords |url=https://www.liquidswords.com/news/liquid-swords-announces-investment-from-netease-games/ |access-date=17 May 2023 |website=Liquids Words |archive-date=17 May 2023 |archive-url=https://web.archive.org/web/20230517180824/https://www.liquidswords.com/news/liquid-swords-announces-investment-from-netease-games/ |url-status=live }}</ref>


In January 2023, NetEase acquired the Canadian studio, Skybox Labs.<ref>{{Cite news |date=7 January 2023 |title=NetEase has acquired Skybox Labs |language=en-gb |work=[[Eurogamer]] |url=https://www.eurogamer.net/netease-has-acquired-skybox-labs |access-date=7 January 2023 |archive-date=7 January 2023 |archive-url=https://web.archive.org/web/20230107165342/https://www.eurogamer.net/netease-has-acquired-skybox-labs |url-status=live }}</ref>
In March 2023, NetEase launched the Anici anime brand to "support the anime industry", delivering a variety of animation together with various partners.<ref>{{cite news|last1=Mateo|first1=Alex|title=NetEase Games Launches Anici Anime Brand|url=https://www.animenewsnetwork.com/news/2023-03-27/netease-games-launches-anici-anime-brand/.196502|access-date=28 March 2023|agency=[[Anime News Network]]|date=27 March 2023|archive-date=28 March 2023|archive-url=https://web.archive.org/web/20230328010729/https://www.animenewsnetwork.com/news/2023-03-27/netease-games-launches-anici-anime-brand/.196502|url-status=live}}</ref>


NetEase opened Anchor Point Studios in April 2023.<ref>{{Cite web|date=26 April 2023|title=NetEase opens Anchor Point Games in Barcelona and Seattle|url=https://venturebeat.com/games/netease-opens-anchor-point-games-in-barcelona-and-seattle/|access-date=18 May 2023|website=[[VentureBeat]]|language=en-US|archive-date=18 May 2023|archive-url=https://web.archive.org/web/20230518134326/https://venturebeat.com/games/netease-opens-anchor-point-games-in-barcelona-and-seattle/|url-status=live}}</ref>
In February 2023, NetEase established a studio, Spliced. That same month, NetEase established a video game company Studio Flare in [[Gotanda]], Tokyo. It was founded by former [[Marvelous (company)|Marvelous]] vice-president Toshinori Aoki, and former [[Arc System Works]] chief development officer and ''[[BlazBlue]]'' game designer Toshimichi Mori.<ref>{{Cite web|url=https://www.gematsu.com/2023/02/tokyo-based-studio-flare-established-based-with-blazblue-series-toshimichi-mori-as-development-producer|title=Tokyo-based Studio Flare established with BlazBlue series' Toshimichi Mori as development producer|first=Sal|last=Romano|date=27 February 2023|website=Gematsu|access-date=28 February 2023|archive-date=28 February 2023|archive-url=https://web.archive.org/web/20230228161320/https://www.gematsu.com/2023/02/tokyo-based-studio-flare-established-based-with-blazblue-series-toshimichi-mori-as-development-producer|url-status=live}}</ref>


NetEase established Bad Brain Game Studios in May 2023, founded by ''Watch Dogs'' and ''Driver: San Francisco'' game producer Sean Crooks.<ref>{{Cite web|date=23 May 2023|title=NetEase Games establishes Canada-based Bad Brain Game Studios|url=https://www.gematsu.com/2023/05/netease-games-establishes-canada-based-bad-brain-game-studios|access-date=23 May 2023|website=Gematsu|language=en-US|archive-date=23 May 2023|archive-url=https://web.archive.org/web/20230523123056/https://www.gematsu.com/2023/05/netease-games-establishes-canada-based-bad-brain-game-studios|url-status=live}}</ref> NetEase established a video game company PinCool, founded by former [[Square Enix]] employee and ''Dragon Quest'' producer Ryutaro Ichimura.<ref>{{Cite web|date=29 May 2023|title=NetEase Games establishes Tokyo-based game studio PinCool led by Ryutaro Ichimura|url=https://www.gematsu.com/2023/05/netease-games-establishes-tokyo-based-game-studio-pincool-led-by-ryutaro-ichimura|access-date=30 May 2023|website=Gematsu|language=en-US|archive-date=30 May 2023|archive-url=https://web.archive.org/web/20230530053524/https://www.gematsu.com/2023/05/netease-games-establishes-tokyo-based-game-studio-pincool-led-by-ryutaro-ichimura|url-status=live}}</ref>
In March 2023, NetEase launched the Anici anime brand to "support the anime industry", delivering a variety of animation together with various partners.<ref>{{cite news |last1=Mateo |first1=Alex |title=NetEase Games Launches Anici Anime Brand |url=https://www.animenewsnetwork.com/news/2023-03-27/netease-games-launches-anici-anime-brand/.196502 |access-date=28 March 2023 |agency=[[Anime News Network]] |date=27 March 2023 |archive-date=28 March 2023 |archive-url=https://web.archive.org/web/20230328010729/https://www.animenewsnetwork.com/news/2023-03-27/netease-games-launches-anici-anime-brand/.196502 |url-status=live }}</ref>


NetEase opened T-Minus Zero Entertainment in August 2023, founded by veteran game developers, Rich Vogel, Mark Tucker, Scott Malone and Jeff Dobson.<ref>{{Cite web|date=17 August 2023|title=NetEase Games establishes Austin-based T-Minus Zero Entertainment to develop online multiplayer-focus sci-fi action game|url=https://www.gematsu.com/2023/08/netease-games-establishes-austin-based-t-minus-zero-entertainment-to-develop-online-multiplayer-focus-sci-fi-action-game|access-date=17 November 2023|website=Gematsu|language=en-US}}</ref>
In April 2023, NetEase established Anchor Point Studios in [[Barcelona]].<ref>{{Cite web |date=26 April 2023 |title=NetEase opens Anchor Point Games in Barcelona and Seattle |url=https://venturebeat.com/games/netease-opens-anchor-point-games-in-barcelona-and-seattle/ |access-date=18 May 2023 |website=[[VentureBeat]] |language=en-US |archive-date=18 May 2023 |archive-url=https://web.archive.org/web/20230518134326/https://venturebeat.com/games/netease-opens-anchor-point-games-in-barcelona-and-seattle/ |url-status=live }}</ref>


In May 2023, NetEase established Bad Brain Game Studios in Canada, with offices in Toronto, Ontario, and Montreal, Quebec. The studio is led by ''Watch Dogs'' and ''Driver: San Francisco'' game producer Sean Crooks. He is joined by a team of veteran developers who have worked on ''Far Cry 2'', ''Child of Light'', ''Just Dance'', ''Army of Two'', ''Splinter Cell: Conviction'' and ''Splinter Cell: Blacklist''.<ref>{{Cite web |date=23 May 2023 |title=NetEase Games establishes Canada-based Bad Brain Game Studios |url=https://www.gematsu.com/2023/05/netease-games-establishes-canada-based-bad-brain-game-studios |access-date=23 May 2023 |website=Gematsu |language=en-US |archive-date=23 May 2023 |archive-url=https://web.archive.org/web/20230523123056/https://www.gematsu.com/2023/05/netease-games-establishes-canada-based-bad-brain-game-studios |url-status=live }}</ref> That same month, NetEase Games established PinCool, a game studio in Tokyo, Japan, led by representative director and president, and ''Dragon Quest'' producer Ryutaro Ichimura.<ref>{{Cite web |date=29 May 2023 |title=NetEase Games establishes Tokyo-based game studio PinCool led by Ryutaro Ichimura |url=https://www.gematsu.com/2023/05/netease-games-establishes-tokyo-based-game-studio-pincool-led-by-ryutaro-ichimura |access-date=30 May 2023 |website=Gematsu |language=en-US |archive-date=30 May 2023 |archive-url=https://web.archive.org/web/20230530053524/https://www.gematsu.com/2023/05/netease-games-establishes-tokyo-based-game-studio-pincool-led-by-ryutaro-ichimura |url-status=live }}</ref>
NetEase established Fantastic Pixel Castle in November 2023, founded by former Blizzard lead system designer Greg Street.<ref>{{Cite web|date=2 November 2023|title=NetEase Games establishes new studio Fantastic Pixel Castle to develop AAA MMO|url=https://www.gematsu.com/2023/11/netease-games-establishes-new-studio-fantastic-pixel-castle-to-develop-aaa-mmo|access-date=17 November 2023|website=Gematsu|language=en-US}}</ref> NetEase opened the studio Worlds Untold, founded by ''Mass Effect'' game writer [[Mac Walters]].<ref>{{Cite web|date=16 November 2023|title=NetEase Games establishes new studio Worlds Untold led by Mass Effect series writer Mac Walters|url=https://www.gematsu.com/2023/11/netease-games-establishes-new-studio-worlds-untold-led-by-mass-effect-series-writer-mac-walters|access-date=17 November 2023|website=Gematsu|language=en-US}}</ref> In November 2024, NetEase withdrew its funding from Worlds Untold, resulting in the studio "pausing" its operations.<ref name="Eurogamer-WorldsUntold">{{cite web |last1=Phillips |first1=Tom |title=Mass Effect veteran will "pause operations" at fresh AAA game studio while seeking new partner |url=https://www.eurogamer.net/mass-effect-veteran-will-pause-operations-at-fresh-aaa-game-studio-while-seeking-new-partner |website=[[Eurogamer]] |publisher=[[Gamer Network]] |access-date=27 November 2024 |date=27 November 2024}}</ref>


In August 2023, NetEase established T-Minus Zero Entertainment. It is working on the online multiplayer-focus sci-fi action game.<ref>{{Cite web |date=17 August 2023 |title=NetEase Games establishes Austin-based T-Minus Zero Entertainment to develop online multiplayer-focus sci-fi action game |url=https://www.gematsu.com/2023/08/netease-games-establishes-austin-based-t-minus-zero-entertainment-to-develop-online-multiplayer-focus-sci-fi-action-game |access-date=17 November 2023 |website=Gematsu |language=en-US}}</ref>
In February 2024, NetEase opened BulletFarm, founded by ''Call of Duty'' veteran [[David Vonderhaar]]. The studio is working on a AAA co-op game with [[Unreal Engine 5]].<ref>{{Cite web|last=Batchelor|first=James|date=2024-02-28|title=NetEase opens new AAA studio BulletFarm led by Treyarch vet David Vonderhaar|url=https://www.gamesindustry.biz/netease-opens-new-aaa-studio-bulletfarm-led-by-treyarch-vet-david-vonderhaar|access-date=2024-03-07|website=GamesIndustry.biz|language=en}}</ref>


===Partnerships===
In November 2023, NetEase established Fantastic Pixel Castle. It was founded by Greg Street, a former Blizzard Entertainment lead systems designer for ''World of Warcraft'' and Riot Games executive producer for ''League of Legends''.<ref>{{Cite web |date=2 November 2023 |title=NetEase Games establishes new studio Fantastic Pixel Castle to develop AAA MMO |url=https://www.gematsu.com/2023/11/netease-games-establishes-new-studio-fantastic-pixel-castle-to-develop-aaa-mmo |access-date=17 November 2023 |website=Gematsu |language=en-US}}</ref> That same month, NetEase established a studio Worlds Untold, founded by ''Mass Effect'' game writer [[Mac Walters]] with the first project being a near-future action adventure game.<ref>{{Cite web |date=16 November 2023 |title=NetEase Games establishes new studio Worlds Untold led by Mass Effect series writer Mac Walters |url=https://www.gematsu.com/2023/11/netease-games-establishes-new-studio-worlds-untold-led-by-mass-effect-series-writer-mac-walters |access-date=17 November 2023 |website=Gematsu |language=en-US}}</ref>
The company has a history of partnerships with other companies. [[Blizzard Entertainment]] partnered with NetEase to bring some games for the Chinese market in 2008.<ref>{{cite web|last1=Futter|first1=Mike|title=Blizzard and NetEase extend Chinese publishing partnership for World of Warcraft, Diablo, more|url=https://gamedaily.biz/article/505/blizzard-and-netease-extend-chinese-publishing-partnership-for-world-of-warcraft-diablo-more|website=[[GameDaily]]|language=en|date=11 January 2019|access-date=14 March 2021|archive-date=18 April 2021|archive-url=https://web.archive.org/web/20210418053616/https://gamedaily.biz/article/505/blizzard-and-netease-extend-chinese-publishing-partnership-for-world-of-warcraft-diablo-more|url-status=live}}</ref> They announced the suspension of most game services within Mainland China, due to the expiration of current licensing agreement in January 2023.<ref name=":0" /> According to NetEase's statement on 17 November 2022, ''[[Overwatch 2]]'', ''[[Diablo III]]'', ''World of Warcraft'', ''[[StarCraft (video game)|StarCraft]]'', ''[[Hearthstone]]'' and ''[[Heroes of the Storm]]'', no longer received service in mainland China on 23 January 2023, and was not renewed.<ref name=":1" />


In April 2012, NetEase began testing a restaurant recommendation mobile app called "Fan Fan".<ref>{{cite press release|url=http://www.brightwire.com/company/9348-netease-com-inc|title=Follow news on Netease.com, Inc.|publisher=BrightWire|access-date=17 August 2012|url-status=dead|archive-url=https://archive.today/20130119012035/http://www.brightwire.com/company/9348-netease-com-inc|archive-date=19 January 2013}}</ref><ref>{{cite web|title=Netease Begins Testing for Mobile App "Fan Fan" on Thursday.|url=http://www.brightwire.com/news/199632-netease-begins-testing-for-mobile-app-fan-fan-on-thursday|publisher=BrightWire|url-status=dead|archive-url=https://web.archive.org/web/20120727015120/http://www.brightwire.com/news/199632-netease-begins-testing-for-mobile-app-fan-fan-on-thursday|archive-date=27 July 2012}}</ref> In 2017, NetEase made an agreement with the American company [[Marvel Comics]] to develop a comic based on a Chinese superhero. The comic books would be released online, such as ''[[The Amazing Spider-Man (comic)|The Amazing Spider-Man]]'', ''[[Captain America]]'' and ''[[Guardians of the Galaxy]]''.<ref name="Marvel">{{cite web|author1=Zen Soo|author2=Zheping Huang|title=Chinese gaming giant NetEase sells comics business to rival Bilibili, retains rights to Marvel series|url=https://www.scmp.com/tech/big-tech/article/2177815/chinese-gaming-giant-netease-sells-comics-business-rival-bilibili|publisher=South China Morning Post|access-date=20 May 2019|date=13 December 2018|archive-date=19 May 2019|archive-url=https://web.archive.org/web/20190519234555/https://www.scmp.com/tech/big-tech/article/2177815/chinese-gaming-giant-netease-sells-comics-business-rival-bilibili|url-status=live}}</ref>
In February 2024, NetEase opened the Austin-based BulletFarm headed by ''Call of Duty'' veteran [[David Vonderhaar]]. The studio is working on a AAA co-op game using Unreal Engine 5.<ref>{{Cite web |last=Batchelor |first=James |date=2024-02-28 |title=NetEase opens new AAA studio BulletFarm led by Treyarch vet David Vonderhaar |url=https://www.gamesindustry.biz/netease-opens-new-aaa-studio-bulletfarm-led-by-treyarch-vet-david-vonderhaar |access-date=2024-03-07 |website=GamesIndustry.biz |language=en}}</ref>

===Partnerships===
The company has a history of partnerships with other companies. [[Blizzard Entertainment]] partnered with NetEase to bring some of their games to the Chinese market in 2008.<ref>{{cite web |last1=Futter |first1=Mike |title=Blizzard and NetEase extend Chinese publishing partnership for World of Warcraft, Diablo, more |url=https://gamedaily.biz/article/505/blizzard-and-netease-extend-chinese-publishing-partnership-for-world-of-warcraft-diablo-more |website=[[GameDaily]] |language=en |date=11 January 2019 |access-date=14 March 2021 |archive-date=18 April 2021 |archive-url=https://web.archive.org/web/20210418053616/https://gamedaily.biz/article/505/blizzard-and-netease-extend-chinese-publishing-partnership-for-world-of-warcraft-diablo-more |url-status=live }}</ref> Both NetEase and Blizzard announced the suspension of most game services within Mainland China by January 2023 due to the expiration of current licensing agreement.<ref name=":0" /> According to NetEast's statement on 17 November 2022, ''[[Overwatch 2]]'', ''[[Diablo III]]'', ''World of Warcraft'', ''[[StarCraft (video game)|StarCraft]]'', ''[[Hearthstone]]'' and ''[[Heroes of the Storm]]'', no longer received service in mainland China on 23 January 2023, and was not renewed.<ref name=":1" />


The company collaborated with [[coursera]].org to provide [[Massive Open Online Course]] in China.<ref>{{cite web|title=Coursera partners with NetEase to deliver free online learning in China|url=http://asiancorrespondent.com/114752/coursera-partners-with-netease-to-deliver-free-online-learning-in-china/|access-date=22 October 2013|archive-date=23 October 2013|archive-url=https://web.archive.org/web/20131023063155/http://asiancorrespondent.com/114752/coursera-partners-with-netease-to-deliver-free-online-learning-in-china/|url-status=dead}}</ref> In 2014, NetEase launched an online course platform with educational content.<ref>{{cite web|last1=Xiang|first1=Tracey|title=NetEase Adds an Online Course Platform to Its Education Offerings|url=https://technode.com/2014/04/24/netease-adds-online-course-platform-education-offerings/|website=TechNode|date=24 April 2014|access-date=14 March 2021|archive-date=1 March 2021|archive-url=https://web.archive.org/web/20210301050942/https://technode.com/2014/04/24/netease-adds-online-course-platform-education-offerings/|url-status=live}}</ref>
In April 2012, NetEase began testing a restaurant recommendation mobile app called "Fan Fan".<ref>{{cite press release |url=http://www.brightwire.com/company/9348-netease-com-inc |title=Follow news on Netease.com, Inc. |publisher=BrightWire |access-date=17 August 2012 |url-status=dead |archive-url=https://archive.today/20130119012035/http://www.brightwire.com/company/9348-netease-com-inc |archive-date=19 January 2013 }}</ref><ref>{{cite web|title=Netease Begins Testing for Mobile App "Fan Fan" on Thursday.|url=http://www.brightwire.com/news/199632-netease-begins-testing-for-mobile-app-fan-fan-on-thursday|publisher=BrightWire|url-status=dead|archive-url=https://web.archive.org/web/20120727015120/http://www.brightwire.com/news/199632-netease-begins-testing-for-mobile-app-fan-fan-on-thursday|archive-date=27 July 2012}}</ref> In 2017, NetEase made an agreement with the American company [[Marvel Comics]] to develop a comic based on a Chinese superhero. In addition, 12 comic copies by Marvel would be released online, such as ''[[The Amazing Spider-Man (comic)|The Amazing Spider-Man]]'', ''[[Captain America]]'' and ''[[Guardians of the Galaxy]]''.<ref name="Marvel">{{cite web |author1=Zen Soo |author2=Zheping Huang |title=Chinese gaming giant NetEase sells comics business to rival Bilibili, retains rights to Marvel series |url=https://www.scmp.com/tech/big-tech/article/2177815/chinese-gaming-giant-netease-sells-comics-business-rival-bilibili |publisher=South China Morning Post |access-date=20 May 2019 |date=13 December 2018 |archive-date=19 May 2019 |archive-url=https://web.archive.org/web/20190519234555/https://www.scmp.com/tech/big-tech/article/2177815/chinese-gaming-giant-netease-sells-comics-business-rival-bilibili |url-status=live }}</ref>


The company collaborated with [[coursera]].org to provide [[Massive Open Online Course]] (MOOC) in China.<ref>{{cite web |title=Coursera partners with NetEase to deliver free online learning in China |url=http://asiancorrespondent.com/114752/coursera-partners-with-netease-to-deliver-free-online-learning-in-china/ |access-date=22 October 2013 |archive-date=23 October 2013 |archive-url=https://web.archive.org/web/20131023063155/http://asiancorrespondent.com/114752/coursera-partners-with-netease-to-deliver-free-online-learning-in-china/ |url-status=dead}}</ref> In 2014, NetEase launched an online course platform with educational content.<ref>{{cite web |last1=Xiang |first1=Tracey |title=NetEase Adds an Online Course Platform to Its Education Offerings |url=https://technode.com/2014/04/24/netease-adds-online-course-platform-education-offerings/ |website=TechNode |date=24 April 2014 |access-date=14 March 2021 |archive-date=1 March 2021 |archive-url=https://web.archive.org/web/20210301050942/https://technode.com/2014/04/24/netease-adds-online-course-platform-education-offerings/ |url-status=live }}</ref>
In collaboration with NetEase, [[The Pokémon Company]] and [[Game Freak]], an expanded version of ''[[Pokémon Quest]]'' called ''Pokémon Adventure'' was released in China on 13 May 2021, which has regular updates and events unlike other versions.<ref>{{Cite web|date=May 20, 2019|title=China's NetEase to launch first official Pokemon game in China|url=https://www.reuters.com/article/us-netease-pokemon/chinas-netease-to-launch-first-official-pokemon-game-in-china-idUSKCN1SQ0IM/|url-status=live|archive-url=https://web.archive.org/web/20231107233502/https://www.reuters.com/article/us-netease-pokemon/chinas-netease-to-launch-first-official-pokemon-game-in-china-idUSKCN1SQ0IM|archive-date=November 7, 2023|access-date=August 22, 2024|website=Reuters}}</ref><ref>{{Cite web|last=Grogan|first=Bryan|date=May 14, 2021|title=Huge Light Show Accompanies the Launch of Pokemon's Newest Game in China|url=https://radii.co/article/pokemon-quest|url-status=live|archive-url=https://web.archive.org/web/20231205092048/https://radii.co/article/pokemon-quest|archive-date=December 5, 2023|access-date=August 22, 2024|website=RADII}}</ref>


===Chinese government regulation===
===Chinese government regulation===
In October 2020, the [[Cyberspace Administration of China]] ordered NetEase to undergo "rectification" and temporarily suspended certain comment functions after censors found "inappropriate" comments on its news app.<ref>{{Cite web|date=16 October 2020|title=China's internet censorship goes far beyond the Great Firewall|url=https://www.scmp.com/abacus/tech/article/3105522/beyond-great-firewall-chinas-vast-censorship-apparatus-ropes-companies|access-date=11 November 2020|website=South China Morning Post|language=en|archive-date=8 November 2020|archive-url=https://web.archive.org/web/20201108235951/https://www.scmp.com/abacus/tech/article/3105522/beyond-great-firewall-chinas-vast-censorship-apparatus-ropes-companies|url-status=live}}</ref>
In October 2020, the [[Cyberspace Administration of China]] ordered NetEase to undergo rectification and temporarily suspend certain comment functions, after censors found inappropriate comments on the news app.<ref>{{Cite web|date=16 October 2020|title=China's internet censorship goes far beyond the Great Firewall|url=https://www.scmp.com/abacus/tech/article/3105522/beyond-great-firewall-chinas-vast-censorship-apparatus-ropes-companies|access-date=11 November 2020|website=South China Morning Post|language=en|archive-date=8 November 2020|archive-url=https://web.archive.org/web/20201108235951/https://www.scmp.com/abacus/tech/article/3105522/beyond-great-firewall-chinas-vast-censorship-apparatus-ropes-companies|url-status=live}}</ref>


[[File:PAX SPEEDY NINJA.png|thumb|Gamers trying the new release of Speedy Ninja at PAX 2015]]
[[File:PAX SPEEDY NINJA.png|thumb|Gamers trying the new release of Speedy Ninja at PAX 2015]]


==Games==
==Games==
NetEase publishes many games, including ''[[Fantasy Westward Journey]]'', ''[[Cyber Hunter]]'' and ''[[Identity V]]''.

{| class="wikitable"
{| class="wikitable"
! scope="col" | Year
! scope="col" | Year
Line 108: Line 102:
|''[[Fantasy Westward Journey]]''
|''[[Fantasy Westward Journey]]''
|NetEase Games
|NetEase Games
| rowspan="17" |NetEase Games
|rowspan="17" |NetEase Games
|
|
|-
|-
Line 126: Line 120:
|Discontinued on 27 June 2022
|Discontinued on 27 June 2022
|-
|-
| rowspan="4" |2018
|rowspan="4"| 2018
|''Creative Destruction''
|''Creative Destruction''
|NetEase Games
|NetEase Games
Line 133: Line 127:
|''Galactic Frontline''
|''Galactic Frontline''
|NetEase Games
|NetEase Games
|Online title. Closed after 2019.<ref name="GF-2018_AND">{{Cite web |url=https://play.google.com/store/apps/details?id=com.netease.faro.netease_global&hl=en_US |title=Galactic Frontline's Android store page |date=May 31, 2019 |website=[[Google Play]] |publisher=[[Google]] |access-date=June 6, 2024 |archive-url=https://web.archive.org/web/20190930114415/https://play.google.com/store/apps/details?id=com.netease.faro.netease_global&hl=en_US |archive-date=September 30, 2019 |url-status=dead }}</ref>
|Online title, Closed in 2020<ref name="GF-2018_AND">{{Cite web |url=https://play.google.com/store/apps/details?id=com.netease.faro.netease_global&hl=en_US |title=Galactic Frontline's Android store page |date=May 31, 2019 |website=[[Google Play]] |access-date=June 6, 2024 |archive-url=https://web.archive.org/web/20190930114415/https://play.google.com/store/apps/details?id=com.netease.faro.netease_global&hl=en_US |archive-date=September 30, 2019 |url-status=dead }}</ref>
|-
|-
|''[[Identity V]]''
|''[[Identity V]]''
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|
|
|-
|-
|''LifeAfter''
|''[[LifeAfter]]''
|NetEase Games
|NetEase Games
|
|
|-
|-
| rowspan="4" |2019
|rowspan="4"| 2019
|''[[Cyber Hunter]]''
|''[[Cyber Hunter]]''
|NetEase Games
|NetEase Games
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|''[[Sky (video game)|Sky]]''
|''[[Sky (video game)|Sky]]''
|[[Thatgamecompany]]
|[[Thatgamecompany]]
|Publisher in China only
|Published in China only
|-
|-
|''[[Marvel Super War]]''
|''[[Marvel Super War]]''
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|
|
|-
|-
| rowspan="2" |2020
|rowspan="2"| 2020
|''[[Marvel Duel]]''
|''[[Marvel Duel]]''
|NetEase Games
|NetEase Games
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|Android and iOS ports
|Android and iOS ports
|-
|-
| rowspan="4" |2021
|rowspan="4"| 2021
|''[[Ace Racer]]''
|''[[Ace Racer]]''
|NetEase Games
|NetEase Games
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|
|
|-
|-
| rowspan="4" |2022
|rowspan="4"| 2022
|''[[Diablo Immortal]]''
|''[[Diablo Immortal]]''
|NetEase Games, [[Blizzard Entertainment]]
|NetEase Games, [[Blizzard Entertainment]]
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|''[[Eggy Party]]''
|''[[Eggy Party]]''
|NetEase Games
|NetEase Games
| rowspan="3" |NetEase Games
|rowspan="3" |NetEase Games
|
|
|-
|-
Line 209: Line 203:
|''Dead by Daylight Mobile''
|''Dead by Daylight Mobile''
|[[Behaviour Interactive]], NetEase Games
|[[Behaviour Interactive]], NetEase Games
|[[Behaviour Interactive]], NetEase
|Behaviour Interactive, NetEase
|NetEase as Publisher China only
|Published in China only
|-
|-
|2024
|rowspan="3"| 2024
|''Bloodstrike''
|''Bloodstrike''
|[[NetEase Games]]
|NetEase Games
|[[NetEase Games]]
|NetEase Games
|Available on iOS, iPadOS, Android and Windows
|Available on iOS, iPadOS, Android and Windows
|-
|-
|''[[Once Human (video game)|Once Human]]''
| rowspan="10" |TBA
|NetEase, Starry Studio
| ''[[Marvel Rivals]]''
| NetEase Games
|NetEase Games, Starry Studio
|Available on Android, iOS, Microsoft Windows
|-
|''[[Marvel Rivals]]''
|NetEase Games
| rowspan="3" |NetEase Games
| rowspan="3" |NetEase Games
|
|
|-
|-
|rowspan="8"| TBA
|''Racing Master''
|''Racing Master''
|Dahua Studios, [[Codemasters]]
|Dahua Studios, [[Codemasters]]
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| NetEase, Envoy Games
| NetEase, Envoy Games
| NetEase Games, [[Portkey Games]], Envoy Games
| NetEase Games, [[Portkey Games]], Envoy Games
|
|-
|''Once Human''
| NetEase, Starry Studio
| NetEase Games, Starry Studio
|
|
|-
|-
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|
|
|-
|-
|''[[Project Mugen]]''
|''[[Ananta (video game)|Ananta]]''
|NetEase Games, Naked Rain
|NetEase Games, Naked Rain
|
|
Line 264: Line 258:
===Licensed online games===
===Licensed online games===
* Three-year agreement to license Blizzard's title ''Overwatch'' in PRC<ref name="NetEase - Fact Sheet">{{Cite web|title=NetEase - Fact Sheet|url=http://ir.netease.com/phoenix.zhtml?c=122303&p=irol-factsheet|url-status=dead|archive-url=https://web.archive.org/web/20190322141120/http://ir.netease.com/phoenix.zhtml?c=122303&p=irol-factsheet|archive-date=22 March 2019|access-date=16 October 2015|website=ir.netease.com}}</ref>
* Three-year agreement to license Blizzard's title ''Overwatch'' in PRC<ref name="NetEase - Fact Sheet">{{Cite web|title=NetEase - Fact Sheet|url=http://ir.netease.com/phoenix.zhtml?c=122303&p=irol-factsheet|url-status=dead|archive-url=https://web.archive.org/web/20190322141120/http://ir.netease.com/phoenix.zhtml?c=122303&p=irol-factsheet|archive-date=22 March 2019|access-date=16 October 2015|website=ir.netease.com}}</ref>
* Agreement to license [[Mojang]]'s ''[[Minecraft]]'' and ''Minecraft: Pocket Edition'' in China<ref>{{cite web|url=http://www.mojang.com/2016/05/minecraft-is-coming-to-china/|title=Minecraft is coming to China|website=mojang.com|date=10 November 2021|access-date=2 May 2020|archive-date=10 July 2019|archive-url=https://web.archive.org/web/20190710022157/https://www.mojang.com/2016/05/minecraft-is-coming-to-china/|url-status=live}}</ref>
* Agreement to license [[Mojang]]'s ''[[Minecraft]]'' and the pocket edition in China<ref>{{cite web|url=http://www.mojang.com/2016/05/minecraft-is-coming-to-china/|title=Minecraft is coming to China|website=mojang.com|date=10 November 2021|access-date=2 May 2020|archive-date=10 July 2019|archive-url=https://web.archive.org/web/20190710022157/https://www.mojang.com/2016/05/minecraft-is-coming-to-china/|url-status=live}}</ref>
** Operated the Chinese third-party ''Minecraft'' [[Hypixel]] server (which shut down)<ref>{{Cite web|url=https://hypixel.net/threads/hypixel-is-coming-to-china.1131484/|title=Hypixel is coming to China|website=Hypixel - Minecraft Server and Maps|date=21 May 2017 |access-date=15 July 2017|archive-date=17 April 2020|archive-url=https://web.archive.org/web/20200417204449/https://hypixel.net/threads/hypixel-is-coming-to-china.1131484/|url-status=live}}</ref>
** Operated the Chinese third-party ''Minecraft'' [[Hypixel]] server, which was shut down on 30 June 2020<ref>{{Cite web|url=https://hypixel.net/threads/hypixel-is-coming-to-china.1131484/|title=Hypixel is coming to China|website=Hypixel - Minecraft Server and Maps|date=21 May 2017 |access-date=15 July 2017|archive-date=17 April 2020|archive-url=https://web.archive.org/web/20200417204449/https://hypixel.net/threads/hypixel-is-coming-to-china.1131484/|url-status=live}}</ref>
* Will assume the publishing of ''[[Eve Online]]'' in the Chinese market starting in October 2018<ref>{{Cite web|url=https://www.eveonline.com/article/pcrt4h/the-next-step-for-eve-china-and-serenity-announcing-partnership-with|title=The Next Step For EVE China & Serenity – Announcing Partnership With NetEase!|website=EVE Online|language=en|access-date=1 August 2018|archive-date=1 August 2018|archive-url=https://web.archive.org/web/20180801155130/https://www.eveonline.com/article/pcrt4h/the-next-step-for-eve-china-and-serenity-announcing-partnership-with|url-status=live}}</ref>
* Assumed the publishing of ''[[Eve Online]]'' in the Chinese market in October 2018<ref>{{Cite web|url=https://www.eveonline.com/article/pcrt4h/the-next-step-for-eve-china-and-serenity-announcing-partnership-with|title=The Next Step For EVE China & Serenity – Announcing Partnership With NetEase!|website=EVE Online|language=en|access-date=1 August 2018|archive-date=1 August 2018|archive-url=https://web.archive.org/web/20180801155130/https://www.eveonline.com/article/pcrt4h/the-next-step-for-eve-china-and-serenity-announcing-partnership-with|url-status=live}}</ref>


== Development studios ==
== Development studios ==
Line 278: Line 272:
|-
|-
|Ouka Studios
|Ouka Studios
|[[Tokio Hotel|Tokyo]], [[Japan]] and Guangzhou, China
|[[Tokyo]], [[Japan]] and Guangzhou, China
|-
|-
|[[Grasshopper Manufacture]]
|[[Grasshopper Manufacture]]
| rowspan="5" |Tokyo, Japan
|rowspan="4"| Tokyo, Japan
|-
|-
|PinCool
|PinCool
|-
|-
|Nagoshi Studio
|Nagoshi Studio
|-
|Studio Flare
|-
|-
|NetEase Games Tokyo
|NetEase Games Tokyo
Line 293: Line 285:
|GPTRACK50 Studio
|GPTRACK50 Studio
|[[Osaka]], Japan
|[[Osaka]], Japan
|-
|Studio Flare
|[[Gotanda]], Tokyo, Japan
|-
|-
|[[Quantic Dream]]
|[[Quantic Dream]]
Line 298: Line 293:
|-
|-
|Jackalyptic Games
|Jackalyptic Games
| rowspan="2" |[[Austin, Texas]], [[United States|USA]]
|rowspan="2"| [[Austin, Texas]], [[United States]]
|-
|-
|T-Minus Zero Entertainment
|T-Minus Zero Entertainment
|-
|-
|Jar of Sparks
|Jar of Sparks
|[[Seattle]], [[Washington (state)|Washington]], USA
|[[Seattle]], [[Washington (state)|Washington]], United States
|-
|-
|Anchor Point Studios
|Anchor Point Studios
|Seattle, Washington, USA and [[Barcelona]], [[Spain]]
|Seattle, Washington, United States and [[Barcelona]], [[Spain]]
|-
|-
|NetEase Games North America
|NetEase Games North America
| rowspan="2" |[[Los Angeles]], California, USA
|rowspan="2"| [[Los Angeles]], [[California]], United States
|-
|-
|BulletFarm
|BulletFarm
Line 323: Line 318:
|-
|-
|Worlds Untold
|Worlds Untold
|[[Vancouver]], Canada
|[[Vancouver]], British Columbia, Canada
|-
|-
|Spliced
|Spliced
|[[Manchester]], [[United Kingdom|UK]]
|[[Manchester]], [[United Kingdom]]
|-
|[[Rebel Wolves]]
|[[Warsaw]], [[Poland]]
|-
|-
|NetEase Games Korea
|NetEase Games Korea
|[[Seongnam]], [[South Korea]]
|[[Seongnam]], [[South Korea]]
|-
|Liquid Swords
|[[Stockholm]], [[Sweden]]
|-
|-
|Fantastic Pixel Castle
|Fantastic Pixel Castle
Line 356: Line 357:
{{Hang Seng China Enterprises Index}}
{{Hang Seng China Enterprises Index}}


[[Category:NetEase| ]]
[[Category:2000 initial public offerings]]
[[Category:2000 initial public offerings]]
[[Category:Chinese brands]]
[[Category:Chinese brands]]
Line 365: Line 365:
[[Category:Companies listed on the Nasdaq]]
[[Category:Companies listed on the Nasdaq]]
[[Category:Internet technology companies of China]]
[[Category:Internet technology companies of China]]
[[Category:Meat companies of China]]
[[Category:NetEase]]
[[Category:Video game companies established in 1997]]
[[Category:Video game companies established in 1997]]
[[Category:Video game companies of China]]
[[Category:Video game companies of China]]
[[Category:Video game development companies]]
[[Category:Video game development companies]]
[[Category:Video game publishers]]
[[Category:Video game publishers]]
[[Category:Meat companies of China]]

Revision as of 06:04, 11 December 2024

NetEase, Inc.
Company typePublic
NasdaqNTES
SEHK9999
IndustryInternet
FoundedJune 1997; 27 years ago (1997-06)
FounderDing Lei
HeadquartersHangzhou, Zhejiang, China[1]
Key people
Ding Lei (CEO)
ProductsOnline services
Video games
RevenueIncrease CN¥ 59.24 billion (2019)[2]
Increase CN¥ 13.79 billion (2019)[2]
Increase CN¥ 21.43 billion (2019)[2]
Total assetsIncrease CN¥ 112.12 billion (2019)[2]
Number of employees
29,128 (December 2023)[3]
DivisionsNetEase YanXuan
NetEase Cloud Music
NetEase Games (Thunder Fire)
NetEase Games (Interactive Entertainment)
NetEase D&R Center Lab
NetEase Wisdom Enterprise
Youdao
NetEase News
SubsidiariesSee § Development studios
Website163.com

NetEase, Inc. (simplified Chinese: 网易; traditional Chinese: 網易; pinyin: Wǎngyì) is a Chinese Internet technology company providing online services centered on content, community, communications, and commerce. The company was founded by Ding Lei in 1997. It develops and operates online PC and mobile games, advertising services, email services, and e-commerce platforms in China. It is one of the largest Internet and video game companies in the world.[4] NetEase has an on-demand music-streaming service (NetEase Cloud Music). The video games include, Fantasy Westward Journey, Tianxia III, Heroes of Tang Dynasty Zero and Ghost II.[5] NetEase has partnered with Blizzard Entertainment to operate Chinese versions of their games, such as World of Warcraft, StarCraft II and Overwatch from 2008 to 2023.[6][7][8] In August 2023, NetEase launched an American studio led by Bethesda and BioWare veterans.[9]

History

The company was founded by Chinese businessman Ding Lei in June 1997, and grew rapidly due in part to the investment in search engine technology.[10] In 2012, the official name was changed from NetEase.com, Inc to NetEase, Inc.[11]

The company's top executives quit amid possible advertisement revenue misreporting, and buy-out talks with i-Cable Communications and others were reported.[12][13]

In 2008, the 163.com domain attracted at least 1.8 million visitors annually according to the Compete.com survey.[14] In 2010, the site was the 28th most visited site in the world according to Alexa Internet rankings.[15] NetEase's official website address is 163.com. It was attributed to the past when Chinese internet users dial "163" online, before the availability of broadband internet.[16][17]

Tencent sued NetEase alleging copyright infringement in 2014.[18]: 102  Tencent used its leverage from the suit to convince NetEase to sublicense music rights from Tencent.[18]: 102  The sub-licensing arrangement that resulted became a model used by other online music platforms in China.[18]: 102 

NetEase is the largest provider of free e-mail services in China with over 940 million users since 2017. The company also ran 188.com and 126.com.[19]

The company operates a news website at news.163.com and an associated app.[20][21] Riot Games sued NetEase over alleged copyright violation concerning Valorant in 2022.[22][23]

Expansion and acquisitions

NetEase launched the first western headquarters in August 2014, bringing one of the largest tech companies from China to the United States.[24] In January 2020, NetEase discussed secondary listings with the Hong Kong Exchanges and Clearing.[25]

NetEase invested US$100 million into Bungie for a minority stake in the company and a seat on the board of directors in June 2018.[26] NetEase invested Aurora 44 in New Zealand and sold the comic books to Bilibili in December 2018.[27][28] NetEase acquired Quantic Dream in August 2022 after the 2019 minority investment.[29]

NetEase established Ouka Studios (Sakura Studios) in June 2020.[30] The company has offices in Guangzhou, China and Shibuya, Tokyo.[31]

NetEase acquired Grasshopper Manufacture from GungHo Online Entertainment in October 2021, incorporating the developer within the division.[32]

NetEase opened Jackalope Games in May 2022, founded by former Daybreak Game Company employee Jack Emmert.[33] The company is later changed to Jackalyptic Games on May 18, 2023, and has a partnership with Games Workshop.[34]

Toshihiro Nagoshi, Daisuke Sato, and several other former Sega employees established Nagoshi Studio, which is part of their subsidiary.[35]

NetEase established Jar Of Sparks on July 18, 2022, founded by former 343 Industries employee Jerry Hook.[36] Polish VR studio Something Random announced that it had received an investment from NetEase.[37]

In August 2022, NetEase acquired Quantic Dream after the 2019 minority investment in the company. It became a subsidiary part of its parent company and had NetEase to have console game releases.[38] Something Wicked Games founder Jeff Gardiner announced that NetEase had invested $13.2 million for the studio.[39]

NetEase established a development company GPTRACK50 Studio in October 2022, founded by former Capcom producer Hiroyuki Kobayashi.[40]

In November 2022, NetEase acquired the Polish studio Rebel Wolves which was founded on February 16, 2022. It was founded by former CD Projekt employee, and The Witcher 3 and Cyberpunk 2077 game director, Konrad Tomaszkiewicz.[41] It later acquired the Norwegian fitness startup PlayPulse.[42] NetEase acquired a minority stake for Liquid Swords.[43]

NetEase acquired the Canadian studio Skybox Labs in January 2023.[44]

In February 2023, NetEase opened the studio Spliced,[45] and acquired the video game company Studio Flare which was established on September 6, 2022. It was founded by former Marvelous vice president Toshinori Aoki, and former Arc System Works employee and BlazBlue game creator Toshimichi Mori.[46]

In March 2023, NetEase launched the Anici anime brand to "support the anime industry", delivering a variety of animation together with various partners.[47]

NetEase opened Anchor Point Studios in April 2023.[48]

NetEase established Bad Brain Game Studios in May 2023, founded by Watch Dogs and Driver: San Francisco game producer Sean Crooks.[49] NetEase established a video game company PinCool, founded by former Square Enix employee and Dragon Quest producer Ryutaro Ichimura.[50]

NetEase opened T-Minus Zero Entertainment in August 2023, founded by veteran game developers, Rich Vogel, Mark Tucker, Scott Malone and Jeff Dobson.[51]

NetEase established Fantastic Pixel Castle in November 2023, founded by former Blizzard lead system designer Greg Street.[52] NetEase opened the studio Worlds Untold, founded by Mass Effect game writer Mac Walters.[53] In November 2024, NetEase withdrew its funding from Worlds Untold, resulting in the studio "pausing" its operations.[54]

In February 2024, NetEase opened BulletFarm, founded by Call of Duty veteran David Vonderhaar. The studio is working on a AAA co-op game with Unreal Engine 5.[55]

Partnerships

The company has a history of partnerships with other companies. Blizzard Entertainment partnered with NetEase to bring some games for the Chinese market in 2008.[56] They announced the suspension of most game services within Mainland China, due to the expiration of current licensing agreement in January 2023.[7] According to NetEase's statement on 17 November 2022, Overwatch 2, Diablo III, World of Warcraft, StarCraft, Hearthstone and Heroes of the Storm, no longer received service in mainland China on 23 January 2023, and was not renewed.[8]

In April 2012, NetEase began testing a restaurant recommendation mobile app called "Fan Fan".[57][58] In 2017, NetEase made an agreement with the American company Marvel Comics to develop a comic based on a Chinese superhero. The comic books would be released online, such as The Amazing Spider-Man, Captain America and Guardians of the Galaxy.[28]

The company collaborated with coursera.org to provide Massive Open Online Course in China.[59] In 2014, NetEase launched an online course platform with educational content.[60]

In collaboration with NetEase, The Pokémon Company and Game Freak, an expanded version of Pokémon Quest called Pokémon Adventure was released in China on 13 May 2021, which has regular updates and events unlike other versions.[61][62]

Chinese government regulation

In October 2020, the Cyberspace Administration of China ordered NetEase to undergo rectification and temporarily suspend certain comment functions, after censors found inappropriate comments on the news app.[63]

Gamers trying the new release of Speedy Ninja at PAX 2015

Games

Year Title Developer Publisher Notes
2001 Fantasy Westward Journey NetEase Games NetEase Games
2002 Westward Journey Online II NetEase Games
2015 Revelation Online NetEase Games
2017 Rules of Survival NetEase Games Discontinued on 27 June 2022
2018 Creative Destruction NetEase Games Discontinued on 27 June 2022
Galactic Frontline NetEase Games Online title, Closed in 2020[64]
Identity V NetEase Games
LifeAfter NetEase Games
2019 Cyber Hunter NetEase Games
Sky Thatgamecompany Published in China only
Marvel Super War NetEase Games
Super Mecha Champions NetEase Games
2020 Marvel Duel NetEase Games
Bloodstained: Ritual of the Night ArtPlay Android and iOS ports
2021 Ace Racer NetEase Games
Naraka: Bladepoint 24 Entertainment
Astracraft NetEase Games Discontinued on 21 December 2022
The Lord of the Rings: Rise to War NetEase Games Warner Bros. Interactive Entertainment
2022 Diablo Immortal NetEase Games, Blizzard Entertainment Blizzard Entertainment
Eggy Party NetEase Games NetEase Games
Hyper Front NetEase Games, BattleFun Games
Lost Light NetEase Games
2023 Dead by Daylight Mobile Behaviour Interactive, NetEase Games Behaviour Interactive, NetEase Published in China only
2024 Bloodstrike NetEase Games NetEase Games Available on iOS, iPadOS, Android and Windows
Once Human NetEase, Starry Studio NetEase Games, Starry Studio Available on Android, iOS, Microsoft Windows
Marvel Rivals NetEase Games NetEase Games
TBA Racing Master Dahua Studios, Codemasters
Tom and Jerry: Chase NetEase Games
Harry Potter: Magic Awakened NetEase, Envoy Games NetEase Games, Portkey Games, Envoy Games
Where Winds Meet Everstone Studio NetEase Games
Project: BloodStrike NetEase Games
Project: E.O.E
Project: EXTREME
Ananta NetEase Games, Naked Rain

Licensed online games

  • Three-year agreement to license Blizzard's title Overwatch in PRC[65]
  • Agreement to license Mojang's Minecraft and the pocket edition in China[66]
    • Operated the Chinese third-party Minecraft Hypixel server, which was shut down on 30 June 2020[67]
  • Assumed the publishing of Eve Online in the Chinese market in October 2018[68]

Development studios

Studio Location
NetEase Games Shanghai, Guangzhou and Hangzhou, China
Ouka Studios Tokyo, Japan and Guangzhou, China
Grasshopper Manufacture Tokyo, Japan
PinCool
Nagoshi Studio
NetEase Games Tokyo
GPTRACK50 Studio Osaka, Japan
Studio Flare Gotanda, Tokyo, Japan
Quantic Dream Paris, France
Jackalyptic Games Austin, Texas, United States
T-Minus Zero Entertainment
Jar of Sparks Seattle, Washington, United States
Anchor Point Studios Seattle, Washington, United States and Barcelona, Spain
NetEase Games North America Los Angeles, California, United States
BulletFarm
NetEase Games Montreal Montreal, Quebec, Canada
SkyBox Labs Burnaby, British Columbia, Canada
Bad Brain Game Studios Toronto, Ontario, Canada
Worlds Untold Vancouver, British Columbia, Canada
Spliced Manchester, United Kingdom
Rebel Wolves Warsaw, Poland
NetEase Games Korea Seongnam, South Korea
Liquid Swords Stockholm, Sweden
Fantastic Pixel Castle Remote studio

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