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{{Short description|Lithuanian multinational grocery and general merchandise retailer}}
{{Short description|Lithuanian multinational grocery and general merchandise retailer}}

{{More citations needed|date=January 2022}}
{{Infobox company
{{Infobox company
| name = Maxima Group
| name = Maxima Group
| logo = Maxima logo.svg
| logo = Maxima Grupe logo.png
| logo_caption = Maxima Group logo
| logo_size = 200px
| image = MAXIMA in Lithuania.jpg
| image = 14-08-15-Vilnius-RalfR-N3S 1921-22.jpg
| image_caption = Exterior of a Maxima store in Vilnius
| image_size = 270px
| image_caption = Exterior of a Maxima store
| type = Private
| type = Private
| foundation = [[Vilnius]]
| founded = {{Start date and age|1992}} in [[Vilnius]]
| caption =
| key_people = Manfredas Dargužis, [[Chief executive officer|CEO]]<ref>{{Cite web|title=Corporate Governance - MAXIMA Grupė|url=https://www.maximagrupe.eu/en/about-us/corporate-governance|access-date=2020-12-23|website=www.maximagrupe.eu}}</ref>
| key_people = Manfredas Dargužis, [[Chief executive officer|CEO]]<ref>{{Cite web|title=Corporate Governance - MAXIMA Grupė|url=https://www.maximagrupe.eu/en/about-us/corporate-governance|access-date=2020-12-23|website=www.maximagrupe.eu}}</ref>
| location = Vilnius, [[Lithuania]]
| location = Vilnius, [[Lithuania]]
| parent = [[Vilniaus Prekyba UAB]]<ref name="MG-OS">{{cite web |title=Organisational structure |url=http://www.maximagrupe.eu/en/about-us/organisational-structure |website=www.maximagrupe.eu |accessdate=11 June 2019}}</ref>, second most valuable company in the Baltic States<ref>https://baltictop.eu/#</ref>
| parent = [[Vilniaus Prekyba UAB]]<ref name="MG-OS">{{cite web |title=Organisational structure |url=http://www.maximagrupe.eu/en/about-us/organisational-structure |website=www.maximagrupe.eu |accessdate=11 June 2019}}</ref>
| industry = [[Retail]], [[general merchandise]]
| industry = [[Retail]], [[general merchandise]]
| area_served = {{Hlist|Bulgaria|Estonia|Poland|Latvia|Lithuania}}
| area_served = [[Bulgaria]]<br />[[Poland]]<br />[[Baltics]]
| revenue = €5,153.7 billion (2022)<ref>{{cite web|url=https://www.Maximagrupe.eu}}</ref>
| revenue = €5.845 billion (2023)<ref>{{cite web|url=https://maximagrupe.eu/en/about-us/results|title=2022 Consolidated Annual Report}}</ref>
| equity =
| num_employees = 38,000 (2023)<ref>{{cite web|url=https://maximagrupe.eu/EN/about-us/who-we-are|title=Who we are|website=maximagrupe.eu}}</ref>
| num_employees = 37,828 (2023)<ref>{{cite web|url=https://maximagrupe.eu/uploads/images/investuotojams/Maxima%20Grupe%20Konsoliduotasis%20metinis%20pranesimas%202023.pdf}}</ref>
| products = Groceries, [[consumer goods]]
| products = Groceries, [[consumer goods]]
| subsid = UAB Maxima LT<br /> Maxima Latvija SIA<br /> Maxima Eesti OÜ<br />Barbora UAB<br />Maxima Bulgaria EOOD<br />Stokrotka Sp. z o.o.<br />Franmax UAB<br /><ref>{{Cite web|last=|first=|date=|title=Organizational chart|url=https://maximagrupe.eu/img/control/Organizacine_struktura_EN.png|url-status=live|archive-url=|archive-date=|access-date=|website=}}</ref>
| subsid = {{ubl|UAB Maxima LT|Maxima Latvija SIA|Maxima Eesti OÜ|Barbora UAB|Maxima Bulgaria EOOD|Stokrotka Sp. z o.o.|Franmax UAB}}<ref>{{Cite web|last=|first=|date=|title=Organizational chart|url=https://maximagrupe.eu/img/control/Organizacine_struktura_EN.png|archive-url=|archive-date=|access-date=|website=}}</ref>
| homepage = {{URL|www.maximagrupe.eu/en}}
| homepage = {{URL|maximagrupe.eu/en}}
}}
}}


[[File:Maxima inside.jpg|thumb|Maxima inside]]
[[File:Maxima map.png|thumb|Maxima locations in Europe]]

[[File:Maxima in Vilnius old town.JPG|thumb|Maxima X store in [[Vilnius]] ]]
'''Maxima Grupė UAB''' is a [[Lithuania]]n group of retail chain companies operating in [[Lithuania]], [[Latvia]], [[Estonia]], [[Poland]] and [[Bulgaria]]. It is the largest Lithuanian capital company<ref>{{cite web|url=https://www.devex.com/organizations/maxima-group-133393 |title=Maxima Group &#124; Devex }}</ref> and the largest employer in the [[Baltic states]]. {{As of|2023|March 18}}, Maxima has 1599<ref>{{cite web|url=https://maximagrupe.eu/EN/about-us/who-we-are|title=Who we are|website=maximagrupe.eu}}</ref> stores in Lithuania, Latvia, Estonia, Poland and Bulgaria. Each store offers between 3,000 and 65,000 brands, depending on the size of the store. The group employs around 40,000 people. Its main headquarters are in [[Vilnius]], Lithuania.
[[File:2010 05 22 005Ermitažas.JPG|thumb|Ermitažas store in [[Šiauliai]] ]]
'''Maxima Grupė UAB''' is a [[Lithuania]]n group of retail chain companies operating in [[Lithuania]], [[Latvia]], [[Estonia]], [[Poland]] and [[Bulgaria]]. It is the largest Lithuanian<ref>https://www.lrt.lt/naujienos/verslas/4/1549347/pirma-karta-skelbiama-30-vertingiausiu-imoniu-baltijos-salyse-pirma-vilniaus-prekyba-ant-kulnu-lipa-kita-lietuvos-imone</ref> capital company<ref>https://www.15min.lt/verslas/naujiena/bendroves/top50-didziausiu-lietuvos-darbdaviu-per-desimtmeti-didieji-smulkejo-atsirado-nauju-663-1678250</ref> and the one of the largest employers in the [[Baltic states]]<ref>https://www.lrt.lt/naujienos/verslas/4/1290462/tarp-50-didziausiu-imoniu-baltijos-salyse-jau-30-bendroviu-is-lietuvos</ref>. {{As of|2023|June}}, Maxima has more than 1500<ref>{{cite web|url=https://maximagrupe.eu/EN/about-us/who-we-are|title=Who we are|website=maximagrupe.eu}}</ref> stores in Lithuania, Latvia, Estonia, Poland and Bulgaria. Each store offers between 3,000 and 65,000 brands, depending on the size of the store. The group employs more than 38,000 people. Its main headquarters are in [[Vilnius]], Lithuania.


== History ==
== History ==
Three Maxima stores were opened in Vilnius in 1992.<ref>{{Cite web |title=Maxima - MadeinVilnius.lt - Vilniaus naujienų dienoraštis |url=https://madeinvilnius.lt/tema/maxima/}}</ref>
Three stores with different names were opened in Vilnius in 1992. First Maxima store was opened in 1998.<ref>{{Cite web |title=Maxima - MadeinVilnius.lt - Vilniaus naujienų dienoraštis |url=https://madeinvilnius.lt/tema/maxima/}}</ref>


At the end of 2011, Maxima Group bought the [[Aldik]] supermarket chain in Poland with 24 stores.<ref>{{cite web|url=http://verslas.delfi.lt/business/maxima-grupei-leista-isigyti-lenkijos-prekybos-tinkla.d?id=53514261|title="Maxima grupei" leista įsigyti Lenkijos prekybos tinklą|date=29 December 2011|work=DELFI|accessdate=1 July 2015}}</ref>
At the end of 2011, Maxima Group bought the [[Aldik]] supermarket chain in Poland with 24 stores.<ref>{{cite web|url=http://verslas.delfi.lt/business/maxima-grupei-leista-isigyti-lenkijos-prekybos-tinkla.d?id=53514261|title="Maxima grupei" leista įsigyti Lenkijos prekybos tinklą|date=29 December 2011|work=DELFI|accessdate=1 July 2015}}</ref>


Between 2012 and 2020, Maxima also operated a division in [[Spain]], under the names SuperSol (supermarkets) and Cash Diplo ([[Cash & Carry]]).<ref>{{cite web|url=https://www.foodretail.es/blogs/firma_invitada/Aprendizajes-fracaso-Maxima-Group-Supersol_7_1470522934.html|title=Aprendizajes del fracaso de Maxima Group con Supersol|date=1 September 2020|work=Enric Ezquerra|accessdate=29 June 2021}}</ref> It mainly operated in [[Madrid]] and [[Andalusia]]. It was acquired in 2012 to the DinoSol group,<ref>{{cite web|title=Dinosol vende la cadena Supersol|url=https://elpais.com/economia/2012/03/05/actualidad/1330942911_644304.html|date=5 March 2012|accessdate=16 March 2021|work=[[EL PAÍS]]}}</ref> and SuperSol was sold in 2020 to [[Carrefour]],<ref>{{cite web|url=https://www.abc.es/economia/abci-carrefour-compra-tiendas-supersol-espana-78-millones-euros-202008271026_noticia.html|title=Carrefour compra las tiendas de Supersol en España por 78 millones de euros|date=27 August 2020|work=ABC|accessdate=29 June 2021}}</ref> while Cash Diplo was subject to a corporate takeover in 2021.
Between 2012 and 2020, Maxima also operated a division in [[Spain]], under the names SuperSol (supermarkets) and Cash Diplo (Cash & Carry).<ref>{{cite web|url=https://www.foodretail.es/blogs/firma_invitada/Aprendizajes-fracaso-Maxima-Group-Supersol_7_1470522934.html|title=Aprendizajes del fracaso de Maxima Group con Supersol|date=1 September 2020|work=Enric Ezquerra|accessdate=29 June 2021}}</ref> It mainly operated in [[Madrid]] and [[Andalusia]]. It was acquired in 2012 to the DinoSol group,<ref>{{cite news|title=Dinosol vende la cadena Supersol|url=https://elpais.com/economia/2012/03/05/actualidad/1330942911_644304.html|date=5 March 2012|accessdate=16 March 2021|work=[[EL PAÍS]]}}</ref> and SuperSol was sold in 2020 to [[Carrefour]],<ref>{{cite web|url=https://www.abc.es/economia/abci-carrefour-compra-tiendas-supersol-espana-78-millones-euros-202008271026_noticia.html|title=Carrefour compra las tiendas de Supersol en España por 78 millones de euros|date=27 August 2020|work=ABC|accessdate=29 June 2021}}</ref> while Cash Diplo was subject to a corporate takeover in 2021.


In 2019, "Aldik" and "[[Stokrotka]]" retail chains are merged and continue to operate under one name, "Stokrotka".<ref>{{Cite web |title="Maxima Grupė" jungia savo prekybos tinklus Lenkijoje |url=https://www.15min.lt/verslas/naujiena/bendroves/maxima-grupe-jungia-savo-prekybos-tinklus-lenkijoje-663-1003584 |access-date=2022-07-13 |website=15min.lt/verslas |language=lt}}</ref>
In 2019, "Aldik" and "[[Stokrotka]]" retail chains are merged and continue to operate under one name, "Stokrotka".<ref>{{Cite web |title="Maxima Grupė" jungia savo prekybos tinklus Lenkijoje |url=https://www.15min.lt/verslas/naujiena/bendroves/maxima-grupe-jungia-savo-prekybos-tinklus-lenkijoje-663-1003584 |access-date=2022-07-13 |website=15min.lt/verslas |language=lt}}</ref>


== Statistics ==
== Statistics ==

{| class="wikitable" style="margin: 1em 1em 1em 0; font-size: 95%;"
{| class="wikitable" style="margin: 1em 1em 1em 0; font-size: 95%;"
!
!
! Bulgaria
! {{flag|Lithuania}}
! Estonia
! {{flag|Latvia}}
! Latvia
! {{flag|Estonia}}
! Lithuania
! {{flag|Bulgaria}}
! {{flag|Poland}}
! Poland
! Total <ref name="Maximagrupe.eu">{{cite web|url= https://maximagrupe.eu/uploads/images/investuotojams/Maxima%20Grupe%20Consolidated%20Annual%20Report%202023.pdf |title= 2023 Consolidated Annual Report |website=www.maximagrupe.eu}}</ref>
!E-Commerce
! Total
|-
|-
| Number of stores <small>(2022 m.)</small>
| Total number of stores (2023)
| align="center" | 251
| align="center" | 124
| align="center" | 172
| align="center" | 83
| align="center" | 83
| align="center" | 170
| align="center" | 112
| align="center" | 246
| align="center" | 916*
| align="center" | 976
| style="background:#efefef;" | 1,599
| -
| align="center" | 1534
|-
|-
| Number of Employees <small>(2022 m.)</small>
| Number of employees (2023)
| align="center" | 12 006
| align="center" | 2,502
| align="center" | 6 371
| align="center" | 3,390
| align="center" | 3 205
| align="center" | 6,297
| align="center" | 2 309
| align="center" | 12,704
| align="center" | 12 398
| align="center" | 12,935
| align="center" style="background:#efefef;" | 37,828
|1 656
|-
| align="center" style="background:#efefef;" | 37 945**
| Profit (mil. [[EUR|€]]) (2023)
|align="center" | 18.6
|align="center" | 40.4
|align="center" | 100.7
|align="center" | 207.7
|align="center" | 116.3
| style="background:#efefef;" | 479.0
|-
| Revenue (bil. [[EUR|€]]) (2023)
| align="center" | 0.275
| align="center" | 0.593
| align="center" | 1.073
| align="center" | 2.143
| align="center" | 1.739
| align="center" style="background:#efefef;" | 5.845
|-
|-
| Revenue Eur <small>(2022 m.)</small>
| align="center" | 1 985 mln.
| align="center" | 975 mln.
| align="center" | 546 mln.
| align="center" | 239 mln.
| align="center" | 1 395 mln.
|56 mln.
| align="center" style="background:#efefef;" | 5 196*** mln.
|}
<nowiki>*</nowiki>including 86 franchise stores.
<nowiki>**</nowiki>in total there were 38 256 employed by companies managed by MAXIMA GRUOP in 2022.
<nowiki>***</nowiki>revenue in 2022 was 5 153,7 mln. Eur.
|}
|}


== Countries with Maxima branches ==
=== Maxima LT ===
Maxima LT is the largest part of Maxima Group. Maxima stores in Lithuania hold 30% of the total retail market. In 2011, GILD Bankers announced that Maxima Group was the most valuable company.<ref>{{cite web|url=http://verslas.delfi.lt/archive/article.php?id=53301025|title=Vertingiausių Lietuvos bendrovių dešimtuke - Maxima, "Lietuvos dujos" ir "Lietuvos energija"|date=23 December 2011|work=DELFI|accessdate=1 July 2015}}</ref> Maxima LT employs 12,704 people (as of December 2023),<ref>[http://rekvizitai.vz.lt/imone/maxima_lt_uab/darbuotoju-skaicius/ Maxima LT, UAB] (employees statistics)</ref> and operates 246 stores.<ref>{{Cite web |title=Maxima LT Launches 'Low Price Guarantee' Campaign |url=https://www.esmmagazine.com/retail/maxima-lt-launches-low-price-guarantee-campaign-39446 |access-date=2023-01-13 |website=ESM Magazine |date=23 February 2017 |language=en}}</ref>
[[File:Maxima store in Riga.JPG|thumb|Maxima XX store in the neighbourhood of [[Pļavnieki]] in [[Riga]]. This store has since been renovated.]]
[[File:Maxima map.png|thumb|Maxima locations in Europe]]
=== [https://www.maxima.lt/ Maxima LT] ===
[https://www.maxima.lt/ Maxima LT] is the largest part of Maxima Group. Maxima stores in Lithuania hold 70% of the total retail market. In 2011, GILD Bankers announced that Maxima Group was the most valuable company.<ref>{{cite web|url=http://verslas.delfi.lt/archive/article.php?id=53301025|title=Vertingiausių Lietuvos bendrovių dešimtuke - Maxima, "Lietuvos dujos" ir "Lietuvos energija"|date=23 December 2011|work=DELFI|accessdate=1 July 2015}}</ref> Maxima LT employs more than [https://www.vz.lt/tvarus-verslas/2023/02/02/metus-maxima-pradeda-su-dar-tvirtesniais-isipareigojimais-darbuotojams 12 000] people. (as of July 2023),<ref>https://rekvizitai.vz.lt/imone/maxima_lt_uab/darbuotoju-skaicius/</ref> and operates 251 stores.<ref>{{Cite web |title=Maxima LT Launches ‘Low Price Guarantee’ Campaign |url=https://www.esmmagazine.com/retail/maxima-lt-launches-low-price-guarantee-campaign-39446 |access-date=2023-01-13 |website=ESM Magazine |language=en}}</ref>


==== Maxima LT CEOs ====
==== Maxima LT CEOs ====
Line 94: Line 87:
* 2017–2020: Kristina Meidė<ref>{{cite web|url=https://www.delfi.lt/a/73390438|title=Keičiasi "Maxima LT" vadovas|website=DELFI}}</ref>
* 2017–2020: Kristina Meidė<ref>{{cite web|url=https://www.delfi.lt/a/73390438|title=Keičiasi "Maxima LT" vadovas|website=DELFI}}</ref>
* 2020-2022: Jolanta Bivainytė<ref>{{Cite web|url=http://www.maximagrupe.eu/news/307/81/New-Board-of-Maxima-Grupe-formed-J-Bivainyte-appointed-as-CEO|title=New Board of Maxima Grupė formed, J. Bivainytė appointed as CEO|website=www.maximagrupe.eu|access-date=2019-11-05}}</ref>
* 2020-2022: Jolanta Bivainytė<ref>{{Cite web|url=http://www.maximagrupe.eu/news/307/81/New-Board-of-Maxima-Grupe-formed-J-Bivainyte-appointed-as-CEO|title=New Board of Maxima Grupė formed, J. Bivainytė appointed as CEO|website=www.maximagrupe.eu|access-date=2019-11-05}}</ref>
* 2022-2023: Tomas Rupšys<ref>{{cite web | url=https://www.vz.lt/prekyba/2022/03/03/vilniaus-prekyboje--septyniu-vadovu-rotacija-nauja-vadova-turi-ir-maxima-lt&template=api_article | title="Vilniaus prekyboje" – septynių vadovų rotacija, naują vadovą turi ir "Maxima LT" - Verslo žinios }}</ref>
* 2022-2023: Tomas Rupšys
* 2023-present: Jolanta Bivainytė<ref>[https://www.15min.lt/verslas/naujiena/bendroves/keiciasi-akropolis-group-maxima-grupes-ir-maximos-lt-vadovai-663-2064152]</ref>
* 2023-present: Jolanta Biainytė<ref>{{cite web | url=https://www.vz.lt/verslo-valdymas/is-tarnybos-i/2023/06/05/vel-rotacija-j-bivainyte-grizta-vadovauti-maxima-lt | title=Vėl rotacija: J. Bivainytė grįžta vadovauti "Maxima LT" }}</ref>


=== Maxima Latvija ===
=== Maxima Latvija ===
Line 101: Line 94:
On 21 November 2013, the roof of a Maxima XX store in [[Riga]] [[Zolitūde shopping centre roof collapse|collapsed]], killing 54 people and seriously injuring many more. So far it is not known what caused the disaster, but the police are investigating three scenarios: that there was an error in architectural design and authorities overseeing planning had been negligent; that the cause was related to the initial building procedure; and that it was caused by the current construction of the green roof.<ref name="LA-20131123">{{cite news|url= http://www.la.lv/cilveki-mekle-atbildes-par-zolitudes-tragedijas-iemesliem-un-atbildigajiem/|title= Cilvēki meklē atbildes par Zolitūdes traģēdijas iemesliem un atbildīgajiem|date=23 November 2013|publisher=la.lv|language=Latvian|accessdate=23 November 2013}}</ref>
On 21 November 2013, the roof of a Maxima XX store in [[Riga]] [[Zolitūde shopping centre roof collapse|collapsed]], killing 54 people and seriously injuring many more. So far it is not known what caused the disaster, but the police are investigating three scenarios: that there was an error in architectural design and authorities overseeing planning had been negligent; that the cause was related to the initial building procedure; and that it was caused by the current construction of the green roof.<ref name="LA-20131123">{{cite news|url= http://www.la.lv/cilveki-mekle-atbildes-par-zolitudes-tragedijas-iemesliem-un-atbildigajiem/|title= Cilvēki meklē atbildes par Zolitūdes traģēdijas iemesliem un atbildīgajiem|date=23 November 2013|publisher=la.lv|language=Latvian|accessdate=23 November 2013}}</ref>


=== Stokrotka ===
=== Aldik ===
Maxima Group operated in Poland under the name of [[Aldik]], until 2018, when these stores started changing to [[Stokrotka]] after Maxima Group became main shareholder of Poland's EMPERIA HOLDING S.A. which operates the Stokrotka name.<ref>{{Cite web|url=https://www.lublin112.pl/koniec-powstalej-lublinie-sieci-sklepow-aldiki-zmienia-sie-stokrotki/|title=Koniec powstałej w Lublinie sieci sklepów. Aldiki zmienią się w Stokrotki|website=Lublin112.pl Wiadomości z Lublina i regionu. Lublin, Lubelskie, Lubelszczyzna. Ważne informacje z kraju|language=pl-PL|access-date=2019-09-13}}</ref>
Maxima Group operated in Poland under the name of [[Aldik]], to 2018, when these stores started changing to [[Stokrotka]] after Maxima Group became main shareholder of Poland's EMPERIA HOLDING S.A. which operates the Stokrotka name.<ref>{{Cite web|url=https://www.lublin112.pl/koniec-powstalej-lublinie-sieci-sklepow-aldiki-zmienia-sie-stokrotki/|title=Koniec powstałej w Lublinie sieci sklepów. Aldiki zmienią się w Stokrotki|website=Lublin112.pl Wiadomości z Lublina i regionu. Lublin, Lubelskie, Lubelszczyzna. Ważne informacje z kraju|language=pl-PL|access-date=2019-09-13}}</ref>


=== SuperSol ===
=== SuperSol ===
The Spanish supermarket chain SuperSol was owned by Maxima between 2012 and 2020. The supermarket had a presence in the Madrid province (including [[Ávila]], [[Guadalajara]] and [[Toledo, Spain|Toledo]] in the metropolitan area) and Southern Spain (Andalusia, [[Extremadura]], [[Ceuta]] and [[Melilla]]).<ref>{{Cite web|url=http://www.supersol.es/supersol/quienes-somos/|title=Quiénes somos|language=es-ES|access-date=2021-06-29}}</ref>
The Spanish supermarket chain SuperSol was owned by Maxima between 2012 and 2020. The supermarket had a presence in the Madrid province (including [[Ávila]], [[Guadalajara]] and [[Toledo, Spain|Toledo]] in the metropolitan area) and Southern Spain (Andalusia, [[Extremadura]], [[Ceuta]] and [[Melilla]]).<ref>{{Cite web|url=http://www.supersol.es/supersol/quienes-somos/|title=Quiénes somos|language=es-ES|access-date=2021-06-29}}</ref>


This Spanish arm also included Cash Diplo as a Cash & Carry division. Cash Diplo was subject to a corporate takeover in 2021.<ref>{{Cite web|url=https://okdiario.com/economia/directivos-supersol-cash-diplo-compraran-division-mayorista-hosteleria-compania-6794222|title=Directivos SuperSol comprarán división mayorista|language=es-ES|access-date=2021-06-29}}</ref>
This Spanish arm also included Cash Diplo as a Cash & Carry division. Cash Diplo was subject to a corporate takeover in 2021.<ref>{{Cite web|url=https://okdiario.com/economia/directivos-supersol-cash-diplo-compraran-division-mayorista-hosteleria-compania-6794222|title=Directivos SuperSol comprarán división mayorista|date=8 February 2021 |language=es-ES|access-date=2021-06-29}}</ref>

== Gallery ==
<gallery widths=180>
Maxima store in Druskininkai (XX).jpg|Maxima store in [[Druskininkai]] (XX size)
Võidujooksu MAXIMA.JPG|Maxima store in [[Tallinn]] (XX size)
MAXIMA in Lithuania.jpg|Maxima store in [[Kaunas]] (XXX size)
</gallery>


== See also ==
== See also ==
* [[List of supermarkets]]
* [[List of supermarkets]]
* [[List of shopping malls in Lithuania]]
* [[List of shopping malls in Lithuania]]
* [[List of supermarket chains in Lithuania]]
* [[Zolitūde shopping centre roof collapse]]
* [[Zolitūde shopping centre roof collapse]]


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== External links ==
== External links ==
*[http://www.maxima.lt Maxima Lithuania]
*[https://maxima.lt Maxima Lithuania]
*[http://www.maximagrupe.eu/en/ Maxima webpage in English]
*[https://maximagrupe.eu/en/ Maxima webpage in English]


{{Supermarkets in Bulgaria}}
{{Supermarkets in Bulgaria}}

Latest revision as of 00:40, 23 August 2024

Maxima Group
Company typePrivate
IndustryRetail, general merchandise
Founded1992; 32 years ago (1992) in Vilnius
HeadquartersVilnius, Lithuania
Area served
Bulgaria
Poland
Baltics
Key people
Manfredas Dargužis, CEO[1]
ProductsGroceries, consumer goods
Revenue€5.845 billion (2023)[2]
49,290,000 Euro (2020) Edit this on Wikidata
Total assets2,200,790,000 Euro (2020) Edit this on Wikidata
Number of employees
37,828 (2023)[3]
ParentVilniaus Prekyba UAB[4]
Subsidiaries
  • UAB Maxima LT
  • Maxima Latvija SIA
  • Maxima Eesti OÜ
  • Barbora UAB
  • Maxima Bulgaria EOOD
  • Stokrotka Sp. z o.o.
  • Franmax UAB
[5]
Websitemaximagrupe.eu/en
Maxima locations in Europe

Maxima Grupė UAB is a Lithuanian group of retail chain companies operating in Lithuania, Latvia, Estonia, Poland and Bulgaria. It is the largest Lithuanian capital company[6] and the largest employer in the Baltic states. As of  2023, Maxima has 1599[7] stores in Lithuania, Latvia, Estonia, Poland and Bulgaria. Each store offers between 3,000 and 65,000 brands, depending on the size of the store. The group employs around 40,000 people. Its main headquarters are in Vilnius, Lithuania.

History

[edit]

Three stores with different names were opened in Vilnius in 1992. First Maxima store was opened in 1998.[8]

At the end of 2011, Maxima Group bought the Aldik supermarket chain in Poland with 24 stores.[9]

Between 2012 and 2020, Maxima also operated a division in Spain, under the names SuperSol (supermarkets) and Cash Diplo (Cash & Carry).[10] It mainly operated in Madrid and Andalusia. It was acquired in 2012 to the DinoSol group,[11] and SuperSol was sold in 2020 to Carrefour,[12] while Cash Diplo was subject to a corporate takeover in 2021.

In 2019, "Aldik" and "Stokrotka" retail chains are merged and continue to operate under one name, "Stokrotka".[13]

Statistics

[edit]
Bulgaria Estonia Latvia Lithuania Poland Total [14]
Total number of stores (2023) 124 83 170 246 976 1,599
Number of employees (2023) 2,502 3,390 6,297 12,704 12,935 37,828
Profit (mil. ) (2023) 18.6 40.4 100.7 207.7 116.3 479.0
Revenue (bil. ) (2023) 0.275 0.593 1.073 2.143 1.739 5.845

Maxima LT

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Maxima LT is the largest part of Maxima Group. Maxima stores in Lithuania hold 30% of the total retail market. In 2011, GILD Bankers announced that Maxima Group was the most valuable company.[15] Maxima LT employs 12,704 people (as of December 2023),[16] and operates 246 stores.[17]

Maxima LT CEOs

[edit]
  • 2008–2011: Gintaras Jasinskas[18]
  • 2011–2014: Arūnas Zimnickas[19]
  • 2014–2017: Žydrūnas Valkeris[20]
  • 2017–2020: Kristina Meidė[21]
  • 2020-2022: Jolanta Bivainytė[22]
  • 2022-2023: Tomas Rupšys[23]
  • 2023-present: Jolanta Biainytė[24]

Maxima Latvija

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On 21 November 2013, the roof of a Maxima XX store in Riga collapsed, killing 54 people and seriously injuring many more. So far it is not known what caused the disaster, but the police are investigating three scenarios: that there was an error in architectural design and authorities overseeing planning had been negligent; that the cause was related to the initial building procedure; and that it was caused by the current construction of the green roof.[25]

Aldik

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Maxima Group operated in Poland under the name of Aldik, to 2018, when these stores started changing to Stokrotka after Maxima Group became main shareholder of Poland's EMPERIA HOLDING S.A. which operates the Stokrotka name.[26]

SuperSol

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The Spanish supermarket chain SuperSol was owned by Maxima between 2012 and 2020. The supermarket had a presence in the Madrid province (including Ávila, Guadalajara and Toledo in the metropolitan area) and Southern Spain (Andalusia, Extremadura, Ceuta and Melilla).[27]

This Spanish arm also included Cash Diplo as a Cash & Carry division. Cash Diplo was subject to a corporate takeover in 2021.[28]

[edit]

See also

[edit]

References

[edit]
  1. ^ "Corporate Governance - MAXIMA Grupė". www.maximagrupe.eu. Retrieved 2020-12-23.
  2. ^ "2022 Consolidated Annual Report".
  3. ^ https://maximagrupe.eu/uploads/images/investuotojams/Maxima%20Grupe%20Konsoliduotasis%20metinis%20pranesimas%202023.pdf. {{cite web}}: Missing or empty |title= (help)
  4. ^ "Organisational structure". www.maximagrupe.eu. Retrieved 11 June 2019.
  5. ^ "Organizational chart".
  6. ^ "Maxima Group | Devex".
  7. ^ "Who we are". maximagrupe.eu.
  8. ^ "Maxima - MadeinVilnius.lt - Vilniaus naujienų dienoraštis".
  9. ^ ""Maxima grupei" leista įsigyti Lenkijos prekybos tinklą". DELFI. 29 December 2011. Retrieved 1 July 2015.
  10. ^ "Aprendizajes del fracaso de Maxima Group con Supersol". Enric Ezquerra. 1 September 2020. Retrieved 29 June 2021.
  11. ^ "Dinosol vende la cadena Supersol". EL PAÍS. 5 March 2012. Retrieved 16 March 2021.
  12. ^ "Carrefour compra las tiendas de Supersol en España por 78 millones de euros". ABC. 27 August 2020. Retrieved 29 June 2021.
  13. ^ ""Maxima Grupė" jungia savo prekybos tinklus Lenkijoje". 15min.lt/verslas (in Lithuanian). Retrieved 2022-07-13.
  14. ^ "2023 Consolidated Annual Report" (PDF). www.maximagrupe.eu.
  15. ^ "Vertingiausių Lietuvos bendrovių dešimtuke - Maxima, "Lietuvos dujos" ir "Lietuvos energija"". DELFI. 23 December 2011. Retrieved 1 July 2015.
  16. ^ Maxima LT, UAB (employees statistics)
  17. ^ "Maxima LT Launches 'Low Price Guarantee' Campaign". ESM Magazine. 23 February 2017. Retrieved 2023-01-13.
  18. ^ ""Maxima LT" vadovaus G.Jasinskas". Archived from the original on 2010-04-20. Retrieved 2018-04-07.
  19. ^ Iš tarnybos į...
  20. ^ ""Maximos" vadovybėje - rokiruotė". DELFI.
  21. ^ "Keičiasi "Maxima LT" vadovas". DELFI.
  22. ^ "New Board of Maxima Grupė formed, J. Bivainytė appointed as CEO". www.maximagrupe.eu. Retrieved 2019-11-05.
  23. ^ ""Vilniaus prekyboje" – septynių vadovų rotacija, naują vadovą turi ir "Maxima LT" - Verslo žinios".
  24. ^ "Vėl rotacija: J. Bivainytė grįžta vadovauti "Maxima LT"".
  25. ^ "Cilvēki meklē atbildes par Zolitūdes traģēdijas iemesliem un atbildīgajiem" (in Latvian). la.lv. 23 November 2013. Retrieved 23 November 2013.
  26. ^ "Koniec powstałej w Lublinie sieci sklepów. Aldiki zmienią się w Stokrotki". Lublin112.pl Wiadomości z Lublina i regionu. Lublin, Lubelskie, Lubelszczyzna. Ważne informacje z kraju (in Polish). Retrieved 2019-09-13.
  27. ^ "Quiénes somos" (in European Spanish). Retrieved 2021-06-29.
  28. ^ "Directivos SuperSol comprarán división mayorista" (in European Spanish). 8 February 2021. Retrieved 2021-06-29.
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