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MERS gallery has been created around 18:00, 29 May 2015 UTC+9. The statement that female users spammed on May 15, 2015 is false.
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Restored revision 1233191714 by 136.244.128.108 (talk): Namu wiki is not a credible source
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[[File:Megalian movement screenshot of post.png|thumb|right|This post made by early Megalians is titled "We men are rational so we don’t hesitate before doing things by chattering like girls." When opened, the viewer sees the content "We simply kill you!" followed by statistics showing that 94% of [[Crime in South Korea|South Korean felonies]] are committed by men.{{sfn|Jeong|Lee|2018|p=8}}]]
 
The Megalia movement was sparked on DC Inside. In the spring of 2015, DC Inside users started a forum called "MERS Gallery" for sharing information on the [[Middle East respiratory syndrome]] (MERS) outbreak. A false rumor spread that two women with MERS had refused to quarantine and instead went on a shopping trip to [[Hong Kong]]. ThereForum users bashed them and called them "kimchi women".{{sfn|Steger|2016}} On May 15, 2015, female users began spamming the forum with humorous posts blaming men for all of the world's problems.{{sfn|Kim|2020|p=154}} The women making these posts "began as group of [[Troll (slang)|trolls]] without an explicit activist goal". Their primary motivation was simply "to provoke and irritate young Korean men" who had spent years "ridiculing, denigrating, and bullying" Korean women online.{{sfn|Jeong|Lee|2018|p=2}} One widely-shared post had a title meant to sound like it was written by a male user, "We men are rational so we don’t hesitate before doing things by chattering like girls." But when viewers opened the post, they would see the punchline ("We simply kill you!") and statistics showing that 94% percent of [[Crime in South Korea|felonies in Korea]] are committed by men.{{sfn|Jeong|Lee|2018|p=8}} In later interviews, women who had participated in this initial wave of trolling described it as "cathartic" and "exhilarating".{{sfn|Jung|2023|loc=Chapter 5}}
was a claim that Forum users bashed them and called them "kimchi women"{{sfn|Steger|2016}}, but it came out to be false by research of internet users. It has been confirmed that female gallery users, who used to post malicious comments and express their hatred towards men for fun, have transformed a newly established gallery into a space exclusively for their hate speech against men, on 29 May 2015, one day before the press conference announcing that two women refused to quarantine was published.<ref>{{cite web |title=Megalia |website=Namu wiki |access-date=9 July 2024 |url=https://namu.wiki/w/%EB%A9%94%EA%B0%88%EB%A6%AC%EC%95%84?from=%EB%A9%94%EA%B0%88#s-5}}</ref>. Female users began spamming the forum with humorous posts blaming men for all of the world's problems.{{sfn|Kim|2020|p=154}} The women making these posts "began as group of [[Troll (slang)|trolls]] without an explicit activist goal". Their primary motivation was simply "to provoke and irritate young Korean men" who had spent years "ridiculing, denigrating, and bullying" Korean women online.{{sfn|Jeong|Lee|2018|p=2}} One widely-shared post had a title meant to sound like it was written by a male user, "We men are rational so we don’t hesitate before doing things by chattering like girls." But when viewers opened the post, they would see the punchline ("We simply kill you!") and statistics showing that 94% percent of [[Crime in South Korea|felonies in Korea]] are committed by men.{{sfn|Jeong|Lee|2018|p=8}} In later interviews, women who had participated in this initial wave of trolling described it as "cathartic" and "exhilarating".{{sfn|Jung|2023|loc=Chapter 5}}
 
As these trolling posts grew in popularity and spread across the Korean Internet, posters began to take on a more self-consciously feminist attitude. They adopted the name "Megalians" as a [[portmanteau]] of "MERS Gallery" and "''[[Egalia's Daughters]]''." ''Egalia's Daughters'' is a feminist novel about a world where women are the dominant sex and men are forced into a subordinate role. By reversing gender roles, the novel reveals the misogyny hidden in many aspects of society, especially language.{{sfn|Munawar|2019|pp=156-157}} Megalians sought to do the same thing to misogynist language on the Internet, "mirroring" the misogynist language used against women.{{sfn|Jeong|Lee|2018|p=5}} Popular mirroring posts included such comments as "Men should demurely handle housework at home," "Alcohol tastes best when served by men," and "Men are men’s worst enemies."{{sfn|Jung|2023|loc=Chapter 5}} Misogynist words were "mirrored", too: "kimchi woman" became "kimchi man" ({{Korean|labels=no|hangul=김치남|rr=gimchi-nam}}), meaning a man who judges women by their appearances. "[[Cosmetic surgery in South Korea|Plastic surgery]] monster" ({{Korean|labels=no|hangul=성괴|rr=seong-goe}}) was countered with the [[homophone]] "sex buyer" ({{Korean|labels=no|hangul=성괴|rr=seong-goe}}). "Bean paste girl" was replaced with "[[Pacific saury|mackerel pike]] man" ({{Korean|labels=no|hangul=꽁치남|rr=kkongchinam}}), referring to cheap men who refuse to pay for dates.{{efn|In Korean culture, it is very uncommon for women to pay for dates or for a couple to [[Going Dutch#Asia|split the check]].{{sfn|Kim|2021a|p=104}}}}
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