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{{Short description|
{{Use dmy dates|date=July 2015}}
{{Infobox company
| name = TopHit
| logo = TopHit.png
| foundation = {{start date and age|2003}}
| founders = [[Igor Kraev]], [[Vadim Botnaruk]]
| key_people = Igor Kraev, Pavel Balashov
| location= [[
| industry = [[
| products =
| homepage = {{URL|tophit.com
}}
'''TopHit''' is an internet platform for music distribution, airplay monitoring and chart publishing. Originating from Ukraine and Russia, it now works on global scale. It offers a variety of functions, main of them regular statistical [[music charts]] based on data from [[Radio broadcasting|radio broadcasts]] and musical internet services such as [[YouTube]] and [[Spotify]]. Musicians are able to upload their songs and promote them via TopHit. The songs from Russian and worldwide singers become aggregated, tested, distributed and rotated on radio using TopHit's capabilities. Promotion of [[music video]]s is also available, as well as donations collecting system for supporting artists. Permanent users and partners of TopHit include over 5700 musicians, [[music group]]s, [[DJ]]s and tens of [[record label]]s, including [[Warner Music Group]], [[Universal Music Group]], [[Sony Music Entertainment]], [[Bertelsmann Music Group|BMG]], Black Star Inc., [[Velvet Music]] and others.
▲More than 90% of radio hits and more than 60% of [[YouTube]] and [[Spotify]] hits are currently sent to radio stations through TopHit, along with brand new songs. Services of the platform are available to 1,070 radio stations and 75 TV channels in 38 countries, including [[Ukraine]], [[Commonwealth of Independent States|CIS]] and European countries, the [[Middle East]], the [[United States]] and [[Canada]]. The weekly audience of TopHit partner broadcasters exceeds 200 million listeners and viewers. TopHit is often used as a source of data on the popularity of a particular artist in Ukraine and the CIS. [[Universal Music]] called TopHit the most authoritative site that monitors the radio airwaves.<ref>{{cite web |title=Results Of The Year: Universal Music in Russia |url=http://www.universalmusic.ru/ru/artists/742/news/1347/ |website=universalmusic.ru |access-date=2 February 2022 |date=28 April 2014 |language=ru |archive-url=https://web.archive.org/web/20140428201011/http://www.universalmusic.ru/ru/artists/742/news/1347/ |archive-date=28 April 2014 |url-status=dead}}</ref> Experts point out that TopHit is primarily a professional tool for musicians, publishers and broadcasters, and only then a product for the mass audience.
== History ==
The
=== 2000 ===
2002, July-August [[Igor Kraev]], with the participation of [[Vadim Botnaruk]], came up with a system of online distribution of musical novelties to regional radio stations. The prototype of the platform has been tested on the subdomain radio.ars-records.ru of the record label ARS-Records since the fall of 2002.
2003, March 27 Igor Kraev and Vadim Botnaryuk launch a new platform for online distribution of songs to radio stations on the mp3fm.ru domain; more than 50 regional radio stations in Russia and CIS countries, dozens of young artists and even Russian pop stars, such as Alyona Sviridova, Vladimir Kuzmin, [[Leonid Agutin]], [[Alla Pugacheva]], Murat Nasyrov, Ilya Lagutenko become mp3fm.ru partners.
2003, November 1 attempted raider seizure of the platform through gaining control over the domain mp3fm.ru, the work of the site stops.
2003, November 3 [[Igor Kraev]] registers the domain tophit.ru and the service is relaunched at tophit.ru. In the same month, TopHit starts publishing a weekly updated Weekly General Airplay Top Hit 100 radio chart, which allows tracking the statistics of popular hits on air. In November 2003, the first major network radio station, Russkoe Radio Ukraine, becomes a partner of TopHit.
In 2004, the monthly December Top Radio Hits chart and the annual radio singles chart were published for the first time; according to TopHit, the best radio track of 2003 in Russia and CIS countries was the song "Ocean and Three Rivers" performed by Valery Meladze and [[Nu Virgos|VIA Gra]].
On February 13, 2003 the largest Russian radio network "[[Europa Plus|Europe plus]]" became a partner of TopHit, which was soon joined by other leading Moscow radio broadcasters Autoradio, [[Russkoye Radio]], [[Love Radio]], Maximum, [[Nashe Radio]] and others. In April the first live concert TopHit Live! 2004 with the participation of Russian pop stars.
In
2005, April 20 [[Sony Music|Sony Music Entertainment]] becomes TopHit's record label partner, later joined by Universal Music (26.07.2005) and Warner Music (20.10.2005).
In December 2005 the number of TopHit partner radio stations reached 350, the largest radio networks of Russia and CIS countries also became TopHit partners during 2005: [[AvtoRadio]], DFM, Humor FM, Dorozhnoe Radio, [[Russkoye Radio|Russkoey Radio]], [[Nashe Radio]], [[Love Radio]] and others.<ref name=":0" />
In January
Already in February, the number of TopHit partner radio stations reached 400, and the number of Moscow radio stations participating in the TopHit chart reached 18. In 2007, TopHit received the A. Popov Award "for the great contribution to the development of Russian radio. A. Popov Award "for a great contribution to the development of Russian-language radio broadcasting abroad".
In June 2007, online distribution of music videos for TV channels was launched, and on January 19, [[Vadim Botnaruk]] died; the cause of his death was severe injuries caused by unknown criminals on the evening of January 15 in the courtyard of the house in [[Moscow]] where one of TopHit's founders lived.
2008, June copyright holders get the opportunity to upload their content to TopHit independently.<ref name=":1" /> 2009, February was the year of the launch of an online pre-testing system for new songs by radio station music editors, labels and artists themselves.
=== 2010 ===
2010, February TopHit registers its trademark in Ukraine and launches the service on the domain tohit.ua.<ref name=":1" />
2010, March all new music became available to TopHit partner radio stations in uncompressed .wav format.<ref name=":2" /> 2010, October production and distribution of the radio and TV program "Top Hit Chart", an hour-long hit parade of the best songs of the week.
2011, January for the first time separate final TopHit radio charts for Russia and Ukraine were published.<ref name=":3" />
In February 2011, for the first time, an annual report on the situation in the radio air of Russia and CIS countries was presented<ref>{{Cite web |title=Архивированная копия |website=[[Tophit]] |url=https://www.tophit.ru/history/doc/tophit_annual_2010.pdf |archive-url=https://web.archive.org/web/20210418140106/https://www.tophit.ru/history/doc/tophit_annual_2010.pdf |archive-date=2021-04-18 |access-date=2021-10-26 |url-status=live}}</ref>, compiled by Igor Kraev based on the results of analyzing TopHit's annual airtime statistics.<ref name=":1" />
Since 2013, the annual [[Top Hit Music Awards]] Russia ceremony has been held to recognize the highest achievements of artists, authors and record companies in radio airplay and on the Internet. Legendary Russian performers, authors and producers become members of the "TopHit Hall of Fame" Top Hit Hall Of Fame.
2013, September — TopHit moves the platform's phono library from an American radio format grid including Contemporary Hit Radio (CHR), Adult Contemporary (AC), Hot AC, Urban, etc. formats to a simpler format system such as Pop, Dance, Rock, Rap, Jazz, etc.
2015, January — version 3.0 of the TopHit platform is launched, and in March 2015 TopHit signs a partnership agreement with Google and starts publishing the YouTube Russia chart and the [[YouTube Music|Radio & YouTube Russia]] chart.
2016, January — TopHit has exclusively published for the first time the YouTube Russia charts for 2015 performer and music video charts, as well as the consolidated annual charts Top 100 Radio & YouTube Artists Russia, Top 200 Radio & YouTube Hits Russia.<ref name=":1" />
In July 2007, TopHit launched its own radio air monitoring system and TopHit Spy telegram bot, which allows tracking the appearance of hits on the air of more than 800 radio stations in real time.<ref name=":4" />
In 2019, the number of TopHit partner radio stations exceeded 1000 for the first time, and the geography of the platform expanded to 30 countries in Europe, Asia, the Middle East and the United States.<ref name=":5" /> In April 2019, the TopHit record label was launched.
=== 2020 ===
In April 2020, Top Hit Music Awards Ukraine honored the best artists, authors and record labels in Ukraine for the first time. In May of the same year, the TopHit Pay system was launched, allowing TopHit users to send donations to artists.
In March 2021, TopHit becomes Spotify's chart publishing partner for the streaming platform.
In September 2021, the system of testing new songs on TopHit will be updated. From now on, all songs are ranked on a 10-point scale, and their rating is influenced not only by the preliminary estimates of radio stations, but also by the sum of the song's airplay on the radio and views of the music video on [[YouTube]].
In November of the same year TopHit published the 1st issue of Top Hit Chart Ukraine program. Jerry Heil became the host of the first issue. The next episodes, along with Jerry Heil, will also be hosted by Artem Pivovarov, MamaRika, Anna Trincher, and other stars of the Ukrainian scene.
In 2023, the presentation of an updated single portal on the domain tophit.com takes place.<ref>{{Cite web |title=Музыкальный портал TopHit представил в России обновленную версию<!-- Заголовок добавлен ботом --> |date=16 March 2023 |url=https://www.intermedia.ru/news/377316 |archive-url=https://web.archive.org/web/20230319081720/https://www.intermedia.ru/news/377316 |archive-date=2023-03-19 |access-date=2023-03-19 |url-status=live}}</ref>
== Functionality ==
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The website's own automated service ''[[#TopHit Spy|TopHit Spy]]'' is aimed to monitor music broadcast at partner radio stations and to generate statistics of aired music. This data is used to form summary radio charts. As well, similar charts for [[YouTube]] and [[Spotify]] are available. Detailed play statistics for each song are given to rights holders — artists, authors, publishers and labels.
=== Formation of the TopHit content database ===
Producers and rights holders of musical content, upon registering with TopHit, upload their new works, phonograms, and music videos to the platform. The TopHit content database is organized into two primary sections: Music Arrivals (featuring 600-800 successfully tested new releases from the past two months) and Golden Hits (comprising over 200,000 radio hits from the past 30 years).
Approximately 60% of these songs are in English, while the remainder are performed in Russian, Spanish, German, Romanian, Ukrainian, Korean, and other languages.
▲As of November 1, 2021, TopHit's music library includes more than 150 thousand radio hits, 50% of which are in English, 45% in Russian, and about 5% in other European languages. The database contains over 10 thousand music videos. Copyright holders (authors, performers, [[music group]]s, [[DJ]]s, record labels) upload up to 5 new music videos for TV channels and 25-30 new songs to TopHit every day. New music that has successfully passed the test is made available for download by TopHit's partner radio stations and is included in the radio rotation.
▲=== New song probing ===
Since 2009, TopHit has introduced online testing of all music novelties. Testing is carried out by music editors of TopHit partner radio stations. Depending on the test score of the track, a decision is made on its further placement on TopHit and promotion on the radio. Since 2021, testing has become continuous (preliminary testing before the song appears on the air, and subsequent on-air testing), the current rating of each track is measured by a 10-point scale, the degree of correspondence of the format of the tested track and the tester is taken into account automatically. The final rating of each track is exposed taking into account more than 10 factors with different weighting. The testing procedure consists of listening to a short version of a new track and then giving a "like" or "dislike" rating. Points, which a track gets in the course of preliminary (pre-air) testing, are subject to "inflation", depreciate and zero out in a few months. At the same time, "on-air" and "viewing" points are accumulated for each song that goes on air and on the streaming platforms. Therefore, in the end, the tracks with the most radio airplay, [[YouTube]] views, and [[Spotify]] listens have the highest ratings.
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In January 2004 TopHit published its first monthly chart ''Top Radio Hits'' and annual chart of radio singles and chart of popular musicians on radio. Per TopHit, the best track of 2003 on radio in Russia and CIS countries was the song "Ocean and three rivers", performed by [[Valeriy Meladze]] and the band [[VIA Gra]]. Since 2003 to 2016 statistics were based on reports about airplays weekly provided by radio stations themselves. Anatoly Veizenfeld and Mikhail Sergeev of ''Звукорежиссёр'' (Zvukorezhissyor: Soundproducer) magazine wrote, "That is the way, how the feedback comes from the broadcasters in this project, and it allows them to receive the data about each song rotation on air".<ref>{{Cite web |url=http://rus.625-net.ru/audioproducer/2007/10/exhib3.htm |title=NATEXPO 2007 (архив журнала «Звукорежиссер»: 2007) |archive-url=https://web.archive.org/web/20081026140609/http://rus.625-net.ru/audioproducer/2007/10/exhib3.htm |archive-date=26 October 2008 |url-status=dead}}</ref>
In 2017 Top Hit introduced digital multi-channel tuners and launched separate onair monitoring in Moscow, Saint-Petersburg and Kyiv. For playlist recognition it began to use [[audio recognition]] system. Digital metadata transmitted by radiostations is also used. Number of partnering radiostations counts more than 1000. Since 2015 TopHit also publishes charts from YouTube as well as joint chart Radio & YouTube. Spotify was added in 2021. In 2019 an audio recognition system ''TopHit Spy'' was implemented. Charts include: overall charts, weekly charts from Moscow and Kiyiv, monthly charts and yearly charts. Advanced users can use extended features such as charts from all partner
TopHit charts are usually covered by mass media.
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==== Top Hit Chart TV and radio shows ====
TV and radio shows dedicated to TopHit charts are produced for mass media. [[Muz TV]] TV channel aired the TV show ''Top Hit Chart'' from 2010 until 2013 where 30 top songs were regularly announced. Advertology.ru monitoring service found the show to be in top-10 of all music TV shows in Russia, with average share 3
Nowadays programs with the same name are aired regularly at about 50 radio stations in ex-USSR countries. Ukrainian version of the show was launched in November 2021 and is hosted by Jerry Heil, Artyom Pivovarov and other Ukrainian popular singers.
==== Chart milestones ====
* [[Dima Bilan]] and [[David Guetta]] are found to be the most aired musicians. They each have over 30 million of registered airplays.
* [[MakSim]] is the only singer in the chart's history, who has had four number one songs within a calendar year ("Отпускаю", "Знаешь ли ты", "Ветром стать", "Мой рай" in 2007).
* MakSim has had seven consecutive number one hits, which is considered an unbreakable record for other artists.
* [[Yolka (singer)|Elka]] is the only artist to have topped the Annual General Chart twice and Annual Russian Chart three times on Tophit.
* Elka is the only Russian artist who topped all of the Tophit charts simultaneously, in 2010–2011.
* "[[w:ru:Прованс (песня)|Provence]]", performed by Elka, spent 109 weeks on Tophit General 100.
* [[Yulia Savicheva]] is the only artist to self-replace at the top of Tophit Audience Choice Chart.
* "[[Love You like a Love Song|Love You Like a Love Song]]" by [[Selena Gomez & the Scene]] holds the record as the longest-running chart-toper of the Tophit single chart, spending 20 weeks at the first spot.
=== Top Hit Live! concerts ===
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[[Top Hit Music Awards]] is an annual awards ceremony established by TopHit in 2013. Russian artists, authors and producers are honored for outstanding achievements in popular music and record business, based on the data of song rotation on air of the radio stations. Ceremonies are held annually in Moscow. In April 2020, for the first time, the Top Hit Music Awards Ukraine recognized the best performers, authors, and record labels in Ukraine.
[[Yolka (singer)|Yolka singer]], one of the most popular Russian singers, honors Top Hit Music Awards as a tool for determining artists by their real statistical popularity, not by decisions of some jury. This also emphasizes professional nature of the award.<ref>{{Cite web|url=https://www.intermedia.ru/news/321491|title=Ёлка: "Премия TopHit - чистая статистика, которая не подлежит сомнениям"|date=26 March 2018|website=www.intermedia.ru}}</ref> Yolka was awarded multiple times, including "Artist of the decade award", as Top Hit measurements show that she is extremely popular among Russian-speaking listeners with over 19 million of airplays in 10 years.<ref name=":3">{{Cite web|url=https://360tv.ru/news/znamenitosti/nazvan-samyj-populjarnyj-v-radioefire-rossijskij-artist-desjatiletija/|title=Назван самый популярный в радиоэфире российский артист десятилетия|website=360tv.ru|date=9 July 2020 }}</ref>
There is a ''Top Hit Hall of Fame'' as a part of the award. Every year 10 nominees are announced by partnering radio stations, determined by voting. Then past Hall of Fame members elect 2 of them.
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== Recognition ==
Experts from the [[InterMedia (agency)|InterMedia]] news agency, [[:ru:Сафронов, Евгений Анатольевич|Evgeny Safronov]] and [[:ru:Мажаев, Алексей Игоревич|Aleksey Mazhaev]], expressed the opinion that the charts published by the portal could not fully reflect the artist popularity in Russia, as Tophit along with Moskva.FM deal with radio industry research. Nevertheless, the experts qualified the portal hit parades as professional.<ref name=":4">{{Cite web|url=https://www.mk.ru/culture/2012/03/15/682112-luchshiy-artist-tot-kogo-slushayut-za-dengi.html|title=Лучший артист — тот, кого слушают за деньги|website=www.mk.ru|date=15 March 2012 }}</ref> [[:ru:Барабанов, Борис Сергеевич|Boris Barabanov]] also marked that Tophit.ru activity is more familiar to the music industry professionals than public at large. "One of the most effective chart-based sources is Tophit.ru. It's rather a reliable, in professional circles, mechanism that allows the rightholders to place their compositions on the website and make them available for station download. The latter ones, in their turn, having downloaded the song, send reports on its rotation, if this song is put on air, which shows its popularity. Tophit.ru promotion model is considered very effective on the market," wrote the author. [[:ru:Гуру Кен|Guru Ken]] called Tophit the leader in the area of media content delivery to radio stations.<ref name=":5">[http://www.guruken.ru/tv/promofm "Promo FM to unite radio stations and beginning artists"], ''guruken.ru''</ref> In the journal ''[[:ru:Компания (журнал)|Kompania]]'' (Company), Anastasia Markina also mentioned the portal as the leader in its professional sphere and wrote, "Tophit.ru took under its wing over 400 stations and 60 TV-channels. On the other hand, over a thousand rights holders, among which are the majority of record labels, including the majors [[Sony Music Entertainment|Sony Music]], [[Universal Music Group|Universal Music]], [[Warner Music Group|Warner Music]] and [[EMI]]/Gala Records», work with this website."<ref>Anastasiya Markina, [http://ko.ru/articles/23425 "Talents speaking"]</ref>
In RMA (a course of lectures for professionals in the music business), Dmitry Konnov, [[Universal Music Russia]] CEO, speaking of Russian music promotion perspectives, underlined the fact that "if you want to reach popularity, I advise to write and perform Russian music, promote Russian artists and keep a close watch at Tophit.ru but not get lost in admiration at Billboard".<ref>[http://www.rma.ru/news/7801/ "Universal Music Russia CEO delivers lecture to RMA students"], RMA</ref>
In 2010, the summary statistical data of the portal for the year of 2009 became the foremost source in defining the nominees for "Bog Efira" (Air God) Music Awards (a music version of Popov's Award in the area of radio broadcast). Tophit annual charts are also covered in the mass media.
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[[Category:Record charts]]
[[Category:
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