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{{Infobox radio station
| name = WHKO
| logo = WHKO_NEW.jpg
|
| city = [[Dayton, Ohio]]
| area = [[Dayton metropolitan area]]<br />[[Cincinnati metropolitan area]] | branding =
| translator = {{Radio Relay|101.1|W266BG|Dayton|HD2}}<br />{{Radio Relay|98.7
▲| frequency = 99.1 [[Megahertz|MHz]] {{HD Radio}}
| airdate = {{start date|1946}}
▲| translator = 98.7 W254BA ([[Riverside, Ohio|Riverside]], relays HD3)
|
| format
| subchannels = HD2: [[Classic hits]] ([[WZLR]] | erp
| haat = {{convert|325|m|ft|
| class = B
| licensing_authority = [[Federal Communications Commission|FCC]]
| facility_id = 14245
| coordinates = {{coord|39.733944|N|84.248|W|type:landmark_region:US-OH_source:FCC
| callsign_meaning = A portmanteau of former
| former_callsigns = WHIO-FM (1946–1989)
| owner = [[Cox Media Group]]▼
|
| licensee = CMG Radio Operating Company, LLC
| sister_stations = [[WHIO (AM)|WHIO]], [[WHIO-FM]], [[WHIO-TV]], [[WZLR]]▼
| webcast = {{listenlive|https://www.k99online.com/stream/}}▼
| website = {{URL|https://www.k99online.com/}}▼
▲| webcast = {{listenlive|https://www.k99online.com/stream
▲| website = {{
}}
'''WHKO''' (99.1 [[
WHKO is considered a "Superpower FM" station;<ref>{{Cite web|url=https://w9wi.com/|title=W9WI Studio - Unleash your creativity and captivate your audience with immersive experiences. Discover the power of multimedia today!}}</ref>
▲</ref> Because it [[sign-on|signed on]] in 1946, it is [[grandfather clause|grandfathered]] with a bigger signal than most FM stations in Ohio. Its power, 50,000 [[watt]]s, is the same as several FM stations in Dayton. But its [[height above average terrain]] (HAAT) at 325 meters (1066 ft) is far above what would be allowed today, a maximum of 152 meters (500 ft) for that power. WHKO's [[transmitter]] is on Germantown Street in Dayton, on co-owned Channel 7 [[WHIO-TV]]'s [[radio masts and towers|tower]].<ref>[https://radio-locator.com/cgi-bin/finder?sr=Y&s=C&call=wHKO&nav=home Radio-Locator.com/WHKO]</ref> The [[HD Radio|HD2]] [[digital subchannel]] [[simulcast]]s [[WZLR]]'s [[classic hits]] format. The HD3 subchannel plays [[urban oldies]] and feeds [[FM translator]] '''W254BA''' at 98.7 MHz.<ref>[https://radio-locator.com/info/W254BA-FX Radio-Locator.com/W254BA]</ref>
==
===
In 1946, the station signed on as WHIO-FM, the first FM station in Dayton and one of the first in Ohio.<ref>[https://worldradiohistory.com/Archive-BC-YB/1950/RADIO%20&%20TV%20ALL%20YB%201950%20B&W-11.pdf Information] from [[Broadcasting & Cable|Broadcasting Yearbook]] 1950 page 239
=== Beautiful music (196?-1989) ===
In the 1960s, WHIO-FM switched to its own programming, a [[beautiful music]] format. It played quarter-hour sweeps of instrumental [[cover version]]s of popular songs, along with [[Broadway theatre|Broadway]] and [[Cinema of the United States|Hollywood]] show tunes. As more people acquired FM radios, WHIO-FM was the top-rated station in the Dayton market for many years, playing [[Reel-to-reel audio tape recording|reel to reel]] tapes of beautiful music provided by [[Bonneville International]] in [[Salt Lake City]]. It used a "live assist" system, where [[disc jockey|announcers]] listed the songs and gave news briefs and weather updates, but only talking briefly between the music.
In the 1980s, WHIO-FM's audience began to age, even though the overall ratings were strong. The 25-54 [[demographic]], most sought after by advertisers, were slipping, so management decided to add more modern vocals, in an attempt to find younger listeners. Songs from [[The Eagles]], [[Stevie Wonder]], [[Carly Simon]] and [[Jim Croce]] were added. When this tactic failed, Cox Broadcasting decided to research the market for a format that Dayton listeners would respond to. Many [[easy listening]] and beautiful music stations evolved into [[soft adult contemporary]] stations. But with [[WCHD|WVUD]] 99.9 already in the
===
On March 17, 1989, the station switched its [[call sign]] to
The previous format's audience, mainly older listeners, were very unhappy about the format change. The station received hundreds of complaint letters and numerous phone calls demanding to know why "FM 99" was playing country music. But after 2 ratings periods, K99.1FM was back to its number one ranking in its target demographic of 25-54. Prior to the switch, the top-rated country station in Dayton through the 1970s and 1980s was [[WONE (AM)|WONE]], which switched to
At first, WHKO was "easy listening country", playing more soft crossover hits from [[Kenny Rogers]], [[Linda Rondstadt]], [[Rita Coolidge]], [[Gordon Lightfoot]] and other [[soft rock]] and [[adult contemporary]] artists with a country background. The [[disk jockey]] style was laid back, at times sounding almost like the previous easy listening format. Over the next several years, the station slowly modernized the
WHKO is the Dayton Children's Radiothon station the market and has raised over $4 million dollars since 1998.<ref>{{Cite web|url=http://coxmediagroupohio.com/2019/01/14/k99-1fm-raises-over-300000-for-dayton-childrens-hospital-during-annual-radiothon/|title=K99.1FM Raises over $300,000 for Dayton Children's Hospital during annual Radiothon > Cox Media Group Ohio|date=2019-01-14|website=Cox Media Group Ohio|language=en-US|access-date=2019-03-06}}</ref> WHKO won the National Association of Broadcasters Crystal Award in 2018 for outstanding community service.<ref>{{Cite web|url=https://www.nab.org/events/awards/overview.asp?id=1927|title=Overview {{!}} NAB Crystal Radio Awards|website=www.nab.org|access-date=2019-03-06}}</ref> WHKO was only one of eight stations receiving the award. WHKO has also been nominated for several Academy of Country Music and Country Music Association awards.<ref>{{Cite web|url=https://www.dayton.com/entertainment/k99-1fm-earns-one-the-highest-honors-country-music-again/1Xwo6EeBOp7PQgsj1ehCtJ/|title=K99.1FM earns one of the highest honors in country music again|
▲WHKO is the Dayton Children's Radiothon station the market and has raised over $4 million dollars since 1998.<ref>{{Cite web|url=http://coxmediagroupohio.com/2019/01/14/k99-1fm-raises-over-300000-for-dayton-childrens-hospital-during-annual-radiothon/|title=K99.1FM Raises over $300,000 for Dayton Children's Hospital during annual Radiothon > Cox Media Group Ohio|date=2019-01-14|website=Cox Media Group Ohio|language=en-US|access-date=2019-03-06}}</ref> WHKO won the National Association of Broadcasters Crystal Award in 2018 for outstanding community service.<ref>{{Cite web|url=https://www.nab.org/events/awards/overview.asp?id=1927|title=Overview {{!}} NAB Crystal Radio Awards|website=www.nab.org|access-date=2019-03-06}}</ref> WHKO was only one of eight stations receiving the award. WHKO has also been nominated for several Academy of Country Music and Country Music Association awards.<ref>{{Cite web|url=https://www.dayton.com/entertainment/k99-1fm-earns-one-the-highest-honors-country-music-again/1Xwo6EeBOp7PQgsj1ehCtJ/|title=K99.1FM earns one of the highest honors in country music again|last=reports|first=Staff|website=dayton|language=English|access-date=2019-03-06}}</ref>
In November 2006, the [[WHIO-FM]] call sign returned to the Dayton area at 95.7 FM in [[Piqua, Ohio|Piqua]] (formerly WDPT) as a simulcast of WHIO
==HD Radio==
WHKO broadcasts using [[HD Radio]] technology. The
WHKO's HD-3 subchannel is leased to BC Dayton Broadcasting as "The Soul of Dayton," a reference to the former [[WDAO]]-FM (now [[WMMX]]). It airs an [[urban oldies]] format. The service made its debut on Monday September 9, 2013 and is re-transmitted on FM translator W254BA at 98.7 MHz.<ref>http://radioinsight.com/blog/headlines/84968/98-7-the-soul-of-dayton-debuts</ref><ref>http://hdradio.com/station_guides/widget.php?id=58</ref>▼
▲WHKO's
==References==
{{Reflist}}
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==External links==
*{{Official website|https://www.k99online.com/}}
*{{FM station data|14245|WHKO}}
*{{
*{{FXL|W254BA}}
*{{FCC-LMS-Facility|147951|W266BG}}
*{{FXL|W266BG}}
*[http://www.w9wi.com/articles/grand_fm.htm List of "grandfathered" FM radio stations in the U.S.]
*[https://web.archive.org/web/20080128192836/http://home.cinci.rr.com/cincyradio/history.html Greater Cincinnati Radio Guide]
{{Dayton Radio}}
{{Country Radio Stations in Ohio}}
{{COXMG}}
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