Nike store

A highlight of the retail concept is a “trial space” resembling a basketball court, which features the brand’s manifesto in Arabic.

Hudson Group has just opened a new 350sqm NIKE store at Level -2 The Point, Shopping Complex. This new store, based on the brand’s latest concept design, not only provides ample space but also better visibility of the multi-sport assortment of product innovation and service, including more comfortable fitting rooms and personalised assistance. The design, […]

Today, Nike has brought its customisation service, Nike by You, off the internet and into a physical Australian retail space for the first time. And with

Nike’s NYC location consists of 68,000 square feet and sits on the corner of Fifth Avenue and 52nd Street. From the below-street level floor to the sixth floor, Nike’s leading the way through retail as they provide experiential features to consumers that are impossible to forget.

Japanese design office Specialnormal completed in Chiba the biggest Nike shop dedicate to basketball in Japan, architecturally translating all the typical elements of this sport.

There have been lots of direct-to-consumer plays in the last year, most of them out of big consumer packaged goods (CPG) companies: Mars, Pepsi,

Nike’s new six-story flagship store, House of Innovation 000, has opened at the corner of 5th Avenue and East 52nd Street in Midtown. The façade is clad in slumped glass with a strong diagonal pattern that matches the angle of the brand’s famous swoosh logo. Retail concept

The Tokyo running scene gets a massive boost with Nike's latest retail addition.

Crossing international borders, we designed the House Of Hoops retail spaces in two Foot Locker stores in Paris and Rome. These were styled with elements that exhibited a passion for the game, such as features inspired by the soles of basketball shoes, …