Customer experience

In the past few years, businesses have rushed to use social media. About 94 percent of all businesses now use some form of social media to promote the

It’s no secret the success of an app is heavily dependent on the user experience. Everything from app store ranking, to onboarding, to load time can make or break a user’s experience within your app. If you’re not constantly learning and enhancing your app’s CX, user retention will plummet. What’s the difference between user experience

Gartner predicts that, by 2020, poor customer experiences will destroy 30% of digital business projects. Will yours be one of them? What does it mean to be customer centric? Customer-centric organizations understand the unique problems and expectations of their customers as well as the context of those needs. They then consistently deliver products and services that meet those expectations.

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Customer Experience Management surveys are deeply rooted in research. Understanding the types is crucial to the success of any CX plan.

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Effective customer journey maps help companies create better experiences and retain more customers. Follow this guide + template to create one quickly.

This month as we examine the customer experience lifecycle, there's no doubt that we'll ponder the marketer's most pressing, philosophical question -- when does a customer become a customer? Just as the 24-hour news cycle has impacted the way users...

Consumers demand that businesses design for digital, but not at the expense of a great customer experience. Here are four rules to ensure your brand delivers on both.